Ashraf Hussein Mohamed Aly Awad  allah, Sales Manager

Ashraf Hussein Mohamed Aly Awad allah

Sales Manager

N P I Company for Construction Industries

Location
Egypt - Cairo - New Cairo
Education
Bachelor's degree, Faculty Of Low
Experience
32 years, 1 Months

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Work Experience

Total years of experience :32 years, 1 Months

Sales Manager at N P I Company for Construction Industries
  • Egypt - Cairo
  • July 2023 to May 2024

Summary of Current Responsibilities:-
To the company
- Develop and implement company sales and distribution strategies.
- Analyze sales trends of company brand Vs. the competitors
- Coordinate with marketing for launches and relaunches of new products and new packs.
- Coordinate with marketing for demand forecast as well as putting sales targets on a monthly, quarterly, and annual basis.
- Coordinate with the financial management of invoices, debtors, and audits.
- Manage, analyze, and evaluate the company's agent's work in the governorates.
- Trace and propose any new business opportunities.
- Prepare the annual balance of the branches 1 manage
To the Sales staff:
- Ensure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required for the business.

Sales Director at Spanish Company For Sanitary Industries
  • Egypt - Cairo
  • May 2017 to May 2024

To the company
- Develop and implement the company sales, Customer Service, and distribution strategies.
- Analyze sales trends of the company brand Vs. the competitors
- Prosed launches and relaunches of new products
and new packs which market is needed.
- Coordinate with marketing for demand forecast as well as putting sales targets on a monthly, quarterly, and annual basis.
- Coordinate with the financial management of invoices, debtors, and audits.
- Manage, analyze, and evaluate the company's agent's work in the governorates.
- Trace and Propose any new business opportunities.
- Prepare the annual balance of the branches 1 Manage.
- Preparing and following up on the implementation of seminars for new plumbers to introduce the company’s products to new agents and dealers.
- Preparing and processing promotional offers for dealers and plumbers, whether new or customers, on a monthly and quarterly basis, to reach planned expansion and sales.
- Follow up on the performance of the first agents, merchants, and plumbers and make a plan to reach the planned growth towards them by visiting them with a fixed and periodic visit plan and making special offers for them.
To the Sales staff:
- Ensure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required for the business.

Sales Director at Roxyplast Company for Construction Industries
  • Egypt - Cairo
  • June 2018 to June 2023

Summary of Current Responsibilities:-
To the company
- Develop and implement company sales and distribution strategies.
- Analyze sales trends of company brand Vs. the competitors
- Coordinate with marketing for launches and relaunches of new products and new packs.
- Coordinate with marketing for demand forecast as well as putting sales targets on a monthly, quarterly, and annual basis.
- Coordinate with the financial management of invoices, debtors, and audits.
- Manage, analyze, and evaluate the company's agent's work in the governorates.
- Trace and propose any new business opportunities.
- Prepare the annual balance of the branches 1 manage
To the Sales staff:
- Ensure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required for the business.
Achievments :-
Maximizing Distribution and turnover for the company. Open new areas: Sohag, Minia, Bany Swief, Faiyuom, Giza, Mid and South Of Cairo, Finally Sharkia & Gharbia.

Sales & Customer Service Director at Misr El Hegaz
  • Egypt - Cairo
  • August 2015 to February 2017

Summary of Current
Responsibilities To the company
- Develop and implement the company sales and distribution strategies.
- Analyze sales trends of company brand Vs. the competitors
- Coordinate with marketing for launches and relaunches of new products and new packs.
- Coordinate with marketing for demand forecast as well as putting sales targets on monthly, quarterly and annually basis.
- Coordinate with financial management of invoices, debtors and audits.
- Manage, analyze and evaluate the company's agent's work in the governors.
- Trace and Propose any new business opportunities.
- Prepare the annual balance of the branches 1 manage
To the Sales staff:
- Insure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required to the business.

Tripoli Sales Manger at Al-Risha Al Dahabia for food distribution
  • Libya - Tripoli
  • January 2014 to December 2014

- Dealing with 31 international companies (Nestle, Bel, Heinz ..etc) to supply the products of the company and put the dealing conditions with them.
- Put the annual sales Budgets to its client companies and follow up it.
- Put the annual Marketing plans share with their companies.
- Put the product prices in the Libyan market .
- Follow all the competitors in the Libyan market.
- The implementation of all marketing activities for companies contracting in accordance with the plans for it.
- Put the annual budget of expenses and follow up the deviations .
- Put the sales organization structure and developed to exploit any new selling opportunities .
- Submit all of reports to the contracting companies about the monthly sales and stocks and getting them acquainted with the most important events of the month and respond to their questions in it.
- Follow-up sales performance for the implementation of plans realizable required .
- Assessment of device sales to determine the level of performance and how to develop it .
- Follow-up weekly validity of existing products for the disposal of any stagnant stocks.
- Follow-up the performance of the senior wholesale customers and markets on a regular basis, as well as determine the efficiency of coverage I have retail customers .
- Follow-up cash flow for the collections and make sure there are no arrears .

