Rasasi Perfumes
Total years of experience :24 years, 4 Months
MENA & S.E. Asia (Except KSA)
Leading player in Fragrance Industry operating in 60+ countries and 150 Stand-alone Stores
Developed market entry strategy and business case for localization in India in the oil and gas and heavy
engineering industry; reduced overall production cost by 65%
* Trained and managed a cross functional team of 9 in business development activities; increased
revenue from $ 3M to $ 7.5M
* Generated the VOC (Voice of Customer) and Tracked the life cycle of products
Led a team of 3 to review Saptarshi’s market position in India; designed and executed sales-process
workflows, resulting in $2M revenue growth in new business opportunities
Received two recognition awards for exceptional contribution in growing business of water
purification systems in the government research institutes and pharma sector by 30%
Ideated and executed retail campaign “Meethas Meet” for local pharmacy retailers in the western India;
increased retail shelf space and visibility of glucometers by 40% and improved customer relationship
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