Ali Elsheikh, Business Unit Manager

Ali Elsheikh

Business Unit Manager

Anichem Speciality

Location
United Arab Emirates - Sharjah
Education
Master's degree, Telecoms
Experience
27 years, 7 Months

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Work Experience

Total years of experience :27 years, 7 Months

Business Unit Manager at Anichem Speciality
  • United Arab Emirates - Dubai
  • My current job since June 2015

Initiated and maintained new revenue steam by establishing business partnerships on regional level in KSA, Oman and Bahrain for the hygiene chemical products.
Introduced new business line for feed additives and generated revenue in tough competitive environment.

Business Development Director at Dorar Altareeq for Pharmaceuticals
  • Saudi Arabia - Riyadh
  • February 2012 to January 2015

• Business development activities focusing on Managed Services and Consultancy opportunities.
• Bid process management.
• Commercial review and proposal pricing.
• Marketing activities including event management, marketing plans, branding and usage of corporate identities.
• Locate or propose potential business deals by contacting potential partners; discovering and exploring opportunities.
• Screen potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments.
• Develop negotiation strategies and positions by studying integration of new venture with company strategies and operations; examining risks and potentials; estimating partners' needs and goals.
• Close new business deals by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations.
• Protect organization's value by keeping information confidential.
• Enhance organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• Develop opportunities across the GCC.
• Analyzing acquisition opportunities of other business units.

Service Centers Senior Manager at MTN Sudan
  • Sudan - Khartoum
  • December 2010 to August 2011

• Responsible of company owned Service Centers' selection, establishment & operational management.
• Retail business & customer service development & support.
• Defined the company strategy for the handsets & broadband devices retail sales.
• Streamlined the company policy for the data connectivity in the service centers and the SLA for the carrier service with outsourced vendors.
• Compiled the company strategy for systems required in the service centers, including the Billing system, the Q-system, the customers' feedback tools, etc.
• Prepared the department budget and acted pledge of control.
• Handled the customer management KPIs including the customer satisfaction index, quality seal & complaints resolution.
• Consolidated the different service centers performance reports and monitored/rectified the performance on weekly/monthly basis.

Distribution Senior Manager at MTN Sudan
  • Sudan - Khartoum
  • June 2005 to December 2010

• Initiated and launched sales & distribution plan for prepaid kits, vouchers, electronic vouchers (EVD), handsets and broadband devices.
• Selected & recruited the company’s distributors who generated more than $280M annual sales.
• Tailored the company’s distributors’ remunerations schemes.
• Staffed & recruited Sales team dedicated to distribution channel development.
• Introduced the Sales staff’s remunerations schemes.
• Mentored different market research, products launch, sales promotions, and trade-marketing plans.
• Prepared the department budget and acted the pledge of control.
• Publicized the distribution channel segmentation & bench-marking.
• Formulated distributors’ business development plan and delegated the action to a spearhead team.
• Initiated the mass retail business development & support action plan.
• Chaired the Telecom Products Forecasting Committee as part of my role as Supply Chain.
• Contributed considerably in products & services structure & their communication plans as P&S Committee Member.
• Contributed significantly in the Coverage Committee as Member.

Area Sales Manager at Coca Cola
  • Sudan - Khartoum
  • November 2003 to June 2005

• Overall management responsibility of field sales agents and tele-sales team.
• Promoted and marketed newly launched products.
• Effective customer service and experience results.
• Maintained all accounts and contracts and ensured a retention plan for lost accounts.

Deputy General Manager at Apico Sudan LTD
  • Sudan - Khartoum
  • August 2000 to October 2003

Articulated the strategy of the business growth of the company; focusing on the marketing of products from international manufacturers.

Diversified business experience with local & international employers. at Diversified business experience with local & international employers.
  • Sudan - Khartoum
  • December 1995 to June 2000

Diversified business experience with local & international employers.

Education

Master's degree, Telecoms
  • at Telecoms Academy
  • May 2007

Telecoms Mini MBA

Bachelor's degree, Science
  • at University Of Khartoum
  • November 1995

BVSc

Specialties & Skills

Budgeting
Channel Management
Customer Service
Customer Data Integration
Rational Portfolio Manager
Strategy Management
Quality Management
Client Relationship Management
Account Management
Performance Management
Pricing & Profitability Design
Contract Management
Sales Methodologies Coaching

Languages

Arabic
Expert
English
Expert

Training and Certifications

Higher Diploma (Certificate)
Date Attended:
April 2009
Valid Until:
June 2009
Higher Diploma (Certificate)
Date Attended:
November 2006
Valid Until:
November 2006
Higher Diploma (Certificate)
Date Attended:
May 2010
Valid Until:
November 2010

Hobbies

  • Photography
    - Outstanding volume target achievement at Coca Cola 2004. - Best achievement during MTN rebranding event 2007.