Senior Communication Executive
OMA Emirates
Total years of experience :12 years, 10 Months
Marketing Strategy
Planning, Developing and Implementing effective marketing communications campaigns for exhibitions and conferences.
Follow ups and Maintain a Strategic Marketing Database
Management
Manage and Co-ordinate all external suppliers including Print, Media, Mailing Houses, Design and Research
Manage and Co-ordinate with internal departments
Provide any reporting information and administrative duties
Content Creation
Writing copy for all Marketing collaterals including brochures, presentations, letters, emails and websites
Coordinate the design and production of all marketing collaterals including print ads, visitor tickets, web banners, supplements, newsletters
Events and Exhibitions
Conduct follow up visits, generate leads and installation processes
Provide support on event coordination and assist in preparation, setup and execution of the events
Liaise on quotations, invoices to clients and follow up on payments
Assisting an upcoming non-profit organization in developing communication collaterals to enhance brand profile and awareness.
• Providing expertise in the facilitation of Websites, AV Films and Powerpoints to promote Songbound’s activities
• Developing Content and Managing of Social Media accounts
• Overseeing to the development of Corporate Identity of Songbound
Research &Strategic Planning Support
The role involves a significant primary and secondary research component including online research, international models, case studies, meeting with on ground stakeholders and capturing relevant information.
Marketing & Communications
Marketing and Communications inputs to support the growth and development of clientele Foundations and CSR/Philanthropic initiatives as well as create brand awarenss for Innovaid in the marketplace. This also includes overseeing marketing collaterals to promote the client work.
Project Management
Responsibility to coordinate key projects under the supervision of managers.This includes smaller programs, events, or Innovaid initiatives, which require on-ground attention, local knowledge, field work and logistical facilitation.
INNOVAID is a consultancy providing strategic advice and management services to celebrities, HNWIs and Corporates in the field on philanthropy and corporate social responsibility
Clients worked on: Brett Lee, The Global Fund, Dainik Bhaskar, Shaadi.com, Macquarie
• Researched, Pitched and Developed a robust partnership of music and dance schools with Mewsic to provide training on a pro bono basis
• Assisted in the Planning and Implementation of the Annual Mewsic Festival
• Co-ordinated Content Development among the Mewsic Team for the Monthly Newsletter (Mailchimp)
• Managed Social Media Accounts (Facebook, Twitter, Blogspot, Youtube) through a strategic stream of links and interactions with online communities
Project Implementation
Overseeing the establishment of music program in all 7 schools of muktangan present in Mumbai and encouraging children to participate thus helping them to join the school choir to sing western classical music
Project Facilitation
To see that the underprivileged women training to be teachers are also trained in music so as to encourage and help the program facilitator during the music session to build a better choir for the school.
Co-ordination
Key resource person in coordinating and training children in music concerts held at the National Centre for Performing Arts and other venues with other theatres groups and corporate.
Mass Communication, Advertising and PR, Online Journalism, Television and Radio News, Event Management, Media organization Television and Radio News, Event Management, Communication Research.