Ashraf Fuad Yaseen, Quality & Excellence Specialist

Ashraf Fuad Yaseen

Quality & Excellence Specialist

Roads & Transports Authority (RTA)

Location
United Arab Emirates
Education
Diploma, Certified Manager of Quality/ Organizational Excellence
Experience
21 years, 2 Months

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Work Experience

Total years of experience :21 years, 2 Months

Quality & Excellence Specialist at Roads & Transports Authority (RTA)
  • United Arab Emirates - Dubai
  • My current job since January 2008

The company serves as the aegis body in charge of administering the transport facilities across the Emirate of Dubai.

Key Projects :
• Facilitated winning Sheikh Khalifah Excellence Award SKEA 2013.
• Facilitated winning Platinum Category of DGEP Internal Assessment 2013.
• Honored as Employee of the Year for 2012, and honored by CEO.
• Honored by RTA Chairman for winning Dubai Quality Award 2010.
• Honored by RTA Chairman for winning DGEP Self-Assessment 2009.
• Developed ISO 9001:2008 compliance system 2010.
• Project Managed Cognos Business Intelligence Design and Development Project 2012
• Project Managed Agency Strategic Plan Development 2012-2014
• Coached 2nd place winning DGEP government employee application
• Coached 3 creative employee awards applications
• CSR Arabia Award 2012
• RTA Strategic Plan Development
• Enterprise Risk Management Project
• Crisis Management Project
• Accident Analysis & Reduction
Achievements :
• Lead submission writing toward Dubai Quality Award participation resulted in winning DQAP for 2010.
•Prepared and managed 8 successful self assessments for the Dubai Government Excellence Program that achieved 60% increase, and highest among RTA agencies
•Leading implementation of Business Intelligence Project (Cognos) to monitor and enhance performance.
•Assisted in developing winning submissions for “DGEP Government Employee” 2011, “DGEP Creative Employee” 2010 & 2011.
• Developed more than 200 (KPI’s) across agency depts., resulted in tremendously enhancing and improving performance.
• Served as an active member in the team developed RTA strategic plan.
• Developed policies for quality and quality manual, and assisted CEO for change management implementation.
• Ascertained the causes for accidents and suggested practical solutions for implementation resulting in reduction of accidents by 10%.
• Instrumental in the training and development of over 65 employees and 20 members of the Quality Champions Team on quality concepts.
• Trained 35 employees including CEO and three directors on change management concepts, resulted in three smooth transformational changes.
• Served as Chairman for the Quality & Excellence Champions Team and the Distinguished Employee Award Committee.
• Designated as Member of key committees for DGEP assessment preparation, Accident Reduction, Dubai Metro Integration Requirements, Quality & Excellence Steering Team and the Team analyzing Merits & Demerits of Performance System in addition to being a team member on the efforts to enhance Dubai Taxi Services.

Quality Assurance Manager at MacGregor (ARE) LLC.
  • United Arab Emirates - Dubai
  • February 2005 to December 2007

The company is a provider of optimized cargo flow solutions for a diversified clientele around the world.

Responsibilities as Quality Assurance Manager -MacGregor (ARE) LLC:
• Established and managed the QMS in compliance with ISO 9001 standards, formulated quality policies and devised a robust framework for operation.
• Implemented quality assurance systems to establish a cost effective, scalable and safe working environment for clients in compliance with organizational policies.
• Utilized in depth expertise in ISO standards and EFQM to evaluate and accredit associated quality infrastructure at the premises of various clients in addition to conducting several internal quality audits at company offices in Croatia.
• Scheduled review meetings, analyzed quality control issues, prepared in depth reports and submitted the same to the management for strategic review.
• Assisted in preparation and review of quality system manuals for client companies and rendered expertise in the development of quality procedures through various quality awareness sessions.

Sales Manager - Sheet Metal Components at Electro Industries
  • Saudi Arabia - Jeddah
  • January 2003 to November 2004

The company formed in 1971 has a presence across the Gulf and specializes in steel fabrication and installation for commercial and private organizations.

Responsibilities:
• Identified primary thrust areas of business based on market surveys and analysis to optimize sales, volume distribution and customer service.
• Developed sales strategies on the basis of sales statistics and reports analyzed, recommended appropriate customer prospecting plans and improvised profitability through effective cost control.
• Budgeted departmental overheads and expenditures, reviewed actuals against budgeted figures and implemented key strategic decisions to reduce costs.
• Formulated targets and area wise budgets, liaised with suppliers and other intermediaries, led negotiations and advised on key issues determining demand and supply dynamics.
• Analyzed competitors' products and services, organized sales campaigns and capitalized on evolving market trends in addition to networking extensively among target clientele to increase revenues.
• Conducted market research, proposed recommendations for implementation to the management in addition to establishing sales territories and targets to map effectiveness of sales distribution activities.
• Composed periodic sales reports reflecting sales volumes and potential sales capacity and submitted the same to the top management for review.

