Trade channel manager
Mars
مجموع سنوات الخبرة :23 years, 0 أشهر
Lead a team of branches managers, sales supervisors and salesmen to ensure the enhancement of highest standard performances for each of them.
•Deal with all staff in fair manner.
•Ensure to implement all the company policy and procedures.
•Provide assistance and guidance to all staffs major sales problems.
•Prepare and update sales forecast for the region on a regular basis.
•Prepare a monthly work-plan for merchandisers, salesmen & supervisors. Ensure the achievements for these plans including the supervision of sales order processing, delivery of products and collection of sales dues on time.
•Monitor and organize the delivery of sales contract with key accounts.
•Perform other sales related activity requirements.
•Ensuring the effective achievement of distribution volume/display target and objectives.
•Review the business status with key accounts on a quarterly basis and follow up with action.
Ensure of achieving the monthly sales and collection target
•Motivate the sales team in all aspects of their job.
•Distribute the monthly targets fairly between the salesmen considering customers history, market demand, salesmen efforts and new outlets.
•Review sales reports on a daily, weekly, monthly and quarterly basis and take the necessary action if required.
•Provide a monthly plan for field visit accompanying the branch managers/supervisors/salesmen and report their findings and recommendations in professional way to management.
•Evaluate and train the sales team in all aspects of their job on a monthly basis.
•Coordinates with the National Sales Manager for the preparation of the annual plans.
•Monitor the daily processing of sales orders and ensure the timing of product delivery with an early display & merchandising plan.
•Monitor the shelf-life of different product categories.
•Excellent ability to ensure customers' satisfaction and quality services through close communication and collaboration with the concerned departments of the company, and ability to identify, analyze, and meet customers' needs.
•Monitor and enhance the company's pricing strategies.
•Improve and maintain a healthy gross margin level of all the range of products by minimizing discount and free goods.
•Monitor the customer stocks level.
•Avoid near expiry items on the shelf and replace the damaged goods.
•Recommend the opportunity of price increase and reduction of trade deals whenever possible in your area.
•Ensure region performance by monitoring the market share, distribution and display visibility in your region.
Responsible a sales team which contains of \no 5 Regional Sales Managers. \no 1 Key account Managers. \no 7 Unit Managers. \no 27 Branches. \no 30 Supervisors (Retail & Wholesale &Key Account ). \n• Analyze regularly the effectiveness of the sales operations in order to strengthen the present distribution channels through monitoring product penetration and developing future promising ones. \n• Keep abreast of current trends in the consumer product industry, particularly with new products and prices through regular review of product strategies, competition movements and company’s growth objectives and suggest accordingly corrective actions to the CEO. \n• Assist the CEO in developing company Sales strategies in coordination with Division Sales, as well as identifying market opportunities, (needs & trends) new markets, to sustain the company’s growth. \n• Lead, manage and coach Sales team and develop high performers to handle more responsibilities. \n• Manage the receivables, maintaining them at a low level and set the credit limit for customers and discounts (trade & cash) based on market dynamics, need and sales budget requirements as agreed with the CEO \n• Workout with the GM in line with Human Resources careers succession path, for the sales force and develop a program for the potentials and high performers. \n• Prepare, (negotiate if needed) and approve contracts/agreements with key accounts within guidelines set previously with CEO \n• Ensure products’ contribution level is met as per budget. \n• Develop / implement incentive schemes to motivate Sales team. \n• Prepare yearly appraisal, with CEO and marketing department of the company’s branded products portfolio and new products to develop in line with market needs and opportunities. \n• Review and evaluate on monthly basis with FSM sales vs. Forecast Along with competitions moves and take proper corrective actions.
* Lead and manage a sales team which contains of 2 Wholesale Unit Sales Managers and 4 Supervisors & 16 Sales Rep*12 customers.
* Set Strategies, Directions, and plans for company's Sales& Distribution Operation to achieve Sales Objectives in terms of Coverage, Distribution, Volume, Collection, Budgeting and Cost Management.
* Increasing sales volume of leading brands and lead team to over achieve target.
* Preparing and dividing the targets for regions by the month, and tracking record performance in sales.
* Analyzing the daily sales reports in weekly sales meeting with Wholesale Unit Sales Managers.
* Performing the necessary training for sales force with the appropriate coaching.
* Decreasing the cost of the channel and following up the financial operation with the channel accountant
* Following up the warehouse by weekly and making orders to complete it.
* Preparing the sales reports of the Channel and report to the Sales Director of Egypt.
Lead and manage a sales team which contains of 2 Supervisors and 12 sales Rep *150 customers
Increasing sales volume of leading brands and lead team to over achieve target.
Dividing the areas to separated sales areas through the sales supervisors.
Preparing journey planes and master lists for the areas through Supervisors who managing a sales team.
Preparing and dividing the targets for sales reps by the month, sector, s.k.u and area and tracking record performance in sales.
Analyzing the daily sales reports in daily sales meeting with the supervisors and weekly with a sales team.
Making a field check and field training at least 20 calls in the day.
Performing the necessary training for sales force with the
Decreasing the cost of branch and following up the financial operation with the accountant.
Following up the warehouse by weekly and making orders to complete it.
Preparing the sales reports of the branch and report to the Regional Sales Manager of the Western Area.r of the Western Area.
* Lead and manage a sales team which contains of 6sales Reps*250Cash Wholesaler.
* Increasing sales volume of leading brands and lead team to over achieve target.
* Dividing the areas to separated sales areas.
* Preparing journey planes and master lists for the areas through a sales team.
* Preparing and dividing the targets for sales reps by the percentage growth of the area and tracking record performance in sales.
* Analyzing the daily sales reports with the sales team.
* Making a field check and field training at least 25calls in the day.
* Performing the necessary training (in and out) for sales force with the appropriate coaching.
* Preparing the sales reports of the branch and present it to (Regional Sales Manager of Cairo
& Giza) by weekly and discussing it& (The Sales Manager of Wholesale)
* Making the deals with the key customer to develop them as a key wholesaler.
* Following up the warehouse by weekly and making orders to complete it.
* Supervising distribution of marketing tools and reviewing storage in client's shops.
* Motivate and Follow up Sales team.
* Follow up company assets.
* Lead and manage a sales team which contains (5sales Reps*480Customers)
* Increasing sales volume of leading brands and lead team to over achieve target.
* Dividing the areas to separated sales areas.
* Preparing journey planes and master lists for the areas through a sales team.
* Preparing and dividing the targets for sales reps by the area and tracking record performance in sales.
* Analyzing the daily sales reports.
* Making a field check and field training at least 35 calls in the day.
* Performing the necessary training for sales force with the appropriate
* Preparing the sales reports of the branch and present it to (The Unit Sales Manager of Cairo)
* Supervising distribution of marketing tools and reviewing storage in client's shops.
* Motivate and Follow up Sales team.
* Follow up a company asset.
Making a complete coverage and increasing the number of customers from 300 to 420.
Increasing the line of products in each shop.
Increasing the productivity from 50% to 80% in each journey plan.
Achieving the monthly target from 40000 to 1000000 L.E.
• Bachelor degree of management sciences. Sadat Academy for Management Sciences 1996-2000