Country Developer - Arabic Markets
Trivago GmbH
Total years of experience :3 years, 9 Months
‣ Monitored and evaluated performance of operations in Arabic markets whilst conducting continuous market research to identify areas for optimization
‣ Coordinated with online and offline marketing functions to provide guidance, administrative support and ensure the execution of local strategies
‣ Tested and evaluated quality of Arabic implementation of trivago products on multiple platforms including website and apps to ensure positive user experience
‣ Planned and launched content marketing campaigns using Facebook’s Canvas tool which resulted in positive engagement (over 6000 shares) and maintained a ROI of at least 100% across most campaigns.
‣ Recruited and lead a team of software engineers, designers and marketers to develop products across the entire app lifecycle - from conception to delivery and post launch support
‣ Planned and monitored all online and content marketing activities, acquiring 1000+ mobile users and converting 50+ venues and partners
‣ Coordinated paid social media marketing activities as well as ASO, maintaining 10% monthly growth in app installations and top 3 rank across relevant search keywords
‣ Raised $80, 000 capital in seed funding and $13, 000 in government grants to fund development of technology and operations
‣ Planned and executed lead generation, cold calling, meeting with clientele resulting in partnerships with 50+ event organisers, hotels and restaurants
Programmes and competitions participated in:
‣ Mashroo3i (Bahrain) - Innovative Product Award
‣ Technopreneur (Bahrain) - Finalist
‣ Start up MENA Pitch Challenge (GCC) - Finalist
‣ C5 & Amazon Web Services Activate Pilot Program (Bahrain)
‣ Conducted financial planning, budgeting and advisory to the executive board and the chapter’s international exchange programmes
‣ Accounted for the chapter’s income and expenditure - maintaining financial sustainability with over 80% profitability in all operations
‣ Lead and managed a team that facilitated an international student traineeship programme
‣ Coordinated exchange and servicing of 4 trainees in Colombia, India and the USA
National Awards received:
‣ Local Chapter of the Year
‣ Sustainability in Finance
