أحمد Usama, Senior Executive - Commerce

أحمد Usama

Senior Executive - Commerce

Publicis Groupe

البلد
مصر - القاهرة
التعليم
دبلوم, Digital Marketing
الخبرات
8 years, 8 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :8 years, 8 أشهر

Senior Executive - Commerce في Publicis Groupe
  • مصر - القاهرة
  • أشغل هذه الوظيفة منذ فبراير 2024
Senior Media Buyer في Hayat medical center in Riyadh
  • مصر - القاهرة
  • أكتوبر 2023 إلى يناير 2024

Responsibilities included: Planning, implementing, managing and reporting Online Advertising
and digital marketing campaigns to fulfill the aim of revenue incremental increase on monthly basis through lead generation

Senior Performance Marketing Specialist في almentor.net
  • مصر - القاهرة
  • يوليو 2021 إلى ديسمبر 2023

- Responsible for Planning, Executing, Managing & Optimizing B2C Online Marketing
Performance campaigns for all Almentor.net online paid presence
- Provided Daily, Weekly and Custom Performance reports highlighting brand's performance and trends
-Contributing to a 4x growth in the number of subscribers between year 2021 and 2023, and the decrease of the CPA to nearly one third of its original value
Planned & Managed B2C Performance campaigns for Almentor.net along with Almentor's Projects (Hesas Masr, Mawada among others)
-Planned & Managed B2B lead acquisition campaigns for Almentor.net,
-The pilot B2B campaigns proven to be a huge success leading to the establishment of a B2B dedicated team

Digital Marketing Specialist في BirdMilk Advertising Agency
  • مصر - القاهرة
  • يناير 2021 إلى مايو 2021

BirdMilk Advertising Agency logo
Digital Marketing SpecialistDigital Marketing Specialist
BirdMilk Advertising Agency · Full-timeBirdMilk Advertising Agency · Full-time
Jan 2021 - May 2021 · 5 mosJan 2021 - May 2021 · 5 mos
Cairo, EgyptCairo, Egypt
My Job Responsibilities include
-Handling Media Buying & Pay Per Click (PPC) campaigns
(Mainly Google Ads & Derivatives -SEM-GDN & YT Ads)
-Campaign Bidding Strategies from CPC, CPV, CPM & CPL
-Targeting Chosen Personas received from Account Managers
-Reporting Results to Account Managers and Firm Owners
-Making SEO Audits
-Making Keyword Research for both SEO and SEM Purposes

Digital Marketing Specialist في BETA Egypt
  • مصر - القاهرة
  • يوليو 2020 إلى ديسمبر 2020

BETA Egypt logo
Digital Marketing SpecialistDigital Marketing Specialist
BETA Egypt · Full-timeBETA Egypt · Full-time
Jul 2020 - Dec 2020 · 6 mosJul 2020 - Dec 2020 · 6 mos
Cairo, EgyptCairo, Egypt
My Job Responsibilities Included:
-Strategic Media Planning (Digital Strategy) for the Brand's Digital Presence
-Handling Social Channels of the Brand (Social Media Marketing)
-Maintaining Communication Between outsourcing Creative and Marketing Firms we dealt with and reported outcoming results to the Marketing Head

Search Engine Optimization Specialist في Andalusia Group for Medical Services
  • مصر - القاهرة
  • مايو 2019 إلى ديسمبر 2020

My Job Responsibilities Included:
- Managing Andalusia's "Sanable" Polyclinics in Jeddah Website and its SEO (as my main Task)
-Managing Andalusia's Dental Care Unit in Jeddah Website and its SEO (as a Temporary Task)
-My task was extended to handling 2 other units Andalusia's Hay El-Gam3a Main Hospital in Jeddah - and Andalusia's Kids wellness Unit in Jeddah) (as Temporary Tasks)
-The Last 2 months I was responsible for all units of the SEO department (as a Temporary Task) and reported its progress to the CEO, (Before I resigned)
-Reporting Results to Marketing Managers
-Making Keyword Research for every Business unit I handled and for aiding SEM Targeting
- Reporting Results and Making SEO Audits for specified Companies

Digital Marketing Specialist في Laverde Development
  • مصر - القاهرة
  • يناير 2020 إلى مايو 2020

