Ayoub  Mershad, Finance Manager

Ayoub Mershad

Finance Manager

Media Rating Company

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Accounting
Experience
13 years, 4 Months

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Work Experience

Total years of experience :13 years, 4 Months

Finance Manager at Media Rating Company
  • Saudi Arabia - Riyadh
  • My current job since June 2022
Finance Manager at Saudi Tumpane co /Abunayyan Holding
  • Saudi Arabia - Riyadh
  • January 2021 to March 2022

• Secured regular elevation and enrichment of roles, promoted as Finance Manager for the Saudi Tumpane/Abunayyan Holding group of companies.
• Drafting and interpreting the financial statements to determine the values of assets, calculate profitability and estimate the short- and long-term risks involved.
• Develop and update financial Balanced Scorecard (BSC) on monthly basis, for better strategic planning and process alignment and report to senior management.
• Analysing performance and trend by calculating financial ratios and make recommendations for process excellence.
• Explore the market to monitor market trends and competitor’s activities to devise procedures to reach higher market.
• Identify the factors impacting business performance on workforce skill set, employee engagement along with tools & equipment.
• Tracking the cash flow and establishing various financial strategies to minimise risk by creating a plan for the company's spending and budget across departments.
• Conducting reviews and evaluations for cost-cutting opportunities by innovating and implementing new ideas from time to time.
• Lead the financial accounting, monitoring, and reporting systems.
• Coordinating with banks regarding renewal of facilities and opening new accounts, also arranged for an alternate source for debt facilities.
• Liaising with internal/external auditors to ensure semi-annual/annual financial audit.
• Prepare various reports on financial status and budget to foster decision making to the management.
• Built good rapport with all customers, responding to their queries on systems and resources.
• Work closely with local, multinational, and semi-government bodies to oversee the registration formalities.

Accounting Manager at Citiscape Co.LTD/ Abunayyan Holding
  • Saudi Arabia - Riyadh
  • December 2013 to December 2020

• Devised customised company financial statements, reports for the management.
• Directed monthly, quarterly, and yearly general ledger closing with proper document.
• Regulated internal and external financial audit for four top-notch clients with guidance for process excellence.
• Scaled up company’s financial plans, forecast and annual budget with diminished issue.
• Evaluated parent company with international accounting standards to achieve compliance free with internal controls.
• Progressed financial positions in areas of income, expenses, cost of capital, cash flow to summarise reports for top management in accordance with AP AR GL.
• Investigated the estimate of the project, cost elements in collaboration with the project department.
• Maintained general ledger, chart of accounts and financial records of the company and approved staff payroll.
• Charted business highlights, cost variances, concerns related to management information.
• Oversaw daily accounting and operations of multiple entities, tracked cash flow, planning for investments, and prepared timely treasury reports.
• Trained the accounts team seniors and juniors, evaluated their performance.
• Coordinated with department heads and staff to develop finance-related operating procedures.

Senior Accountant at Pacioli & Co, Auditors &Consultants
  • Lebanon - Beirut
  • January 2012 to November 2013

• Reported financial status by gathering details to prepare a balance sheet, P&L and other financial statements.
• Created SOPs for accounting policy and regulations and rolled out reconciliation procedures.
• Maintained general ledger by transferring subsidiary accounts, drafted trial balance and reconciled entries.
• Conducted audits incorporating new policies and procedures, resolved any accounting discrepancies to assist management.
• Guided junior accountants and other staff by resolving queries and conducting informational sessions.
• Ensured tax compliance, business registration, and non-profit tax filing.
• Assessed internal controls, including risk assessments and reviews of risk areas.
• Performed monthly balance sheet, income statement and changes in financial position and budget variance analyses.
• Assisted in the design and preparation of budgets for review by management.

Junior Accountant at Gaith Trading & Contracting Co
  • January 2010 to January 2011

In-charge of accounts payable department.
\};;> Preparing monthly journal reports on company expenses.
\};;> Preparing Employees Wages and Salaries and Income Taxes on Salaries.

Education

Bachelor's degree, Accounting
  • at Modern university for Business & science
  • September 2010
Bachelor's degree, Business Adminish
  • at Modern University for Business and Science-Lebanon
  • January 2010

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Specialties & Skills

Accounts Payable
Accounts Receivable
Treasury Functions
Auditing
Financial Reporting
ACCOUNTS PAYABLE
FINANCIAL STATEMENTS
ACCOUNTANCY
DOLPHIN
CLOSING
ACCOUNTS RECEIVABLE
FINANCIAL
GENERAL LEDGER

Languages

Arabic
Expert
English
Expert

Training and Certifications

International Financial Reporting-ACCA (Certificate)
Date Attended:
August 2023
Financial decision making CMA 02 (Training)
Training Institute:
Technical accountancy Morgan international
Date Attended:
December 2019
Duration:
48 hours
Financial reporting , planning performance &control CMA 01 (Training)
Training Institute:
Technical accountancy Morgan international
Date Attended:
September 2019
Duration:
48 hours
IFRS training course (Training)
Training Institute:
KPMG
Date Attended:
September 2019
Duration:
12 hours

Hobbies

  • hiking