Regional Sales Manager
Saurabh Flexipack Systems FZC
Total years of experience :12 years, 4 Months
• Currently in charge of all the sales and marketing activities of the company in the Middle East region reporting directly to the Directors.
• Made many marquee clients both in UAE and abroad our accounts through long term follow ups and shrewd interpersonal relationship and negotiation skills.
• Conducting many one on one and group product presentations to esteemed clientele.
• Responsible for tracking customer information, market forecasts and competitor analysis sending weekly reports to the director of the company.
• Undertaking many detailed marketing campaigns like direct mailers, cold calling, social media among others to improve the visibility of the brand in the country.
• Handling and participation in various trade shows and events in UAE and abroad to generate quantifiable leads through shrewd networking.
• In depth knowledge about the machines including all the facets of working and the ability to break down complicated technical information to non technical customers using easy to understand terminology and examples.
Interplast Co. Ltd \[Marketing Executive\] Aug 2010 - Present
4679
Industrial Area 1, Sharjah
Key Result Areas
• Developing relationships with key decision-makers and customers in target organizations for business development
• Coordinating and scheduling appointments for educating trade benefits, different promotions and upselling the products.
• Updating daily reports in CRM software with regards to clients issues, requirements, solutions, renewals, etc.
• Gathering details from the existing clients website updations, such as product images, keywords, category, target clients, an sending the details to the concerned team
• Facilitating strategic communication process to leverage the benefits of multiple communication resources / mediums supporting corporate objectives
• Designing communication strategy and plans to deliver on Corporate Brand Management & Brand PR generating visibility for the company's achievements / successes at a national and regional level and on social media platforms
• Playing a key role in the display of the brand in exhibitions and trade fairs, right from the decision making process.
Career Highlights
• Revamped the entire packaging for all our FMCG products including photo shoots, tagline and content development to be on the packaging, conceptualization of packaging, colors used, etc.
• Played a key role in bringing in new sales leads through networking & business development for the divisions using various sources
• Significantly contributed in formulation of marketing & advertising strategies by conducting market research
• Essayed a major role in copy writing for all the marketing collaterals including websites for all 3 divisions
• Looked after display of brands in high profile exhibitions, outdoor promotions & trade shows (local and overseas)
M.B.A in Marketing University of Wales Lampeter (UWL) United Kingdom
B. Tech in Chemical Engineering Kongu Engineering College, Erode Tamil Nadu- India