Other Relevant Experience :
• Jul '02 - Jan '03:
Quality Management Representative, TravCo, Jordan.

Education

Diploma, Certified Manager of Quality/ Organizational Excellence
  • at American Society for Quality
  • March 2010

The Certification Board of ASQ (American Society for Quality) is pleased to announce that Ashraf Fuad Yaseen has completed the requirements to be named an ASQ-Certified Manager of Quality/Organizational Excellence. As such, Ashraf Fuad Yaseen has reached a significant level of professional recognition, indicating a proficiency in and a comprehension of quality management principles and practices. Individuals who earn this certification are allowed to use “ASQ-CMQ/OE” on their business cards and professional correspondence. “ASQ provides certification as a way to provide formal recognition to professionals who have demonstrated an understanding of, and a commitment to, quality techniques and practices in their job and career,” explains Peter Andres, ASQ president. “This is a great accomplishment and, although not a formal registration or licensure, it represents a high level of peer recognition.” A CMQ/OE is a professional who leads and champions process improvements initiatives in organizations that range from small businesses to multinational corporations in a variety of service and industrial sectors. A CMQ/OE facilitates and leads teams, establishes and monitors customer-supplier relations, supports strategic planning and deployment, and helps develop measurement systems to assess the organization. A CMQ/OE is also able to motivate and evaluate staff, manage projects, analyze financial information, identify and evaluate risk, and use knowledge management tools and techniques. Since 1968, when the first ASQ certification examination was given, more than 163,000 individuals have taken the path to reaching their goal of becoming ASQ-Certified in their field or profession, including many of who have attained more than one designation. To learn more about ASQ’s Certified Manager of Quality/Organizational Excellence program, visit http://www.asq.org/certification/manager-of-quality/.

Diploma, Lead Auditor/ OHSAS 18001
  • at LRQA
  • July 2009
Master's degree, Quality Management
  • at University of Wollongong
  • December 2006

Certifications & Training Courses Attended: • Jan 2009 : Dubai Government Excellence Program, Assessor Course - Mr. Q. Kanakri, Team Power International. • Jul 2008 : RADAR Methodology & DGEP (Dubai Government Excellence Program) Assessor Course - Dr. A. Jallad , Excellencors. • Feb 2006 : LRQA ISO: 9001 Lead Auditor - John Mercer, Dubai. . • Sep 2003 : Time Management, Khaled Addajani, Dajani Consulting Group, Jordan. • Oct 2003 : Basic Selling Skills,Khaled Addajani, Dajani Consulting Group, Jordan. • May 2003 : Presentation Skills, KSA - Dr. Fouad Awad of Lebanese American University. • May 2003 : Business Writing Skills, Dr. Joudallah Al-Mourhabi of Lebanese American University. • Oct 2002 : Internal Quality Auditing, Jordan - Eng. Adeeb Hiyasat, Systematics. • Aug 2002 : Diploma in NLP & Business, Dr. Najib Arrefai, Kuwait.

Diploma, Lead Auditor, ISO 9001
  • at LRQA
  • February 2006
Bachelor's degree, Industrial Engineering
  • at University of Jordan, Faculty of Engineering & Technology
  • June 2002

Specialties & Skills

Business Excellence
Strategic Planning
Performance Management
Performance Reporting
Quality Management
Strategic Sales & Marketing Management, Negotiations & Business Development
ISO 9001, OHSAS 18001 & 14001, Internal Auditing
HTML, MS FrontPage, ProQuest, MATLAB
MS Office Suite, MS Project, Adobe Photoshop, Visio, Corel Draw, AutoCAD, Adobe Premiere
Strategy & Performance Mgmt, Excellence Model, Quality Mgmt, ISO Audits & Compliance
Leadership, NLP, Team Management, Interpersonal & Communication Skills
Business Excellence, Business Awards Winning Facilitation, EFQM, Submission Document Development

Languages

Arabic
Expert
English
Expert
French
Beginner

Memberships

American Society for Quality (ASQ)
  • Senior Member
  • October 2008
International High IQ Society
  • Member
  • August 2008

Training and Certifications

How to conduct self assessment and write an award submission (Certificate)
Date Attended:
April 2010
Valid Until:
April 2010
Dubai Government Excellence Program, Assessor Course (Certificate)
Date Attended:
January 2009
Valid Until:
January 2009
GRI Certified Training Program (Certificate)
Date Attended:
September 2011
Valid Until:
September 2011
Assessor Training Programme for Dubai Quality Award (Certificate)
Date Attended:
November 2009
Valid Until:
November 2009