Digital Marketing Manager
Property Shop Investment
Total years of experience :21 years, 11 Months
• Provide leadership, vision, and management oversight for the digital team and strategic priorities.
• Make recommendations for evolving the website, blog, and social media strategy; develop plans to implement those recommendations.
• Serve on Communications Leadership Team to help advance organizational goals and priorities.
• Supervise the development of new online content to ensure it meets the standards for excellence and quality.
• Help develop web-specific outreach strategies for new reports and major areas of research and produce required web copy and modules.
• Draft policies and develop work plans for maintaining and improving the website.
• Explore options and make recommendations for ways to leverage new online technologies.
• Create, develop and manage content for organization’s web presence, working with content management software.
• Maintain a consistent look and feel throughout all web properties.
• Analyze and report on web traffic metrics and develop actionable responses to trend
- Generally developing the whole process of sales or rent starting from getting the listing units till closing the deal.
- Shifting the company from using files and paper to use an advanced CRM system that can save alot of time and effort, also improve the performance of agents to serve more clients.
- Increasing the exposure of our company in all different web-portals which increased the amount of leads in a very noticeable way in a very short time.
- Reducing the cost of newspaper ad without reducing the exposure of the company by applying effective messages in the ad.
- implementing a total new website that is totally user friendly, fresh look, efficient, giving our site visitors good impression and confident about our company with perfect details about the available units.
- Improving the communication tools between the staff (agents gets notice of new inquiry within minutes of the clients call or email) and also internal communication between staff.
- Implementing new tools for client viewing that can save lots of time for both the agent and the client.
- Guiding agents about using the technology to save time, better communication with their clients and also closing deals.
- Reaching international market with no extra cost.
- Providing quality service to internal customers by undertaking risk assessment analysis of various types of lending proposals.
- Analyzing financial information, such as statements, management accounts and cash flow statements.
- Developing models of credit information to predict patterns and trends using specialist statistical software.
Assessing the credit worthiness of client companies.
Advising and recommending changes to policy and procedure.
Liaising with other staff within the company, such as account managers and product specialists.
Helping to ensure that procedures comply with sector standards.
Staying informed about the legal, compliance and market-risk-related issues involved in the approval of credit.
- Implementing the delivery of sales strategies and targets and motivating employees to meet and surpass these.
- Establishing and maintaining effective relationships with new and existing customers, establishing their needs and advising on the suitability of services.
- Visiting business customers and attending meetings and conferences with them and other professionals.
- Managing and supporting staff and facilitating appropriate continuing professional development (CPD).
- Communicating, implementing and monitoring compliance with corporate standards and procedures.
- Processing data to produce accurate facts, figures and reports.
- Evaluating new and renewal lending proposals, negotiating terms with customers and, where appropriate, submitting proposals to the credit department for approval.
Checking accounts and initiating action if they are overdrawn without arrangement or are in excess of agreed arrangements.
Assuming overall accountability for products and services, such as consumer lending, current account transactions, unsecured loans, overdrafts, credit cards and personal loans.
Networking with appropriate professionals.
Representing the bank within the wider community.
- Strategic Digital Marketing as a Part of the Business Objectives - Online PR - Search Engine Optimisation - Pay Per Click (Ad Words) - PPC on Facebook and Linked In - Affiliate Marketing - Display Advertising - Email Marketing - Mobile Marketing - Social Media Marketing - Video Marketing - Wordpress & Blogging - Writing for the Web - Web Analytics - E-Commerce - Digital Campaign Planning for SME’s & Corporates - Strategic Viral Marketing - Future Digital Trends