Ahmed Nabil Awad Gaafar

The core business area: Hematology, immunology & Critical Care
Territory: western and southern area (Institutions / MOH )
Responsibilities:
• Promoting & selling full portfolio of OCTAPHARMA brands ( OCTAGAM, Human Albumin, Plasma protein, OCTAPLAS, OCTANATE, OCTANINE, WILATE )
• Meeting planned sales goals for short term and long term goals.
• Tracking sales goals and reporting results and progress
• Full access & awareness on etimad, KFSH I supplier, NG I supplier and all governmental websites to follow up all kingdom hospitals requests and submitting quotations and follow up orders on daily basis
• Follow up for the whole governmental sales order whether Hospital Tenders and Direct purchases
• tenders and direct purchases processes from A-Z
• Prepare reports of sales activities including sales order, forecasts, lost accounts, actual stock availability on monthly basis
Achievements:
• Practical skills: utilizing all knowledge, experience and high relationship with KOLs to develop sales plan that resulted in significant improvement in sales performance
• Sales success: Increased my territories client base by 30%
• Getting almost all direct purchase orders for 2018 for NG, KFSH, MODA& MOH

Title: Regional Account Manager
The core business area: complement mediated diseases unit (PNH/a HUS )
Territory: Institutions /MOH in Western & southern Zone.
Responsibilities:
*increase awareness among HCP for testing, screening high risk group for PNH
*Updating HCP about TMA differential diagnosis and early diagnosis & suspicion
*Increase awareness, updating high profile specialities like haematology, nephro, ICU by severity of the disease, pathophysiology, diseases complications that affect morbidity& mortality and early diagnosis and suspicion to save life of their patients
* cope with marketing & medical to implement company strategies and plans
* Updating direct & senior Managers with Market Development

Achievements:
*Increase awareness in tertiary hospitals like NG, KFAFH As long as peripheral MOH in Jeddah, makkah about PNH severity that was reflected by No of screening for their patients
* implement assigned projects like save the patient first
* increase awareness with hematology, nephrology adult, ICU, ped nephro & PICU about TMA differential diagnosis & engage KOLs by high level of knowledge and updated knowledge in tertiary hospitals as long as remote areas like Jazan, abha & al baha that was reflected by patients screening and patients referral
* increase awareness with hematologist, hepatologists and gastro about testing high risk group in remote area like jazan, abha & al baha that was reflected by no of screening
*Keeping abreast of latest scientific advancements, analyzing potential markets and submitting recommendations for product development.

*Innovating brand positioning exercises with a view towards the achievement of targets and maximizing profits as well as establishing a strong market presence, by creating product demand and awareness, market surveys and analysis.

*Conducting product feasibility in view of prevalent medical bylaws, product quality / certifications, market dynamics, trends and rival products.
Planning and implementing promotional and marketing ventures (exhibitions, conferences, receptions and campaigns) for new and existing products.

• Title: Senior Institutional Product Specialist
• Territory: Institutions /MOH in Western & southern Zone.
• The core business area: rare haematological and bleeding disorders
• Responsibilities: building deep relationships with high profile specialties like hematologists, Immunologists, Cardiac surgeons, anaesthia, cardiac anaesthia & ICU
• Promoting full portfolio of CSL Behring brands for rare life threatening diseases ( haemophilia, von willebrand diseases, rare bleeding disorders ) like HaemateP, Factor X, Hizentra, Fibrogamine, Beriplex, Haemocomplettan

• Responsible for Forecasting, planning and analysing the sales per item per centre.
• Analysis of sales volume, market share trends and competitors activities.
• Liaise with marketing to adapt effectively in market, based on local needs.
• Responsible for the implementation of the assigned projects like trauma & CV surgery Project
Achievements:
* 2015 best achiever achieving 130% of 2015 total target
* achieving 143% of 2014 total target
*Enlisting factor x haemate p, haemocomplettan in KFSH-Jeddah
*Enlisting Haemate p, Beriplex & haemocomplettan in KAUH-jeddah
*Enlisting haemate p, Factor XIII & Haemocomplettan in Maternity -Najran
*Enlisting Haemate p, Factor X, haemocomplettan & Beriplex in AFH-jeddah
*Enlisting Haemocomplettan, Haemate p, factor XIII & Beriplex in KFH-Jazan

• Title: Institutional Bio-pharmaceutical Rep.
• The core business area: haematology, immunology & rare bleeding disorders
• Territory: Institutions /MOH in central area
• Achievements :
Duplicating Sales of Haemate P & Berinert In KFSH-Riyadh
Enlisting Haemate P In KKUH-Riyadh, Qassim & Tabuk
Enlisting Beriplex & Fibrogamin in KFSH-Riyadh & KKUH-Riyadh
Enlisting FACTOR 10 Behring IN KFSH-Riyadh & Tabuk
Enlisting Haemocomplettan in KFSH-R, KKUH-R, TABUK &Qassim

Creating stage-wise profit projection reports, maintaining product standards to safeguard safety/quality as per health/safety guidelines, and generating revenues, maximizing profit margins by identifying high potential sales opportunities as well as prioritizing them to drive sales and augment revenues.

Conducting market research and feasibility studies, implementing quality control measures and analyzing competitive products to execute action plans and achieve targeted results

Good Access & High Relationship with All (Hematologists, Immunologists, Pulmonologists, cardiac surgeons, cardiac anesthesiologists, clinical pharmacists, pharmacists & Buyers).
*2013 achieving 137% of 2013 total year target.
*2012 best Achiever Achieving 138% of 2012 total target

• Title: Institutional Medical Rep
• The core business area: haematology
Role : Working on & promoting full portfolio of APOTEX products especially ferriprox ( iron chelating for thalassemia, sickle cell anemia )

Achievements:

Enlisting Ferriprox in KFSH QASSIM, KFSH R, SFH-R & MCH QASSIM, KKUH, NG
Good Access & High Relationship with All (Hematologists, Immunologists, clinical pharmacists, pharmacists & Buyers).
Updating Managers with Market Development (Competitors, Products, Prices)
Working closely with the Supply Chain Management Department to ensure Products Delivery

THE CORE BUSSINESS AREA : Gynea