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Alaa Bou Ajram, Head Of Ecommerce

Alaa Bou Ajram

Head Of Ecommerce·Lifco Trading LLC

United Arab Emirates

Master's degree, International Marketing with digital marketing

Work experience

Total years of experience: 15 years, 3 months

Head Of Ecommerce

May 2020 - Present

Lifco Trading LLC

Dubai, United Arab Emirates

May 2020 - Present

Managing e-commerce channel 800contacts.me, Go Grocery App, Kitchensouq.com, and overall development and operations of e-commerce retailing and wholesale.
- Business Setup (legalisation, licensing, setting procedures from supplier to end user)
- Business Partners (negotiating, listing process, product boarding, brands activation campaigns)
- Product Sourcing (local and abroad brands, hunting winning products, and importing)
- Product design and development (Managing UI/UX development with the team, developing new categories, provide base for SEO such as titles and descriptions, supervising creative team on media productions that fits the branding and the campaigns)
- Digital Marketing (planning, setting budgets, distribution across channels such as Google merchant, display, YouTube, search as well as Facebook and Instagram)
- Analysis (Web Data analysis, Google Analytics, Google AdWords)
- Content management
- Customer service and fulfilment management.

Company industry:
Retail & Wholesale
Job role:
Management

International Business Development manager

July 2016 - Present

Visual Trading DWC LLC, (Solótica Indústria e Comércio Ltda)

Dubai, United Arab Emirates

July 2016 - Present

-Business setup.
-Develop brand strategy, business plans, and sales strategies through out the MENA region.
-Develop existing markets and research new ones.
-Generate leads.
-Understand local regulations and comply company policies accordingly.
-Manage the relationship with partners( distributers) and monitor business activity to anticipate and solve any problem.
-Markets covered: GCC (UAE, Oman, Qatar, Bahrain, Saudi Arabia) Levant ( Lebanon, Jordan, Turkey, Cyprus) North Africa ( Egypt, Morocco, Algeria), India, and Pakistan.

Company industry:
Other Healthcare Services
Job role:
Beauty and Fashion

Senior Territory Manager

July 2014 - June 2016

Medicals International LLC

Dubai, United Arab Emirates

July 2014 - June 2016

-Responsible for achieving sales and growth target by working closely with operations to manage and accelerate the progression of the business.
-Exploring potential business opportunities.
-Conduct presentations, seminars and educational sessions to doctors.
-Technical support, and product training for client's side sales team.
-Maintaining and increasing sales of company products.
-Servicing the needs of the existing customers.
-Developing sales strategies and setting targets.

Company industry:
Other Healthcare Services
Job role:
Medical, Healthcare, and Nursing

Territory Manager

January 2013 - July 2014

Medicals International LLC.

Dubai, United Arab Emirates

January 2013 - July 2014

• Responsible for achieving sales and growth target by working closely with operations to manage and accelerate the progression of the business.
• Exploring potential business opportunities.
• Conduct presentations, seminars and educational sessions to doctors.
• Technical support and product training for client’s side sales team.
• Developing marketing campaigns to promote the product, and service. Planning, advertising, public relations, organizing events, product development, distribution, and sponsorship.

Company industry:
Other Healthcare Services
Job role:
Sales

jr. territory manager

December 2011 - January 2013

medicals international

Dubai, United Arab Emirates

December 2011 - January 2013

• Responsible for achieving sales and growth target by working closely with operations to manage and accelerate the progression of the business.
• Exploring potential business opportunities.
• Conduct presentations, seminars and educational sessions to doctors.
• Technical support and product training for client’s side sales team.
• Developing marketing campaigns to promote the product, and service. Planning, advertising, public relations, organizing events, product development, distribution, and sponsorship.

Company industry:
Medical Hospital
Job role:
Sales

sales assistant

May 2010 - January 2011

The Sultan Center

Beirut, Lebanon

May 2010 - January 2011

greet costumers and know their needs and help them to find it in the field so they are satisfied

Company industry:
Retail & Wholesale
Job role:
Sales

Education

Heriot-Watt University

September 2019

September 2019

Master's degree, International Marketing with digital marketing

United Arab Emirates

american university of culture and education

February 2012

February 2012

Bachelor's degree, Bachelor in Marketing and Advertising

Lebanon

Skills

Education
Expert
Education
Expert
Territory
Expert
Territory
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Advertising
Expert
Advertising
Expert
Culture
Expert
Culture
Expert
Education
Expert
Education
Expert
Territory
Expert
Territory
Expert
Advertising
Expert
Advertising
Expert
Culture
Expert
Culture
Expert

Languages

Arabic
Expert
English
Expert