My Job Responsibilities Included:
-Media buying mainly to in aim of Lead Generation
-Managing Brand's Website and its SEO
-Reporting Results to Marketing Manager

Maintenance Engineer في AMTech3D
  • مصر - القاهرة
  • يناير 2015 إلى سبتمبر 2018

My Job Responsibilities Included:
-Maintaining the Functionality of the firms' 3D Printer Machines
-Choosing Needed Specs for newly received print Requests
-Assuring the quality of the prints
-Designing 3d models and parts on "Solidworks" as per customers request

الخلفية التعليمية

دبلوم, Digital Marketing
  • في DMArts Academy
  • مارس 2019

3 months Diploma of theoretical as well as Practical Digital Marketing Arts training Content: o Google Ads o Social media marketing o Social media Ads (Snapchat Ads-Meta/ Facebook Ads) o Marketing Automation o Google Analytics o Content Marketing o Strategic Media Planning o SEO & SEM o Mobile Marketing o Web Design o SM Monitoring & Crisis Management o Web Design using WordPress o E-Consumer & Online Shopper Behavior o Video Content Creation & Marketing o Google & Social Media Analytics o Influencer Marketing Through Social Media o E-Commerce Business Modeling o Affiliate and B2B Marketing o SM Moderation & Crisis Management o Growth Hacking & Performance Marketing

بكالوريوس, Mechatronic And Mechanical Engineering
  • في The Egyptian Russian University - ERU
  • يوليو 2015

Grade: B+Grade: B+ Graduation project grade: A

Specialties & Skills

B2B Marketing
B2C marketing
Marketing
Media Buying
Digital Marketing
Team Work
LinkedIn Ads
TikTok Ads
Performance Marketing
Programmatic Ads
Snapchat Ads
Lead Generation
Technical Writing
Google Tag Manager
Facebook Ads
Google Ads
Google Analytics
Media Buying

حسابات مواقع التواصل الاجتماعي

الموقع الشخصي
الموقع الشخصي

لقد تم حذف الرابط بسبب انتهاكه لسياسة الموقع. يرجى التواصل مع قسم الدعم لمزيد من المعلومات.

اللغات

العربية
اللغة الأم
الانجليزية
متمرّس

العضويات

Egyptian Engineer Syndicate
  • Member
  • July 2015

التدريب و الشهادات

Foundations of Digital Marketing and E-commerce (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
February 2023
Introduction to Programming with MATLAB (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
January 2017
Control of Mobile Robots (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
January 2017
Google Ads Fundamentals (الشهادة)
تاريخ الدورة:
March 2019
صالحة لغاية:
March 2020
Google Web Designer Basics (الشهادة)
تاريخ الدورة:
March 2019
صالحة لغاية:
March 2020
Google Ads Video (الشهادة)
تاريخ الدورة:
March 2019
صالحة لغاية:
March 2020
Google Ads Mobile (الشهادة)
تاريخ الدورة:
March 2019
صالحة لغاية:
March 2020
Google Ads Mobile (الشهادة)
تاريخ الدورة:
March 2019
صالحة لغاية:
March 2020
Google Ads Display (الشهادة)
تاريخ الدورة:
March 2019
صالحة لغاية:
March 2020
Marketing in a Digital World (with Honors) (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
September 2021
Digital Marketing Analytics in Theory (with Honors) (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
November 2021
Digital Marketing Analytics in Practice (with Honors) (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
December 2022
The Digital Marketing Revolution (with Honors) (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
February 2022
Digital Media and Marketing Principles (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
April 2022
Digital Media and Marketing Strategies (with Honors) (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
June 2022
Digital Marketing Specialization (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
September 2022
Digital Marketing Capstone (تدريب)
معهد التدريب:
Coursera
تاريخ الدورة:
September 2022
Digital Marketing Challenger (تدريب)
معهد التدريب:
Udacity
تاريخ الدورة:
December 2020
Digital Marketing Professional (تدريب)
معهد التدريب:
Udacity
تاريخ الدورة:
April 2022
Advanced Digital Marketing (تدريب)
معهد التدريب:
Udacity
تاريخ الدورة:
July 2022
Digital Marketing (تدريب)
معهد التدريب:
BirdMilk Agency
تاريخ الدورة:
May 2019
المدة:
160 ساعة

الهوايات

  • Reading Fiction
  • Fan of Al-Ahly Club Of Egypt