Bechara Haddad, Country Manager

Bechara Haddad

Country Manager

Zomato

Lieu
Liban - Beyrouth
Éducation
Diplôme, Digital Marketing
Expérience
19 years, 1 Mois

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Expériences professionnelles

Total des années d'expérience :19 years, 1 Mois

Country Manager à Zomato
  • Liban - Beyrouth
  • Je travaille ici depuis août 2015

-Managing and leading the expansion of the company in Lebanon through updated content and extensive partnerships supported by marketing and communication.
-Launched multiple new app features (Media Sales, Online Ordering, Paid Memberships, Contactless Dining) and hired, trained, and led the new team to support it.
-Under my leadership, Zomato became the number 1 food app in Lebanon and is ranked among the top 30 most used apps nationwide.
-Doubled the company sales turnover and profits for 2 consecutive years in 2019 and 2020.

Marketing Director à William Grants & Sons - Bocti
  • Liban - Beyrouth
  • octobre 2014 à août 2015

-Managed a team of 4 Brand Managers overseeing all company marketing, communication and budgets involved.
-Created new bespoke brand strategies for 3 young brands (Monkey Shoulder, Hendricks and Sailor Jerry) and as a result, increased their market share by 12%

Sales And Business Development Manager à ROI Middle East
  • Arabie Saoudite - Jeddah
  • mars 2012 à octobre 2014

-Expanded the company in the UAE and Saudi Arabia and launched a subsidiary in Lebanon.
-Created and launched an outdoor media unit in Iraq.
-Led a team of three account managers handling the design and execution plans for brands such as Nestle, Samsung, , British American Tobacco, Mars, Unilever, and P&G

Regional Brand Manager - Levant (Braun, Oral B, Kaz, Logitech, Fujitsu) à Procter & Gamble - KFF
  • Liban - Beyrouth
  • janvier 2008 à février 2012

-Winner of the Procter & Gamble CEEMEA award for Best Trade Incentive Program FY 2010-2011.

-Winner of the Procter & Gamble CEEMEA award for Best in Class Displays FY 2009-2010.

-Winner of Khalil Fattal et Fils marketing awards for creativity and innovation for four years in a row

-Planned and Developed the sales and marketing activities of the brand.
-Created the Braun Ambassador Program that contributed to a 34% sales increase in a year
-Acquired 2 new brands Logitech and Fujitsu

Regional Product Manager Levant & Africa à Hp - Interdist
  • Liban - Beyrouth
  • septembre 2006 à janvier 2008

-Remotely managed and developed the sales and marketing activities of the brands across the African Market (WECA)
-Created and Implemented each quarter a new 360 incentive program to keep the sales ecosystem at its peak
-Executed four successful product launches for HP and Microsoft within two months in four different countries

Account Manager à DELL - SETS
  • Liban - Beyrouth
  • avril 2005 à septembre 2006

-Developed the sales for different IT Peripheral Products in retail and B2B.
-Introduced new customers to the company from previous experience and business relations

Éducation

Diplôme, Digital Marketing
  • à Growth Velocity Academy
  • mai 2020

Google Ads, SEO, SEM, Facebook Ads Manager, Email Marketing, Newsletters, Linkedin, Instagram

Master, Executive MBA
  • à ESCP Europe
  • mai 2011

Launching a pure fresh juice and smoothie brand in the middle east

Master, Executive MBA
  • à ESCP Europe
  • avril 2011

Launching a pure fresh juice and smoothie brand in the middle east

Baccalauréat, Bachelor in Insurance Sciences
  • à USJ Universite Saint Joseph
  • juin 2006
Diplôme, MCSE Microsoft Certified System Engineer
  • à New Horizons
  • décembre 2001

-Support Ms win 2000 professional and server -Implementing MS win 2000 Network infrastructure -Implementing and administering ms win 2000 directory services -Designing MS win 2000 Directory services infrastructure -Deploying and managing Internet security & acceleration server 2000 -Implementing and managing Microsoft exchange 2000

Diplôme, A+ Hardware / Software
  • à New horizons
  • janvier 1999

Specialties & Skills

Startups
Marketing
Channel Partners
Culture
Microsoft Office
Training
SAP Business Objects
Oracle Business Suite
Marketing
marketing management
negotiation
key account management
marketing strategy
merchandising
Management
Google Ads
Leadership
Facebook Ads Manager
Google Analytics
Business Launch

Profils Sociaux

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Langues

Arabe
Expert
Anglais
Expert
Français
Expert

Formation et Diplômes

Digital Marketing Essentials (Certificat)
Date de la formation:
May 2020

Loisirs

  • Writing
  • Jogging
  • Reading