Account Group Head
Yandex
Total years of experience :7 years, 11 Months
Yandex is the biggest IT company and digital platform in Russia
I'm currently working as a Account Group Head at Yandex in Agency Department, collaborating with top digital agencies in the area. I'm responsible for optimising the whole Agency Department, constantly generating new ideas to increase the revenue.
- I manage a team of 12 subordinates, that I oversee, including planning their workload, developing and motivating them.
- I engage in day-to-day communication with top stakeholders on the agencies' side, including CEOs and high-level executives.
- My role involves developing and implementing innovative approaches to drive revenue and maximize profitability for our partners.
Outcomes: I've increased incremental revenue from Agency Department from 0 to 10M$ per quarter.
Adventum is top-10 Performance Agency in Russia
- Leading a team of 8 subordinates, overseeing their workload, and motivating them.
- Building relationships with major clients in various industries, including clients from the US.
- Working with main digital platforms and channels such as Google, Meta, DV360, Yandex, etc.
- Creating digital strategies for current and new clients.
Achievements: Over 100% execution of KPIs, YoY margin increase of +170%, NPS rating of 4.7+, and public cases with digital platforms.
I started working at Adventum (top-10 agency in our area) as a Junior Account Manager.
- Building relationships with major clients (1-3).
- Creating digital strategies for current and new clients.
- Delegating and controlling main digital platforms and channels such as Google, Meta, DV360, Yandex, etc.
- Presenting weekly, monthly, and quarterly results.
- Leading Junior Account Managers, creating personal development plans for them, and tracking their progress.
Achievements: NPS rating of 4.8+, over 100% execution of KPIs, YoY margin increase of +90%, and public cases with digital platforms.
- Handling over 50+ clients on both Google and Yandex.
- Optimizing campaigns, analyzing outcomes with Google Analytics, conducting keyword selection, A/B testing, etc.
- Executing clients' KPIs and agency KPIs.
- Achievements: Successfully prepared launches for more than 20+ new clients.
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