Business Development Manager
Rendream
Total years of experience :9 years, 10 Months
• Collaborate with the CEO to develop and execute BDM strategies, optimizing the sales funnel and driving growth in a competitive IT market.
• Utilize a data-driven approach, leveraging LinkedIn outreach, digital marketing, email marketing, blog posting, and content marketing to generate qualified outbound and inbound leads and identify potential customers and deals.
• Build strong relationships with clients, exceeding expectations through eYective communication, negotiation, and account management.
• Managing the entire sales cycle from initial contact to closing, negotiating pricing, and upselling additional services.
• Monitoring the digital marketing team, strategizing and executing campaigns across SEO, content marketing, Google Ads, and social media platforms, driving lead generation and brand awareness.
• Leading business development team for prospecting, follow-ups, and lead generation.
• Managed freelance bidding and clients on Upwork.
• Based on the understanding of the clients business, recommend new software systems, upgrades, or integrations to fulfill those needs.
• Bridge the gap between client requirements and IT.
• EYectively communicate with developers and assess technical feasibility.
• Motivate and manage teams, fostering a collaborative and transparent environment.
Tools we are using
• Proficient in CRM platforms (Salesforce, HubSpot) and marketing automation tools (Instantly, Apollo, Woodpecker).
• Utilized AI-based LinkedIn automation tools (Sallee.ai, Walaxy, Sales Navigator) for efficient lead nurturing.
• Adept at presentation software (PowerPoint) and communication platforms (Slack, Discord, Zoom, Google Meet).
• Leveraged Otter.ai for accurate meeting notes and centralized data storage on Google Drive.
• Handled their sales and marketing departments.
• Worked on Brand recognition strategies.
• Handled multiple commercial and residential projects.
• Worked with recruitment executives to attract, recruit, onboard, and retain top talent.
• Designed commission models for the resources.
• Client handling was also part of my job.
• Handled social media profiles, groups, and postings.
• Built and optimized LinkedIn sales navigator accounts for outreach and lead generation.
• Managed all leads, deals, and contacts on HubSpot.
• Set up email marketing tools with multiple subdomains.
• Designed email campaigns - initial email and 3 follow-ups with periodic gaps.
• Wrote email templates and optimized them based on A/B testing.
• Shared weekly reports with the CEO of the company.
• Responsible for performing the functional and system testing of a leading US-based phone diagnostics product - Phonecheck.
• Ensuring the execution of test scenarios with complete test coverage.
• Identifying and reporting bugs. Keeping track of their resolution with the bug life cycle.
• Identify software capability and reliability by conducting functional, system, and performance tests.
• Maintain testing database by developing defect tracking and regression testing information requirements.
• Report test outcomes by collecting, analyzing, interpreting, summarizing, and displaying data, then consequently recommending software changes.
• Maintain test environment by developing test environment, enforcing, and complying with procedures, rules, and regulations.
• Contribute to team eYort by accomplishing related results as needed.
• Took part in QA projects for the back-end of various ERP systems and testing of SQL stored procedures and transactional-based entities.
• Test plan formulation and creation of test scenarios from Use Cases.
• Executing them as well as, tracking of execution against the plan during the testing phase and managing defects from inception to resolution.
• Documented and executed test cases, edge cases, and crash points.
• Created Sanity and Regression Checklist.
• Used Test Management tool for test case writing.
• Participated in QA walkthroughs and review meetings.
• As an SQA Engineer took responsibility forvarious client projects in the Mobile and Web Application domains.
• Involved in Requirement Gathering meetings, and QA Review meetings.
• Great understanding and involvement in the full Software Development Life Cycle (SDLC), testing life cycle, and defect life cycle.
• Modified the test cases to test the new features developed in the application as per the user requirements as part of User Acceptance testing.
• Used Redmine and Jira to report defects and sprint management.
• Performed all kinds of testing including Black box, White box, Integration, System, Staging, Smoke, Functional, Regression, Data Driven, User Acceptance, and Performance testing.
• Actively involved in various meetings to streamline and enhance the testing process/plans mainly to reduce costs and avoid redundancy.
• Organized and prepared defect reports for defect review meetings with the release lead and decided on the priority and severity of the defects detected during the testing phase.
• Documented steps to re-create defects found during the testing phase and share them with the team.
• Rigorous testing to cover all possible scenarios and made sure that code had minimum defects.
• Performed ad-hoc, functional, and rigorous regression testing of the application.
Human Resources, Business Communications, Management, Project Management, Organisational Development, Talent Management, Compensation and Benefits, Marketing, People Management, Customer Relationships