Akshai Madhusoodanan

• Coordinated with showroom partners, distributors, and the sales team to execute
promotional campaigns, in-store branding, and visual merchandising.
• Supervised end-to-end activities for launching new exclusive showrooms, including
layout planning, fabrication works, branding execution, and promotional support.
• Planned and implemented 41 brand store launches across South Kerala, ensuring
consistent brand visibility and impactful customer experience.
• Conducted market research to analyze competitor activity, customer preferences, and
retail trends to support targeted marketing efforts.
• Maintained strong relationships with retail partners to ensure brand consistency and
identify growth opportunities in key markets.
• Administered regional marketing activities, including retailer branding, promotional
campaigns, and display updates at retail and display centers.
• Coordinated and executed 11 exhibitions and 80+ influencer meets such as retailer
meets, plumber meets, contractor meets and architect meets to strengthen trade
relationships.
• Organized and directed 20 staff training programs, driving product knowledge and
sales performance among the retailer staff.
• Oversaw vendor management for branding, showroom works, events, and promotional
activities, ensuring cost-effective and timely execution.
• Monitored and reported on marketing campaign effectiveness, providing insights to
improve event ROI, branding outcomes, and customer engagement.

• Assisted customers in selecting sanitary products, offering tailored recommendations
and product knowledge.
• Handled daily sales operations, ensuring smooth transactions and high levels of
customer satisfaction.
• Managed the Customer Relationship Management (CRM) system to maintain customer
data, track leads, and support repeat business.
• Consistently met and exceeded monthly sales targets by 10-15% through proactive
customer engagement and upselling techniques. Built strong customer relationships that led to repeat business and positive word-of
mouth referrals.