Account Relationship Manager
British Council - Kuwait
Total years of experience :13 years, 2 Months
• Ensures product/sector knowledge is up to date and forward thinking
• Provides account /country specific input into market intelligence activities, innovation, and business development/marketing plan/targets
Winning business
• Adds value to key accounts and looks at opportunities for retention through cross-sell and other initiatives • Flags and addressed performance issues in delivery and proactively seeks solution for an amicable resolution
• Monitors capacity and drives up/pull forward B2B2C sales to fill capacity
• Practices Relationship Management, development, and reviews (including mapping and delivering F2F touchpoints, annual and quarterly reviews for big accounts)
• Builds and develops networks around existing clients to cultivate segments
Account and stakeholder management
• Manages and delivers in year Account Plan
• Develops out of year Account Plan
• Links with B2B support from Operations team to set and review quality of delivery to support account relationship.
• Links with Marketing for targeted events, campaigns and collateral to support retention and value add • Undertakes contract review and refresh
• Works to defined Account Relationship standards and frameworks
▪ Prioritises own work activities, from long terms plans into day to day activities.
▪ Builds relationships and uses influence to work with others internally to grow the business
Analysis & reporting
▪ Using standard procedures and templates, regularly records, analyses and reports on operational activity levels and performance data, to support senior managers in making timely and effective business decisions that respond to operational needs.
• Preparing IELTS courses and workshops to for local and abroad University students.
• Tutoring big number of students in different high-schools and university in multiple
different class such as professional English and life coaching for abroad students.
• Teaching business and marketing related classes in English.
• Implementing different skills seminars and classes for high schools and universities
students
- Arranging sales promotions & marketing campaigns for Ooredoo Branches and Events.
- Preparing and following up execution plans for launching new products and promotions in-market activation
- Arranging the displays of various products in show rooms and handling the POSM tracking with products Stock
- Coordinating events with the marketing team locally
- Work as sales agent in Ooredoo branches
- Managing and coordinate events and lunching international products
• Creating new sales channels and generating new leads for self by networking with prospective customers.
• Participate in preparing the Products sales and marketing plan and liaising with involved parties to implement them.
• Follow up with potential clients to propose new offers, ask for pending documents, answer inquiries …. etc.
• Work as a part of an agile sales team to meet and exceed targets set by the Division
• Make sufficient yet excellent phone calls to prospects
• Responsible on esteemed brands such as: Cadbury, LU biscuits, Barni, Royal, Evian, Budweiser, Twinings, and Zwan
• Preparing and following up execution plans for launching new products, promotions and in-market activation
• Responsible for POSM tracking and inventory
• Responsible for In-store marketing activities like promotions, branding and sampling activation
• Preparing analytical reports.
• Preparing and analyzing competitor's activities
• Training merchandisers on implementing and executing planograms and POSM
• Supervising handhelds/guns for Cash Van sector (Groceries)
• Supervising cash van sales, orders and activities
October 2002 - June 2005 Al-Najat Private School, Kuwait Life Sciences High School Degree