Freelance Digital Marketer
Freelancing
Total years of experience :23 years, 11 Months
Providing freelance digital marketing strategic consulting advices in the areas of Search Optimization and, Social Media. Also learning about new techniques in Ecommerce SEO and Mobile SEO. Currently helping various SMEs in USA, Europe and MENA Region. Also assisted in various Research projects in the area of Positive Psychology, Cognitive Science, Mental Health, Technology and Waste Management.
Hired for corporate global sales office to manage the Digital Marketing Initiatives (Corporate Website, SEO, Social Media Management and Web Analytics)
• Updation of corporate website in consultation with respective VBU and RBU Heads
• Co-ordinate with the webteam for various microsite web development projects and design changes
• Provide monthly custom Google Analytics report and analyse traffic patterns
• Seeding timely content to various social media platforms (twitter, linkedin, facebook, youtube and google+) and use social media tools.
• Handle online marketing initiatives of various events across the globe using social media platforms and paid ads.
• Promote and showcase company products and services in various exhibition and IT Exp using social media platforms
• Measure impact of online marketing initiatives using social media tools
• Monitor web traffic and take relevant action
• Maintain SEO for the corporate website and take necessary actions
• Manage web leads and connect to relevant Business Heads in various locations
Hired as a consultant to turnaround the business and make profit. Was independently responsible for the entire operation in all aspects (Production, Administration, Commercials, Training, Systems and Process Improvements)
• Enhanced repairing ratio to 90% -95% within 6 months with the new plan with much improved systems and processes.
• With the new strategic plan production has increased to 200% within 2 months without additional manpower.
• Reduced the defective rates and improved efficiency by applying Kaizen and Lean principles.
Hired as an Executive Secretary to MD. Later, took charge of Administration, HR, IT and Technology functions. In Pragati, I handled recruitment, PRDs, key accounts, website content management, and virtual learning sites and supported marketing events, assessments, surveys, content development for training programs and research.
• Implemented customized 360 degree software for easy assessment. Implemented LAN and other technology related projects
• Was member of the core team and handled all the functions
• Developed contents for more than 100 training programs
• Created and implemented online learning site using OSS and hosted 8 courses
• Managing vendors, infrastructure, IT, procurement, deals, etc.
• Joined as a computer operator and held excise and some commercial matters.
Worked With
Employer : SNK Information Systems., Aundh, Pune - 411007
Position : Computer Operator
Dates : From November 1996 to April 1997
Reporting To: Project Leader
Brief about Employer:
SNK is supporting a US based company in designing and mapping civil works and data entry projects using Centra software.
Duties and Responsibilities :
• Scanning and verifying electronic files received from the US client
• Enter error free data from the scanned files to the database
• Creating digital maps using Microstation software
• Quality checking of data before delivery
· Post Graduate Diploma in Personnel Management (PGDPM) 2004-05
English Listening, English Writing English Reading Presentation