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Ahmed AL Nasser, Business Development Manager

Ahmed AL Nasser

Business Development Manager·Anar Interiors W.L.L

Saudi Arabia

Bachelor's degree, Accounting

Work experience

Total years of experience: 21 years, 5 months

Business Development Manager

February 2024 - Present

Anar Interiors W.L.L

Khobar, Saudi Arabia

February 2024 - Present

• Secured SAR 37M+ in awarded commercial, hospitality, and mixed-use development projects across Saudi Arabia and Bahrain within 12 months.
• Managed commercial opportunities exceeding SAR 150M across interiors, FF&E, and turnkey fit-out sectors within the region.
• Led regional business development and commercial operations activities across Saudi Arabia and Bahrain.
• Developed strategic relationships with developers, consultants, hospitality operators, procurement firms, contractors, and key decision-makers.
• Directed project sourcing, proposal strategy, commercial negotiations, and contract coordination for high-value project opportunities.
• Expanded regional market presence across hospitality interiors, office furniture, FF&E, and turnkey fit-out sectors.
• Coordinated cross-functional teams including sales, design, estimation, procurement, and project management to ensure successful project
execution and client satisfaction.
Company industry:
Home & Office Furniture
Job role:
Management

Business Development Manager

June 2023 - February 2024

Royse Group

Jeddah, Saudi Arabia

June 2023 - February 2024

• Led business development initiatives across Saudi Arabia and UAE for hospitality, corporate, and commercial interior sectors.
• Developed strategic relationships with consultants, designers, developers, procurement firms, and key project stakeholders across regional markets.
• Identified and pursued opportunities within FF&E, hospitality furniture, and interior fit-out sectors.
• Coordinated commercial and operational activities between business development, production, and project execution teams.
• Contributed to regional market expansion through client acquisition, opportunity development, and stakeholder engagement initiatives.
Company industry:
Manufacturing
Job role:
Management

Country Sales Manager

October 2022 - June 2023

Distretto Design

Jeddah, Saudi Arabia

October 2022 - June 2023

• Led national sales and business development activities for luxury furniture and interior solutions across Saudi Arabia.
• Expanded brand presence for B&B Italia across hospitality, luxury residential, corporate, and commercial sectors.
• Developed strategic relationships with architects, consultants, interior designers, developers, and key project stakeholders.
• Drove revenue growth through strategic account management, client acquisition, and business development initiatives.
• Coordinated with commercial and operational teams to ensure effective project execution, client satisfaction, and delivery performance.
Company industry:
Interior design
Job role:
Sales

Sales Manager

November 2020 - September 2022

RAM International

Jeddah, Saudi Arabia

November 2020 - September 2022

• Secured hospitality, corporate, and turnkey fit-out opportunities across Saudi Arabia.
• Developed strategic relationships with consultants, contractors, developers, and key project stakeholders to drive commercial growth.
• Coordinated commercial and operational activities between sales, design, technical, and execution teams to ensure effective delivery.
• Managed project pipelines, commercial proposals, contract negotiations, and client coordination for awarded contracts.
• Identified new business opportunities within commercial interiors, workplace solutions, and turnkey fit-out sectors.
Company industry:
Construction & Building
Job role:
Sales

Western Region Sales Manager

February 2016 - October 2020

Arabian Furniture and Design Company (AFDC)

Jeddah, Saudi Arabia

February 2016 - October 2020

• Oversaw regional commercial opportunities valued at multi-million SAR across workplace and commercial interior sectors.
• Directed regional sales and commercial operations for workplace solutions and commercial interior projects across Western Saudi Arabia.
• Developed strategic relationships with consultants, architects, contractors, corporate clients, and key project stakeholders.
• Expanded regional market presence through client acquisition, business development, and stakeholder engagement initiatives.
• Drove revenue growth across corporate workspace, office furniture, and commercial furnishing sectors.
• Coordinated with sales, design, estimation, and execution teams to ensure operational efficiency and successful delivery.
• Managed regional pipelines, commercial negotiations, and client engagement activities across multiple sectors.
Company industry:
Home & Office Furniture
Job role:
Sales

