Ashwin Anil

Led design & development of a Marketing Mix Model for Spencers, leveraging advanced analytics to predict
bill volumes, optimize budget allocation, and enhance ROI, resulting in a increase in revenue of 7 Cr ₹.
Designed and deployed a personalized Recommendation System for an FMCG retail platform, improving
customer retention by 30% through tailored product recommendations and behavior-driven insights
Improved sales forecasting of SKUs which contribute to 45% of sales in 2 major stores contributing to 2 Cr ₹
savings annually

Achieved 67% accuracy in classifying directional Nifty returns using multiple ML algorithms
Determined match order book and limit order book with 97% accuracy from placed order markets

Improved price prediction accuracy by 2% using regression & cross-validation on price & volume data
Improved processing time by 67% for report generation by implementing scalable methodologies
Delivered incremental revenue of 50M INR by developing trading strategies on Indian Energy
Exchange (IEX) Markets using XGBoost algorithm with GridSearchCV

Facilitated the management of a call center dedicated to discerning the grievances of voters and
formulating proposals for the party manifesto.
Partnered with vendors for a smooth 3-phased, 70-day long on-ground campaign to connect voters
and the party as part of a 5 member team.

Streamlined operations for a global logistics company, cutting 200 man-hours per week through RPA
Authored two white papers on Robotics Process Automation application in supply-chain and finance

Designed three bots to process 1800+ records/day on Oracle ERP system for Project Manager tasks.
Tools Used : Blue Prism, Automation Anywhere