Ahmed Mohamed

• Led integrated digital and on-ground marketing across three business units—EV automotive, auto services, and vehicle
leasing—driving sustained pipeline growth and brand visibility.
• Develop and execute multi-channel campaigns (Google Ads, Meta, TikTok, Snapchat, outdoor) generating 1, 000+
qualified leads/month at optimised cost-per-lead.
• Manage brand presence at key automotive events and showroom activations, increasing walk-in traffic by 25%.
• Oversee all digital content creation, social media strategy, and performance reporting to C-suite stakeholders.
• Collaborate daily with sales teams to align campaign messaging with conversion goals, reducing lead-to-sale cycle time.

• Drove integrated marketing for 3 high-end automotive service garages targeting luxury and premium car owners
(BMW, Mercedes, Porsche segments) in Dubai and Abu Dhabi.
• Planned and executed social media campaigns and on-ground activations that grew service bookings by 25% within 3
months.
• Managed content creation pipeline across Instagram, Facebook, TikTok and Google — increasing organic reach by 40%.
• Coordinated cross-functional efforts between marketing, sales, and operations to ensure campaign-to-conversion
alignment.

• Crafted and implemented end-to-end digital marketing strategies for the organisations full portfolio of brands and
business lines.
• Managed and optimised paid advertising campaigns across Google Ads, Facebook Ads, and Snapchat Ads, improving
ROI by 40%.
• Conducted regular market research and competitor analysis to identify growth opportunities and inform strategic
decisions.
• Oversaw content creation and distribution across all digital channels, boosting brand visibility and engagement metrics
by 50%.
• Delivered monthly performance reports to senior management with KPI analysis and data-driven recommendations.

Marketing Strategic Planning
Campaigns and Communications Materials
Issues Management
Media Relations
Marketing and Communications Advice
Events Management
Assist in office administration.

• Briefed on campaign objectives and target audiences, then led full execution: creative direction, media buying, launch,
optimisation, and reporting.
• Selected and managed social media platforms and budgets aligned with campaign goals, consistently meeting or
exceeding KPI targets.
• Coordinated campaigns with regional stakeholders and internal teams to ensure on-time, on-budget delivery.

• Actively participated in and supervised ATL/BTL marketing initiatives including exhibitions, digital campaigns, and
corporate annual events.
• Built the companys early digital presence, managing website content and initiating the brands first social media
channels.
• Supported communications strategy across internal and external stakeholder audiences.