Western Region Sales Manager

January 2010 - January 2016

Alshaya Enterprises – Projects Division

Jeddah, Saudi Arabia

January 2010 - January 2016

• Directed regional commercial sales operations for corporate interiors, commercial fit-out, office furniture, and turnkey solutions across Western
Saudi Arabia.
• Managed business development activities, client relationships, commercial negotiations, and opportunity acquisition initiatives across multiple
sectors.
• Developed strategic relationships with consultants, contractors, architects, procurement firms, and corporate clients to drive business growth.
• Oversaw regional sales activities while coordinating with design, technical, procurement, and execution teams to ensure effective delivery.
• Expanded regional market presence through strategic account management, client acquisition, and stakeholder engagement initiatives.
• Managed commercial pipelines, proposals, and contract coordination activities across corporate and commercial sectors.
Company industry:
Home & Office Furniture
Job role:
Sales

Project Sales Executive

January 2007 - December 2009

Alshaya Enterprises

Doha, Qatar

January 2007 - December 2009

Company industry:
Retail & Wholesale
Job role:
Sales

Business Development Executive

January 2005 - December 2006

Johnson & Johnson (LifeScan)

Doha, Qatar

January 2005 - December 2006

Company industry:
Medical Hospital
Job role:
Management

Education

Yarmouk University

June 2003

June 2003

Bachelor's degree, Accounting

Jordan

,

Skills

B2B
Expert
B2B
Expert
Cost Control
Expert
Cost Control
Expert
Budgeting
Expert
Budgeting
Expert
International Sales
Expert
International Sales
Expert
Project Planning
Expert
Project Planning
Expert
ADMINISTRATION
Expert
ADMINISTRATION
Expert
MARKET PLANNING
Expert
MARKET PLANNING
Expert
MARKETING
Expert
MARKETING
Expert
PRESENTATION SKILLS
Expert
PRESENTATION SKILLS
Expert
PROCESS ENGINEERING
Expert
PROCESS ENGINEERING
Expert
PROFIT
Expert
PROFIT
Expert
QUALITY
Expert
QUALITY
Expert
SALES
Expert
SALES
Expert
ACCOUNT MANAGEMENT
Expert
ACCOUNT MANAGEMENT
Expert
CONVERSION
Expert
CONVERSION
Expert
Business Unit Management
Expert
Business Unit Management
Expert
Stakeholder Relations
Expert
Stakeholder Relations
Expert
Project Planning and Coordination
Expert
Project Planning and Coordination
Expert
International Procurement
Expert
International Procurement
Expert
Key Account Management
Expert
Key Account Management
Expert
Marketing and Sales
Expert
Marketing and Sales
Expert
AGILE PROJECT MANAGEMENT
Intermediate
AGILE PROJECT MANAGEMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CONTRACT DRAFTING
Intermediate
CONTRACT DRAFTING
Intermediate
CONTRACT NEGOTIATION
Intermediate
CONTRACT NEGOTIATION
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
FURNITURE CLEANING
Intermediate
FURNITURE CLEANING
Intermediate
MARKET DEVELOPMENT
Intermediate
MARKET DEVELOPMENT
Intermediate
PROPOSAL DEVELOPMENT
Intermediate
PROPOSAL DEVELOPMENT
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
BUSINESS STRATEGIES
Intermediate
BUSINESS STRATEGIES
Intermediate
CROSS FUNCTIONAL TEAM LEADERSHIP
Intermediate
CROSS FUNCTIONAL TEAM LEADERSHIP
Intermediate
FURNITURE FIXTURES AND EQUIPMENT FF&E
Intermediate
FURNITURE FIXTURES AND EQUIPMENT FF&E
Intermediate
NEGOTIATION
Intermediate
NEGOTIATION
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
PROJECT MANAGEMENT
Intermediate
PROJECT MANAGEMENT
Intermediate
STAKEHOLDER COMMUNICATIONS
Intermediate
STAKEHOLDER COMMUNICATIONS
Intermediate

Languages

Arabic

Native Speaker

English

Expert

French

Beginner

Training and Certifications

Certifications
Professional Selling Skills
Levels 1& 2
Professional Selling Skills
Heiman Strategic Selling
Miller Heiman Selling Skills