North Egypt District Sales Manger at Egyptian German Company for constriction - Egic
  • Egypt - Cairo
  • February 2010 to December 2013

Summary of Current
Responsibilities To the company
- Develop and implement the company sales and distribution strategies.
- Analyze sales trends of company brand Vs. the competitors
- Coordinate with marketing for launches and relaunches of new products and new packs.
- Coordinate with marketing for demand forecast as well as putting sales targets on monthly, quarterly and annually basis.
- Coordinate with financial management of invoices, debtors and audits.
- Manage, analyze and evaluate the company's agent's work in the governorates.
- Trace and Propose any new business opportunities.
- Prepare the annual balance of the branches 1 manage
To the Sales staff:
- Insure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required to the business.

Regional Sales Manager Greater Cairo at Iffco Egypt
  • Egypt - Cairo
  • August 2007 to January 2010

To the company
- Develop and implement the company sales and distribution strategies.
- Analyze sales trends of company brand Vs. the competitors
- Coordinate with marketing for launches and relaunches of new products and new packs.
- Coordinate with marketing for demand forecast as well as putting sales targets on monthly, quarterly and annually basis.
- Coordinate with financial management of invoices, debtors and audits.
- Manage, analyze and evaluate the company's agent's work in the governorates.
- Trace and Propose any new business opportunities.
- Prepare the annual balance of the branches 1 manage
To the Sales staff:
- Insure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required to the business.

Achievments :-
- Increased retail audit from 40 % to 65 % in greater Cairo.
- lunching Fern Butter for the first time in Egypt.
- Lunching Amira Ghee with a gift undercover as the greatest promotion for the life of Amira.

Regional Sales Manager Upper Egypt at Afia international
  • Egypt - Asyut
  • July 2004 to July 2007

To the company
- Develop and implement the company sales and distribution strategies.
- Analyze sales trends of company brand Vs. the competitors
- Coordinate with marketing for launches and relaunches of new products and new packs.
- Coordinate with marketing for demand forecast as well as putting sales targets on monthly, quarterly and annually basis.
- Coordinate with financial management of invoices, debtors and audits.
- Manage, analyze and evaluate the company's agent's work in the governorates.
- Trace and Propose any new business opportunities.
- Prepare the annual balance of the branches 1 manage
To the Sales staff:
- Insure that sales and distribution targets are met.
- Develop and implement sales training plans for the sales force.
- Ensures the welfare of the sales force.
- Develop and update suitable sales organization required to the business.
Achievments :-
-put new strategies for incentives for distributors & plumbers.
-reorganizing all company ( new staff ).
- maximizing the sales 4 times in 3 years.
- create a call center for customer service and a handheld for representatives.
- Built a loyalty program for distributors by Annual trips to Turkey.
- Maximize Kessel sales from zero to a respected brand.

Regional sales Manager Upper at El- Rashidi El – Mizan
  • Egypt - Cairo
  • May 2003 to June 2004

Implement distributors system for a first time in Rashidi El - Mizan Company
Achievments :-
-Applying 11 agents to retail the company's products for the first time in the company's history .
- Reaching coverage of more than 90% of Upper Egypt retail customers within 3 months from the date of starting work.
- Proposing two products: bar Halawa and tahina sachet, implementing them and reaching the highest coverage with them, which brought about a fundamental change in the market

Act As National Sales Manager (Upper Egypt - Alexandria- Canal cities - Delta ). at Arab Dairy
  • Egypt - Cairo
  • February 1999 to April 2003

Implement distributors system for a first time in this Company .
Achievments :-
- Achieving the highest sales for a representative at the level of Egypt during my period of work in the company.
- Collecting 1.5 million pounds in bad debts from customers in Upper Egypt.
- Proposing to open a branch of the company in Assiut and moving from it instead of the campaign system, which was what was implemented at the moment it was proposed.

Sales Supervisor, Bani Sueif, El-Faiyoum,Minia at Lever Egypt
  • Egypt - Asyut
  • August 1991 to January 1999

-Operating the company's first agent in Minya in southern Minya and achieving sales 4 times that of the previous one. Likewise, proposing a second agent in northern Minya added sales 3 times what was achieved in the first.
- Achieving the highest spread of all the company’s products in the governorates of Minya, Beni Suef, and Fayoum.
- Occupying first or second place at the latest in all of the company’s sales competitions at the level of the Upper Egypt region throughout the period of my work in the company.

Education

Bachelor's degree, Faculty Of Low
  • at Faculty Of Low
  • May 1987

Low

Specialties & Skills

Sales Development
Distribution Management
Retail Management
Sales Management
Finnance For Non Finnance Mangers
managment

Languages

English
Expert
French
Intermediate
Arabic
Expert

Memberships

Madinty Club
  • An active member
  • March 2014

Training and Certifications

Passing (Certificate)
Date Attended:
May 2007
Valid Until:
May 2007