Graphic & Brand Design Manager
Retail Arabia International
Total years of experience :11 years, 0 Months
• Managed & designed sales promo, merchandising, POS, packaging, events, print and digital advertising.
• Designed & Maintained International brands, guidelines, campaigns, and other marketing collateral.
• Monitored and advised fellow employees in both the creative process and client management.
• Designed and produced highly creative, impactful presentations for new business pitches.worked with clients, briefed and advised them with regard to design style, format, print production, and timescales.
Developed concepts, graphics, and layouts for product illustrations, company logos, and website templates.
• Developed UI/UX mock-ups and prototypes to illustrate sites functionality.
• Designed social media posts on Facebook, Instagram, Twitter, and YouTube.
• Designed graphics user interface elements, like menus, tabs, and widgets.
• Designed advertisements, magazines, emailer, web pages, logos, branding and communication materials.
• Advised clients on strategies to reach a particular audience.
• Met with clients to gain an understanding of what they want their proposed communications to look like. Created or illustrations, pictures, and designs to reflect the desired theme and tone of the communications.
• Translated brand strategies into brand plans, brand positioning and go-to-market strategies.
• Visualized and created mock-up designs for different signs.
• Monitored market trends and competitors’ activities to identify opportunities and key issues.
• Maintained brand identity consistency.
• Introduced digital ceramic printing with new techniques to create amazing results from the machine.
• Prepared quotations for all new jobs for making custom signs and sending them to different clients for approval.
• Completed projects by coordinating with outside agencies, art services, and printers.
• Presented designs to clients for approval.
• Attended meetings at production houses and with other directors.
• Met clients to discuss their business objectives and requirements of the job for digital ceramic printing.
• Accomplished and designed many creative patterns for digital ceramic printing.
• Designed and managed the production of marketing materials including leaflets, posters, flyers, etc.
• Designed Al Abbar brand guidelines.
• Handled the artwork from creation to printing through the digital ceramic printing machine.
• Provided solutions for digital ceramic printing for unlimited opportunities for creating distinctive and lasting
impressions on building facades, windows, and interior elements.
Achievements
• Achieved AED 1.3 million revenue increase in one year by designing projects for digital ceramic printing.
• Created more than 1000 color codes for digital ceramic printing.
• Conceptualized and executed corporate branding.
• Presented and sold company products and services to potential clients.
• Designed, brochures, CD covers, posters, business cards, newsletters, 2D exhibition stands website templates, magazines ads & e-flyers for Net to Phone, USB PC, LAN Messenger, and Mail to SMS.
• Contacted potential clients through cold calls and emails.
• Resolved technical problems, proofing material, and meeting set deadlines.
• Developed creative concepts and contributed ideas and design artwork to suit business needs.
• Managed the design of graphics to be displayed at conferences, exhibition stands and at promotional events.
Achievements:
• Promoted IT software to clients by solid marketing strategy.
• Designed more than 200 website templates and other advertising materials.
• Worked on deadlines with production & quality to achieve targets.
Studied Science in 10th grade.
