Growth Sales & Marketing Manager
MA capital investment
Total years of experience :14 years, 3 Months
o Led cross-functional teams to develop strategies improving retention rates by 72% and achieving a 46% increase in quarterly sales.
o Successfully negotiated and closed multinational contracts worth 14.3M with retail, developer, and tech enterprises.
o Restructured account executive system resulting in 30% annual growth in key partnerships and acquisition of 7 new Fortune clients.
o Oversaw expansion of technical sales department across UAE and Saudi Arabia.
o Led a multi-disciplinary team in designing, developing, and launching Proptech and Fintech portals, addressing 100+ features and bug fixes.
o Implemented cost reduction measures and revamped company's SOP, leading to improved product quality and 35% overhead cost reduction.
o Conducted analysis of business applications to manage expenses, operating efficiency, and capital allocation.
o Achieved a 120% increase in customer database, contributing to 23% company revenue growth.
o Developed growth strategies for a new technical sales department, resulting in 3M annual sales.
o Implemented data-driven sales department to analyze industry trends and expand into new products and markets.
o Executed successful digital marketing campaigns, increasing ROI by 20% and driving a 60% increase in app downloads.
o Orchestrated a pricing hike campaign resulting in 15.4% MRR growth from freemium clients.
o Implemented innovative internet marketing initiatives attracting 40k monthly website visitors and improving organic traffic with cost-effective spending.
• Took part in generating 40% percent business growth in 2016 & 2017 and 68% of company revenue in 2018.
• Built a pipeline of 600+ clients, generated and closed 142 accounts of business averaging 6.5 million AED in annual revenue
• Consistently maintained a customer retention rate of 84%, while exceeding profitability targets.
• Implement strategic goals for marketing and PR campaigns with billing in the range of 1M to 2M, serve as senior role, leading a team of 15 creative and technical staff,
• Monitor company sales KPI’S and sales performance
• Uses CRM and ERP systems to record data.
• Key role in developing the team: conducting appraisals, one-to-ones, training and
mentoring.
• Build a full scale of sales operation from the ground up in Abu Dhabi: duties include
establishing database system, building pipelines of solid clients, establish relationship
with clients and inform them about their current project, recruiting as well as developing
sales and marketing strategy.
• Mena (North Africa) and Europe (Germany) and Asia (Indonesia & India) territory,
Developing business opportunities and enhance relationships with major companies.
• Effectively met and exceeded business revenue growth by 60% in 2014 and 2015
• Built a pipeline worth of 230M AED in 2014 with weighted revenue of 89M AED
throughout the year 2015, and increasing in territory direct sales.
• Persuaded stakeholders and investor partners to invest over 10M AED on our vision
strategy
• Applied project management standards in preparing bids, contracts managing big
VIP stakeholders and maintained relationships, managing the sales process from
opportunity identification to customer sign off, recruiting staff different field, serve as
a project manager leading over 50 staff.
• Managed and oversaw a business revenue of 100M+ AED within the two years,
projected monthly volume, penetrations, and new business acquisition versus
company spend and successfully met objectives yearly
• Reviewed constantly the customer feedback and then suggested ways to improve
the processes and customer service levels which increased the satisfaction rate
from 60% to 91% in government sectors.
• Manage accounts and meet targets relating to revenue growth, activities, profit
margins, mix of product and service sales, customer retention and customer
acquisition
• Build a full scale operation across UAE and handled different type of 4 major
projects: Logistics, Debt collections, Immigration and vehicle department and
facilities management
• Applied project management standards in preparing bids, contracts and managing
big VIP stakeholders and clients, managing the sales process from opportunity
Identification to customer sign off, recruiting staff different field, serve as project
manager leading over 50 staff.
• Manage client stakeholders, team members or contact personnel to design a
solution and establish associated project timeline and budget that flows for the
delivery of the most strategic functionally within the project constrains.
- Development of new and maintaining existing customer base by building a culture of relationship based business versus price driven business.
- Proactive approach to activity by seeking out to work to bid as opposed to waiting on bid invites
- Expertise in diverse markets including storage, residential, commercial office and retail.
- Effectively met and brought 6 projects for the company worth of 20M AED, Different type of project in (Civil construction, landscape & Maintenance)
- Project management and supervising and coordinating work of contractors, liaise with clients to identify and define project requirements, scope and objectives .
- Calculating and comparing costs for required goods or services to achieve maximum value for money.
- Help to prepare project proposals, timeframe, schedule and budget
- Monitor and track project progress and handle any issues that arises, use project management tools to monitor working hours, budget, plans and money spend
- Using performance management techniques to monitor and demonstrate achievement of agreed service levels and to lead on improvement