Sr. Sales Executive
The New Store LLC
Total years of experience :12 years, 2 Months
• Providing product training to the pharmacy staff
in order to cut the advertising cost.
• Availability and visibility of Non- Pharmacy SKUs
at individual pharmacies.
• Design, implementation and execution of trade
deals.
• Introduction and implementation of display
drives for the first time in The New Store LLC
• Approval of budget for trade and sale promotion
for the pharmacy channel by proving its long
term profitability
• Made Business Development Agreement (BDA)
with individual Pharmacies to enhance Sales,
Shelf share, and to achieve sales growth.
• BDAs are being utilized for enhanced customer
loyalty, Sales forecasting, Target allocation and
division, easy placement of NPDs
• Approval for demo allocation of pharmacy SKUs
at small and medium individual pharmacies
• Designed lists of existing customers with their
complete contact details, category allocation,
and sales record and sales forecast.
• Prepared list of prospect customers with their
location and phone numbers
• Highlighted the list of fraudulent and blacklisted
customers for future risks.
• Updating customers in beginning of the month
about the payment with the help of detailed
copy of statement of accounts sent via email, fax
or physical submission.
• Sending reminders prior to due date and
ensuring payment collection on time.
• Aligning of customer payment routine with the
organization provided credit facility.
• Timely visits and proper follow ups to get
collection in time.
• Designed tracking log for collection and delivery
of repairing items.
• Liaison between customer and service center in
order to track the repairing status
I joined RB as Auditor/Supervisor Islamabad. My task was to lead the team of merchandisers and the verify the deivery of incentives and trade offers to the retailers.
I got promoted as Territory Sales Executive in August 14. Tasks i performed under this category were; planning, leading, organizing, controlling, sale forecasting, target planning, sales strategy designing, hiring, route mapping, route riding, report making, comparitive analysis, market analysis, retail management, growth planing and business finding.
I got transfered as Territory Sales Executive within my region. There I performed distributor handling, retail management, whole sale management, stock management, key account management along with the above mentioned tasks under this cstegory.
• Worked there as Field Manager - North on two NPD Project.
• First NPD was an imported coconut oil named as “Nirmal Coconut Oil”.
• Second NPD was Potato Baby feeder range.
• My responsibilities in that job were; distribution handling, development of Retail / Wholesale
• channel, promoting, merchandising, hiring, training, presentation making, warehouse
Management, stock management and business generation.
• Appointed sole distributor in base town and 7 distributors in surrounding towns.
• Sold product to 60 shops of base town and 20 shops in each of the surrounding town in the
first month after launch.
• Got the first repeat order in the second month of launch.
• Reached break even in the fourth month.
• Hired and trained team of OBs for future.(
Positon: Trainee
Responsibilities: Preparation of invoices and debit advice of Scholar and other vendors from SAP. Generation of expense and release related reports from SAP on Financial year basis. Tracking of payments through SAP to check the current status of payments, preparation of cheques, detail of amount and cheque numbers etc for effective communication with scholars and vendors. Maintenance and updating of personal and academic record of scholars in SAP database. Generation of Scholars related reports from SAP HR Module, meeting the desired criteria of authority. Attendance management and leave record. Personal and financial files keeping and record maintenance. Corresponding through files and emails. Assisting Project Directress in presentations and meetings i.e. Preparing Relevant and necessary documents.
Studied: Brand Management, Retail Management, Sales Management, Consumer promotion, Advertising, Consumer buying Behavior, Industrial Marketing, Entrepreneurial finance, Service marketing, Leadership. Final year project : “The effects of transactional and transformational leadership on motivation of Sales force team”
Studied : Basic courses of Management , Marketing, Sales, Accounting, Finance, Advertising, Human Resource
Studied: Physics, Chemistry, Mathematics
Matriculation