Astrid Pereira, Senior Communication Executive

Astrid Pereira

Senior Communication Executive

OMA Emirates

Lieu
Émirats Arabes Unis
Éducation
Master, Mass Communication and Journalism
Expérience
12 years, 10 Mois

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Expériences professionnelles

Total des années d'expérience :12 years, 10 Mois

Senior Communication Executive à OMA Emirates
  • Émirats Arabes Unis - Sharjah
  • Je travaille ici depuis mai 2016

Marketing Strategy
Planning, Developing and Implementing effective marketing communications campaigns for exhibitions and conferences.
Follow ups and Maintain a Strategic Marketing Database

Management
Manage and Co-ordinate all external suppliers including Print, Media, Mailing Houses, Design and Research
Manage and Co-ordinate with internal departments
Provide any reporting information and administrative duties

Content Creation
Writing copy for all Marketing collaterals including brochures, presentations, letters, emails and websites
Coordinate the design and production of all marketing collaterals including print ads, visitor tickets, web banners, supplements, newsletters

Events and Exhibitions
Conduct follow up visits, generate leads and installation processes
Provide support on event coordination and assist in preparation, setup and execution of the events
Liaise on quotations, invoices to clients and follow up on payments

Communication Consultant à Songbound
  • Inde - Mumbai
  • novembre 2015 à février 2016

Assisting an upcoming non-profit organization in developing communication collaterals to enhance brand profile and awareness.

• Providing expertise in the facilitation of Websites, AV Films and Powerpoints to promote Songbound’s activities
• Developing Content and Managing of Social Media accounts
• Overseeing to the development of Corporate Identity of Songbound

Senior Executive-Communication and Research à Innovaid Advisory Services
  • Inde - Mumbai
  • août 2014 à février 2016

Research &Strategic Planning Support
The role involves a significant primary and secondary research component including online research, international models, case studies, meeting with on ground stakeholders and capturing relevant information.

Marketing & Communications
Marketing and Communications inputs to support the growth and development of clientele Foundations and CSR/Philanthropic initiatives as well as create brand awarenss for Innovaid in the marketplace. This also includes overseeing marketing collaterals to promote the client work.

Project Management
Responsibility to coordinate key projects under the supervision of managers.This includes smaller programs, events, or Innovaid initiatives, which require on-ground attention, local knowledge, field work and logistical facilitation.

INNOVAID is a consultancy providing strategic advice and management services to celebrities, HNWIs and Corporates in the field on philanthropy and corporate social responsibility

Clients worked on: Brett Lee, The Global Fund, Dainik Bhaskar, Shaadi.com, Macquarie

Marketing Assistant à Mewsic India Foundation
  • Inde - Mumbai
  • juin 2014 à août 2014

• Researched, Pitched and Developed a robust partnership of music and dance schools with Mewsic to provide training on a pro bono basis
• Assisted in the Planning and Implementation of the Annual Mewsic Festival
• Co-ordinated Content Development among the Mewsic Team for the Monthly Newsletter (Mailchimp)
• Managed Social Media Accounts (Facebook, Twitter, Blogspot, Youtube) through a strategic stream of links and interactions with online communities

Program Associate à Muktangan Charitable Trust
  • Inde - Mumbai
  • novembre 2010 à novembre 2013

Project Implementation
Overseeing the establishment of music program in all 7 schools of muktangan present in Mumbai and encouraging children to participate thus helping them to join the school choir to sing western classical music

Project Facilitation
To see that the underprivileged women training to be teachers are also trained in music so as to encourage and help the program facilitator during the music session to build a better choir for the school.

Co-ordination
Key resource person in coordinating and training children in music concerts held at the National Centre for Performing Arts and other venues with other theatres groups and corporate.

Éducation

Master, Mass Communication and Journalism
  • à Sikkim Manipal University
  • décembre 2015

Mass Communication, Advertising and PR, Online Journalism, Television and Radio News, Event Management, Media organization Television and Radio News, Event Management, Communication Research.

Specialties & Skills

Mass Communication
Social Media
Collateral Design
Data Research
Philanthropy
corel draw
database management
editing
Photoshop
microsoft office
social media management
social communication

Langues

Anglais
Langue Maternelle
Hindi
Moyen

Formation et Diplômes

Cross Cultural Journalism (Certificat)
Date de la formation:
August 2014

Loisirs

  • Reading, Swimming, Networking