Ali Raza

▸ Prospected, qualified, and closed 20+ cloud POS deals for restaurants, QSRs, cafes, and retail chains,
achieving a 70% close rate in 6 months — among the highest in the team.
▸ Delivered full eRetailPoint SaaS platform implementations including: Real-time inventory management,
Kitchen Display System (KDS), QR digital menus, online ordering integrations (FoodPanda/aggregators),
multi-location analytics dashboards, and payment gateway connectivity.
▸ Conducted live product demos and consultative needs assessments with restaurant owners and C-level
operators, translating operational pain points into tailored SaaS subscription solutions.
▸ Managed post-sale onboarding, staff training, and quarterly reviews — ensuring high platform adoption,
reduced churn, and upsell opportunities.
▸ Leveraged CRM tools (Slack, Jira) to manage pipeline, track leads, and improve follow-up efficiency by
100%.
▸ Monitored competitive landscape (Toast, Square, Foodics) and positioned eRetailPoint on value, scalability,
and KSA market suitability.

▸ Owned and grew a portfolio of 15+ enterprise accounts across banking, FMCG, real estate, healthcare, and
government — achieving 99%+ renewal rates and 120%+ annual revenue quotas.
▸ Sold and delivered complex end-to-end telecom and cloud solutions including: Toll-Free 0800, UAN + Virtual
PBX, SIP/PRI trunks, MPLS/IPLC, SD-WAN, CIR/PIB Dedicated Internet, and Managed Wi-Fi / Surveillance.
▸ Drove cloud revenue growth across PTCL Smart Cloud, QCloud (IaaS/PaaS), Microsoft Azure Stack,
ExpressRoute, and Tier-3 DC Colocation / Disaster Recovery — one of the fastest-growing verticals in the
portfolio.
▸ Cross-sold SaaS marketplace solutions including CRM, HRM, Accounting, Tele-Health (QHealth), e
Learning (QTaleem), Avaya Spaces, and Zoom Meetings to enterprise clients.
▸ Led full sales cycle independently: lead generation → RFP/RFQ responses → solution design → commercial
negotiation → feasibility surveys → provisioning → SLA handover → billing activation.
▸ Collaborated cross-functionally with Network Engineering, OFNS/Transmission, Cloud Ops, NOC, Billing &
Finance to ensure on-time delivery and rapid fault resolution.
▸ Conducted competitive analysis against Nayatel, Multinet, Transworld, Cybernet, and Wateen to build
segment-specific playbooks, driving upsell in IoT, DDoS protection, SD-WAN, and AI analytics.
▸ Maintained accurate CRM pipeline, forecasting, and win/loss reporting; consistently exceeded ARPU growth
and cloud-adoption KPIs.

▸ Built B2B institutional sales channel from the ground up — securing long-term supply contracts with hotels,
hospitals, schools, universities, airlines, and corporate cafeterias.
▸ Achieved 40%+ YoY revenue growth in the corporate dairy segment through strategic territory planning and
key account penetration.
▸ Managed distributor operations including inventory planning, order forecasting, cold-chain compliance, and
ROI analysis across all assigned outlets.
▸ Developed deep C-level relationships and delivered customized value propositions aligned to each clients
procurement and compliance needs.
▸ Trained and supervised distributor sales teams, improving productivity and market execution across the
institutional channel.