Asif Mir

Key Activities: 360 Marketing - Middle East, Africa, and India

Managed all forms of growth marketing initiative, quarterly marketing plans, campaigns, email, automation, marketing & digital strategy in all markets across MEAI

Managed all inbound marketing activities, email marketing, SEM, SEO, PPC, Google Ads, LinkedIn Ads, social media marketing, webinars, analytics, ROI & reporting

Managed all forms of Advertising with full budget control

Lead brand and creative services, project management, collateral, videos, ad designs, flir.com design, brand strategy, communications. Created social media content with consistent content and tone

Lead demand generation initiatives; lead gen, e-commerce, inside sales, and partner outreach initiatives, producing desired # of MQL's and SQLs

Analyze and reported quarterly marketing results

Lead translations & localizations initiatives; localize marketing materials, such as brochure, leaflet, POS, video and web contents, and keep up to date all local content and country website

Managed partners and agencies across the region. Managed all forms of field and channel initiatives, partner support requests, POC for partner communications

Key Activities: Marketing Strategies Development - APAC, India

Gathered, analyzed, and distributed market intelligence on products,
customers, prospects, & competitors

Aligned with Business Head for marketing strategy development for
Solar & Wind energy products

Standardized marketing collateral and devised presentations &
marketing material for new products, for online and offline use

Temperature Sensor Market Strategies; Identified potential new
international markets and helped frame entry strategies

Branding Project; develop ‘Corporate Identity System'

Key Activities: Marketing & IT Projects - Pan India

Carried branding activities, developed Corporate Identity System

Development go-to market strategies & Execute marketing campaigns

Corporate and B2B Sales, added 35 new customers and managed 4 key
accounts

Coordinated development of Mobile & Web Apps (iOS, Android)

Conceptualizing & defined the Structure, Content, UI/UX of the Apps

Managed website and multiple channel media content

Developed marketing material and media content for advertisements

Developed and executed digital marketing plans, enhanced online and
offline brand presence