aritra bhattacharya, General Manager

aritra bhattacharya

General Manager

Ritman Fintech & Yeeppee delivery

Location
India
Education
Master's degree, Marketing
Experience
13 years, 11 Months

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Work Experience

Total years of experience :13 years, 11 Months

General Manager at Ritman Fintech & Yeeppee delivery
  • India - Mumbai
  • August 2018 to July 2019

With over 25 years of sales and business management experience across top brands, geographies and industries, I have the required skills & confidence to deliver the desired results. I have done my MBA from IIT, Kharagpur & have worked in India & Middle East.
My expertise is across channel ( Traditional Trade- Resellers(Whole sellers) grocery , hardware, sanitary ware, Battery, Lubricants, Modern Trade (Carrefour, Lulu, Gulf Mart, Nesto etc), Retail ( Company owned, Franchisee etc), Service Centres, Petrol Pumps, B2B (both Government tendering process). Designing digital strategy & tie ups with online channel etc.
Formulating optimal beat coverage plan, New Outlet expansion, Alternate channel and increasing channel & team productivity. Budgeting, SOP, Training have been my strengths.

Head at MULTICOM ENTERPRISE
  • March 2016 to August 2018

TOTAL LUBRICANTS), BAHRAIN (Country

Senior Manager
  • July 2004 to May 2005

AIRTEL (

Regional Manager at FHPL Family Health Plan
  • October 2003 to June 2004

Sale of Health Insurance in Eastern India

Senior Manager at HDFC STANDARD LIFE
  • India
  • April 2001 to September 2003
Area Sales Manager at Sale of Life Insurance
  • February 1998 to March 2001

RECKITT PIRAMAL FMCG/OTC/Consumer HealthCare

Product Executive
  • India
  • January 1996 to January 1997
Field Sales Manager at Core Healthcare
  • January 1992 to January 1994

AREAS OF EXPERTISE
•Executive leadership
•Optimal resource allocation
•Faster go-to market strategy
•Multi industry exposure

Education

Master's degree, Marketing
  • at School of Management, Indian Institute of Technology
  • January 1996

(

High school or equivalent, Marketing
  • at Birla Institute of Technology
  • January 1991

,

Specialties & Skills

Multi Industry Exposure
Optimal resource planning for Business
Faster Go to Market strategy
Executive Leadership
Sales Operations
MARKETING
PERSONNEL
TELECOMMUNICATIONS
ADVERTISING
AUTOMATION
AUTOMOTIVE
BUDGETING

Languages

English
Expert
Hindi
Expert