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Ali Al-Hallal, Sales And Business Development Manager

Ali Al-Hallal

Sales And Business Development Manager·Smart Communication Systems SCS

Qatar

Master's degree, Master of Computer and Telecommunications Engineering

Work experience

Total years of experience: 13 years, 5 months

Sales And Business Development Manager

January 2024 - Present

Smart Communication Systems SCS

Riyadh, Saudi Arabia

January 2024 - Present

• Leading business development and key account activities to expand SCSs presence in the Saudi ELV and ICT market.
• Identifying new opportunities and driving the full sales lifecycle: prospecting, proposal preparation, negotiation, and
deal closure.
• Building and maintaining relationships with consultants, contractors, and clients to position SCS as a preferred
systems integrator.
• Coordinating with engineering and project teams to ensure proposed solutions align with technical requirements
and client expectations.
• Preparing tailored commercial and technical proposals in response to RFQs and tenders.
• Representing SCS in high-level meetings and supporting executive management in aligning company strategy with
market dynamics.

Company industry:
Construction & Building
Job role:
Information Technology

Sales And Business Development Manager

January 2024 - Present

Smart Communication Systems SCS

Riyadh, Saudi Arabia

January 2024 - Present

• Drove business development and market expansion initiatives across the Kingdom, focusing on strategic accounts
and high-value ICT and ELV projects.
• Identified and qualified new leads and business opportunities, developing relationships with major developers and
authorities including Qiddiya, Diriyah, SEVEN, and Sport Boulevard.
• Built and strengthened local vendor partnerships to enhance pricing competitiveness, streamline procurement, and
optimize project margins.
• Targeted and pursued mega-projects across the infrastructure, entertainment, and smart-city sectors, managing a
pipeline exceeding SAR 100 million.
• Successfully closed multi-million-riyal contracts through effective client engagement, technical alignment, and
strategic proposal positioning.
• Led the end-to-end tendering process — reviewing RFQs/RFPs, identifying deliverables, and coordinating with cross
functional teams (Estimation, Presales, Engineering, Contracts, Finance, and Executive Management) to deliver
compliant, competitive submissions.
• Acted as the primary liaison with clients during clarifications, evaluations, and negotiation phases, ensuring timely
responses and alignment with technical and commercial requirements.
• Supported management in shaping go-to-market strategies, leveraging competitive intelligence and market trends to
position the company as a preferred systems integrator in the Saudi market.

Company industry:
Construction & Building

ICT and ELV Manager

January 2022 - January 2024

|Smart Communication Systems SCS,

Muscat, Oman

January 2022 - January 2024

Project Description: Al Mouj St. Regis Hotel and Luxury Villas (5-star hotel: 269 luxury rooms and 170 branded
residences, and 15 Luxury Villas, 120 million R.O.)
• Led a Team of engineers for Developing the ICT and ELV Design including and not limited to shop drawings,
installation details, preparation as per the Client requirements and project technical specifications
• Overseeing the preparation of projects documents including the Materials submitals, method statement based on
project Specs
• Managing and overseeing the delivery of ELV implementation works for the St. Regis hotel project.

• Overseeing site work to ensure strict adherence to contract specifications and quality standards.

• Establishing effective communication channels with the consultant and contractor for streamlined operations.

• Reviewing project progress and implementing necessary mitigation measures to ensure project success.

• Conducting meetings with the contractor and consultant to present and discuss project progress.

• Ensuring timely project completion through meticulous project scheduling and management.

• Monitoring and managing project budgets for cost-effective delivery.

• Collaborating with cross-functional teams to address project challenges and ensure smooth operations.

• Conducting regular site inspections to assess work quality and compliance.

• Contributing to value engineering efforts and optimizing project resources.

• Implementing safety protocols and quality control measures.

• Reporting to senior management on project status and recommending strategic adjustments.

Company industry:
Construction & Building

ICT Manager

January 2022 - January 2024

Smart Communication Systems SCS

Muscat, Oman

January 2022 - January 2024

• Managed the full ICT and ELV project scope for Al Mouj St. Regis Hotel and Luxury Villas, ensuring timely delivery
and adherence to client and regulatory requirements.
• Oversaw design, documentation, and implementation, collaborating with cross-functional teams to optimize
resource allocation and ensure project success.
• Directed teams of engineers in design development, material submitals, and installation supervision, maintaining
quality standards and client satisfaction.

Company industry:
Construction & Building

Project Engineer ELV|

January 2014 - January 2022

Smart Communication Systems (SCS),

Doha, Qatar

January 2014 - January 2022

St. Regis Hotel and Residential Marsa Arabia (5-star hotel: 250 luxury rooms and 245 branded
residences, resort amenities)
• Leading the preparation of project documents and overseeing designer activities for the Marsa Arabia Island project.

• Verifying engineering drawings and quantities and negotiating with suppliers for optimal project outcomes.

• Managing the design process for various extra low current systems, Security Systems, BMS, AV and ICT systems
• Preparing comprehensive weekly site progress reports and budgets.

• Ensuring effective cost control through meticulous budget management.

• Implementing project management strategies for successful project delivery.

• Collaborating with design teams to ensure alignment with project goals.

• Providing technical expertise in evaluating project feasibility and requirements.

