Basel Fayad

Analysed business developments and monitored market trends.
Directed the hiring, training and performance evaluations for marketing and sales staff and supervised their daily activities.
Met and exceeded set company sales targets by 80% (2014 - 2015).
Established sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and
profit for existing and new products.
Conducted market analysis and monitored competitors activity.
Designed and implemented strategic business plan objectives.
Promptly resolved all customer requests, questions and complaints.
Built relationships with customers and the community to establish long-term business growth.
Negotiated prices, terms of sales and service agreements.
Contacted new and existing MPU's, Local Agencies and Direct Customers in GCC to build a long term business relation ship.
Improved operational systems, processes and best practices that guarantee the best services to the clients.

Responsible for the Region's forecasting and sales tracking.
Evaluated market trends and gather competitive information, identify trends that effect current and future growth of regional sales and profitability.
Disseminated information to sales representatives, corporate marketing and sales operations.
Increased sales volume by 2, 000, 000 $ by adding 15 new big accounts in the targeted market segment in 2009.
Negotiated prices, terms of sale and service agreements.
Supported the sales team in writing proposals and closing contracts.
Increased revenue by 28% within the first year as Sales Manager in 2008.
Built relationships with customers and the community to establish long-term business growth.
Hired 3 sales representatives over an 8 month period.

Clearly and promptly communicated pertinent information to staff, such as large reservations or last-minute menu changes.
Organised special events in the restaurant, including receptions, promotions and corporate lunches.
created new events and promotions which exceed the sales by 15%, and increased our brand Awareness.
Correctly calculated inventory and ordered appropriate supplies.
Strategically developed effective marketing plans to increase sales and profits while managing costs.
Promoted a positive atmosphere and went above and beyond to guarantee each customer received exceptional food and service.
Developed, implemented and managed business plans to promote profitable food and beverage sales.
Met, greeted and encouraged feedback from customers and used feedback to implement positive changes within the restaurant.

Developed specific plans to ensure revenue growth in all company's products.
Provided quarterly results assessments of sales staff's productivity.
Collaborated with General Manager to develop sales strategies to improve market share in all product lines.
Collaborated with General Manager to establish and control budgets for sales promotion and trade show expenses.
Held regular meeting with sales staff.

Maintained and developed relationships with existing customers.
Gathered market and customer information.
Negotiated on price, costs, delivery and specifications with buyers and managers.
Closed the assigned sales target in the 2nd month of each quarter, the increased of the sales volume was 30%.
increased the market share of the company products in targeted market segment by 3% of the market volume.
Checked the quantities of goods on display and in stock.
Recorded sales and order information and sent copies to the sales office.
Reviewed my own sales performance, aimed to meet or exceed targets.
Gained a clear understanding of customers' businesses and requirements.
Attended team meetings and sharing best practice with colleagues.

Daily sales report to outlet manager.
Prepared the weekly schedule, ensured adequate staffing of the restaurant at all times.
Supervised and assist the restaurant staff on a daily basis.
Assisted with processing the daily cash sheets in conjunction with other supervisors and outlet manager.
met and greeted all customers.
Prepared Daily report of the required food and items.
Dealt with restaurant suppliers.
assisted with maintaining high standards of quality control, hygiene, health and safety.

Communicated with target audiences and managing customer relationships.
Managed the production of marketing materials, including leaflets, posters, flyers, merchandising and others.
Conducted market research, for example using customer questionnaires.
Supported the marketing manager and other colleagues.
Worked closely with visual-display staff and department heads to decide how goods should be displayed to maximize sales.
Monitored slow sellers and taking action to reduce prices or set promotions as necessary.
Gathered information on customers' reactions to products.
Analyzed the previous season's sales and reporting on the current season's lines.
Liaised with buyers, stores, suppliers and distributors.