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Asaad Alasaad, Sales & Marketing Manager (Service Strategy)

Asaad Alasaad

Sales & Marketing Manager (Service Strategy)·Wajd Life Trading Co.

Saudi Arabia

Bachelor's degree, Biomedical Engineering

Work experience

Total years of experience: 17 years, 1 months

Sales & Marketing Manager (Service Strategy)

April 2026 - Present

Wajd Life Trading Co.

Jeddah, Saudi Arabia

April 2026 - Present

Direct the marketing, sales, and strategic market placement of premier international instrument portfolios, specifcally covering EDAN Instruments, (VLAD), and Tesalys healthcare waste management systems.
Drive the strategic acquisition of high-value medical equipment maintenance contracts utilizing the Etimad platform and private healthcare tenders.
Cultivate critical partnerships with Clinical Laboratory Directors and Ministry of Health (MOH) ofcials to ensure long term device uptime, service reliability, and key account growth.
Lead revenue-focused initiatives by positioning diagnostic and capital equipment instrument portfolios in strict compliance with SFDA regulations and Saudi Vision 2030 healthcare transformation goals.
Oversee all feld service operations to guarantee absolute adherence to international quality standards (ISO) and local regulatory mandates.

Company industry:
Medical Hospital
Job role:
Medical, Healthcare, and Nursing

Business Manager (Service Operations)

January 2022 - March 2026

Pro Medical Services & Trading Co.

Amman, Jordan

January 2022 - March 2026

Managed regional service operations and spare parts logistics, improving response times and operational efficiency across multiple markets.
Conducted market feasibility studies and oversaw technical design requirements for new healthcare facility
developments.
Directed quality assurance for medical building solutions, ensuring healthcare designs met regional and
international commissioning standards.

Company industry:
Medical & Healthcare Equipment
Job role:
Medical, Healthcare, and Nursing

Technical Support Specialist (EMEA Region)

September 2016 - January 2022

Bio-Rad Laboratories Inc.

Dubai, United Arab Emirates

September 2016 - January 2022

Managed technical service delivery and application performance for a network of indirect channel partners across the EMEA region for both the Clinical Diagnostics (CDG) and Life Science (LSG) divisions.
Delivered Tier 1, 2, and 3 advanced technical support, troubleshooting hardware, software, network integration, and complex biochemical assay issues on systems like ddPCR, Real-Time PCR, HPLC, and automated blood banks.
Served as Ofcial Technical Service Trainer starting November 2020, designing and executing technical certifcation training for distributor Field Service Engineers (FSEs) at the Dubai Center of Excellence and onsite.
Executed rigorous onsite technical audits of distributor service departments to enforce global SOP compliance and ISO quality control.
Maintained and updated all highly specialized technical data on the Bio-Rad partner portal (The Digital Garden).

Company industry:
Biotechnology
Job role:
Medical, Healthcare, and Nursing

Service team leader

October 2015 - September 2016

AL-HAYAT PHARMACEUTICALS

Abu Dhabi, United Arab Emirates

October 2015 - September 2016

-Worked as a service team leader in lab department - Abu Dhabi. (BIOMERIEUX - THERMOSCIENTIFIC).
-Follow up and covering Abu Dhabi region.
-Follow up the contracts and spare parts.
-Follow up the pending cases, do the needful support and interventions to find the best solutions and close it.
-Arrange with my team the P.P.Ms for instruments during schedules.
-Doing the installations and following up the invoices and delivery notes.
-Doing services under the rules & regulations established in Abu Dhabi health institutions.

Company industry:
Other Healthcare Services
Job role:
Engineering

Field service engineer

October 2010 - October 2015

Al- JEEL MEDICAL & TRADING CO

Khobar, Saudi Arabia

October 2010 - October 2015

-Worked as a field service engineer in special lab division,
- BIO-RAD (LSG and CDG).
- BIOMERIEUX.
- Instrumentation Laboratory.
-Fully implement install, service, maintenance and train on a wide range of instruments.
-Introduce new technologies, products and equipment technical selling support, key field product application recommendations and other related operations.
-Involved with sales department to support the customers and find solutions to avoid any problem during the installation or with application and technical training.
-Covering and follow up the L.I.S networks for some critical care sites in big hospitals.
-Follow up the contracts and spare parts.
-Doing the P.P.M for the instruments during schedules quarterly.
-Making the pre-installation & installation for all laboratory instruments
-Doing the calibration and alignment procedures by using the certain test equipments (safety analyzer - airflow meter - IR Co2 tester - contamination tester - MANO meter).
-Works hard to reach the annual target and exceed it.

Company industry:
Other Healthcare Services
Job role:
Engineering

Production Engineer

May 2009 - August 2010

Hammoudeh Thermo-Lab Industries

Irbid, Jordan

May 2009 - August 2010

• Worked within the general laboratory manufacturing division, directly managing and developing production lines for
medical devices.

Company industry:
Medical & Healthcare Equipment
Job role:
Engineering

Education

Al-Ahliyya Amman University (AAU)

September 2008

September 2008

Bachelor's degree, Biomedical Engineering

Jordan

Skills

Multinational

Expert

Technical Support

Expert

SOP

Expert

Business Development

Expert

Channel

Expert

service team leader

Expert

Channel Partners

Expert

channel partners management

Expert

teamwork

Expert

Preventive Maintenance

Expert

Biomedical Instrumentation

Expert

Medical Devices

Expert

Troubleshooting

Expert

Sales

Expert

Biomedical Engineering

Expert

Calibration

Expert

Installation

Expert

Maintenance

Expert

acquisition merger

Expert

Strategic planner

Expert

Multinational

Expert

Technical Support

Expert

SOP

Expert

Business Development

Expert

BUSINESS OPERATIONS

Intermediate

BUSINESS STRATEGIES

Intermediate

CHROMATOGRAPHY

Intermediate

LEADERSHIP

Intermediate

MOLECULAR BIOLOGY

Intermediate

PROCESS OPTIMIZATION

Intermediate

DELIVERY FOCUSED

Intermediate

HEALTH TECHNOLOGY

Intermediate

LIFE SCIENCES

Intermediate

MARKETING

Intermediate

MARKETING MANAGEMENT

Intermediate

MEDICAL DIAGNOSIS

Intermediate

REVENUE ANALYSIS

Intermediate

SERVICE STRATEGY

Expert

Languages

Arabic

Native Speaker

English

Expert

Training and Certifications

Certifications
bachelor's degree of biomedical engineering
Sep 2008

Hobbies and interests

basketball and Swimming