• Coordinating with various stakeholders to address project challenges and smooth execution. to value efforts for cost-effective solutions. negotiations with for favorable adjustments. vendors, activities including Prepared as-built documentation, operation maintenance manuals, and handover deliverables in coordination
with protocols.

Company industry:
Construction & Building

Project Engineer

January 2014 - January 2022

Smart Communication Systems (SCS)

Doha, Qatar

January 2014 - January 2022

• Leading the preparation of project documents and overseeing designer activities for the Marsa Arabia Island project.

• Verifying engineering drawings and quantities and negotiating with suppliers for optimal project outcomes.

• Managing the design process for various extra low current systems, Security Systems, BMS, AV and ICT systems
• Preparing comprehensive weekly site progress reports and budgets.

• Ensuring effective cost control through meticulous budget management.

• Implementing project management strategies for successful project delivery.

• Collaborating with design teams to ensure alignment with project goals.

• Providing technical expertise in evaluating project feasibility and requirements.

• Coordinating with various stakeholders to address project challenges and ensure smooth execution.

• Contributing to value engineering efforts for cost-effective solutions.

• Leading negotiations with suppliers for favorable terms and conditions.

• Reporting to senior management on project status and recommending strategic adjustments.

• Coordinated directly with MAWANI, Customs Authorities, and consultants to secure approvals and meet regulatory
standards.
• Streamlined contractor workflows, resolved site challenges, and maintained strict adherence to quality and safety
requirements.
• Negotiated supplier terms and optimized budgets, achieving cost savings while meeting project milestones ahead of
schedule.
• Project Description: ASPIRE ACADEMY (Learning Resource Center (LRC), Boarding Facilities Building (BO Building)
Boarding rooms and Common facilities, Football Performance Center)
• Managed subcontractors, vendors, and site teams for Aspire Academy facilities (LRC, Boarding Buildings, and
Football Performance Center), ensuring progress aligned with project timelines.
• Coordinated installation, testing, and commissioning of systems, liaising with QCDD, MOI and other local authorities
to secure security and life safety systems approvals and handover.
• Submited and atended inspections with consultants, demonstrating system functionality in line with project
specifications.
• Prepared project deliverables, including O&M manuals, end-user training, and handover documentation.
• Contributed to the successful, authority-approved delivery of all project components to the client and stakeholders.

Company industry:
Construction & Building

Systems Engineer

January 2013 - January 2014

SmartCom

Beirut, Lebanon

January 2013 - January 2014

• Led a team implementing the Project Scope of ICT systems, electronic safety and Security systems, Building
Automation and Control systems
• Managed onsite coordination with MEP and Civil teams, ensuring the approved design implementation and
compliance with the project specifications and international standards.
• Conducted pre-inspections, material compliance checks, and quality assurance of installations.
• Planned, assigned, and optimized the required resources for efficient project execution.
• Provided engineering and technical support, ensuring adherence to timelines and quality benchmarks.
• Coordinated with clients and consultants for site instructions, inspections, and approvals.

Company industry:
Telecommunications

Education

Antonine University

June 2015

June 2015

Master's degree, Master of Computer and Telecommunications Engineering

Lebanon

Antonine University

January 2014

January 2014

Bachelor's degree, Computer And Communications Engineering

Lebanon

Skills

Business
Expert
Business
Expert
Finance
Expert
Finance
Expert
Security Systems
Expert
Security Systems
Expert
Project Management
Expert
Project Management
Expert
Low Voltage
Expert
Low Voltage
Expert
EMBEDDED SYSTEMS
Intermediate
EMBEDDED SYSTEMS
Intermediate
SYSTEMS ENGINEERING
Intermediate
SYSTEMS ENGINEERING
Intermediate
GRAPHIC DESIGN
Intermediate
GRAPHIC DESIGN
Intermediate
INSTALLATION
Intermediate
INSTALLATION
Intermediate
COMPLIANCE TESTING
Intermediate
COMPLIANCE TESTING
Intermediate
COMMISSIONING
Intermediate
COMMISSIONING
Intermediate
BUILDING MANAGEMENT
Intermediate
BUILDING MANAGEMENT
Intermediate
COST ESTIMATION
Intermediate
COST ESTIMATION
Intermediate
PROGRAM IMPLEMENTATION
Intermediate
PROGRAM IMPLEMENTATION
Intermediate
PROJECT MANAGEMENT
Intermediate
PROJECT MANAGEMENT
Intermediate
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
MATERIALS MANAGEMENT
Expert
MATERIALS MANAGEMENT
Expert
MECHANICAL
Expert
MECHANICAL
Expert
AUTOMATION
Expert
AUTOMATION
Expert
CABLING
Expert
CABLING
Expert
CONSULTING
Expert
CONSULTING
Expert
CONTRACT MANAGEMENT
Expert
CONTRACT MANAGEMENT
Expert
CONTROL
Expert
CONTROL
Expert
ENGINEERING
Expert
ENGINEERING
Expert
Business
Expert
Business
Expert
Finance
Expert
Finance
Expert
Security Systems
Expert
Security Systems
Expert
Project Management
Expert
Project Management
Expert
Low Voltage
Expert
Low Voltage
Expert

Languages

Arabic

Native Speaker

English

Expert

French

Intermediate

Training and Certifications

Certifications
QLITE Management: Project Management Professional PMP
Cisco CCNA|
Axis
Video
Milestone
Project Management Proffessional
Mar 2021 - Mar 2024
Show credentials