ANAS AAKIF

Engage C-level executives, board members, and company secretaries across French-speaking Africa to position board
management software solutions.
• Own the full sales cycle independently—from prospecting and RFP responses to negotiation and closing—driving
revenue targets across the region.
• Manage and grow relationships with existing Convene clients across the region, overseeing account management,
adoption, and renewal alongside new business development.
• Deliver executive-level product demonstrations and training sessions for board and leadership audiences.

Managed and grew a portfolio of 400+ North American enterprise accounts valued at $2M+, ensuring retention and
renewal success.
• Led consultative QBRs with senior stakeholders to drive product value alignment and expansion opportunities.
• Drove product adoption by engaging multi-level users and coordinating internal teams to resolve blockers.
• Acted as Voice of the Customer, contributing insights to product roadmap, pricing, and go-to-market initiatives.

• Building relationships with senior executives of multinational corporations and mid-sized companies in the private and public sectors in Morocco.
• Working closely with CEOs, board members and management teams to drive and grow client relationships.
• Identifying and acting on Upsell and Cross-sell opportunities to meet targets.
• Acting as a consultant on the product and accompanying clients using the products.

• Directed cross functional Business Development Representative teams across EMEA and the United States by
establishing performance benchmarks, facilitating targeted training programs. and institutionalizing best practices.
• Spearheaded the successful market entry of Digimind into the Middle East and Africa by assembling and leading a
dedicated team, establishing regional strategy, and laying the foundation for long-term commercial growth.
• Engineered and implemented a high-impact business development strategy targeting top-tierenterprise clients in EMEA,
generating €2.4 M in pipeline opportunities and securing €456K in closed revenue.
• Advised prospective clients on tailored digital intelligence solutions by synthesizing insights across brand reputation,
market trends, consumer behavior, and competitive analysis to ensure value-aligned recommendations.
• Cultivated a robust portfolio of strategic leads through precision targeting and market segmentation, accelerating
engagement with senior decision- makers and advancing high value sales opportunities.

• Developed and maintained a robust pipeline of qualified leads in the French market by leveraging LinkedIn Sale
Navigator, buyer intent analytics, and comprehensive market intelligence.
• Executed targeted outreach campaigns through cold calls, personalized email sequences, and LinkedIn engagement,
consistently surpassing prospecting targets.
• Leveraged CRM and salesengagement toolssuchasApollo, Waalaxy, and HubSpot tometiculously manage lead
information, trackengagement and enhance conversion performance.

Partners Management and development
* Responsible for the coordination between advisors and partners
* Contract negotiation
* Creation and implementation of marketing strategies and identification of new partners
* Establishment and maintenance of effective relationships with clients and partners
* Market research studies to identify new business opportunities.
* Coordination and organization of events and conferences for the company
Food supplement Import and Distribution

market and competitors
• Provided monthly progress reports to investors and successfully negotiated with suppliers and partners for viable solutions in the Moroccan market

• Conducted comprehensive demand planning based on sales forecasts to effectively manage warehouse inventory
ensuring consistent product availability and minimizing supply disruptions.
• Oversaw importation and customs clearance operations for Roche product, optimizing cold chain logistics to
guarantee timely and compliant delivery of temperature-sensitive goods.
• Designed and implemented a centralized digital platform to streamline communication and data sharing between
Roche and suppliers, enhancing procurement accuracy and manufacturing schedule adherence

• Brought new sales from corporate accounts and interacted with clients to improve customer satisfaction
• Maintained team coherence with little supervision from management, managed online reservations and phone calls for weddings and airport transportation

• Conducted a study on the feasibility of introducing a new infant formula in the Moroccan market, classified and measured pharmaceutical companies manufacturing infant formula, and developed an appropriate strategy for product launch
• Conducted field surveys among pharmacists to gain insights on market trends