Bilal Atari

Salam Stores is one of the Middle East Region's oldest and best-known brands. Established in 1952 in Qatar, Salam Stores has since, expanded its reach covering Dubai, Abu Dhabi, Al Ain and Muscat.
Salam Stores distinguishes itself as a leading retailer offering the latest in Luxury Designer Apparel, Fashion Brands, Perfumes, Home ware, Jewellery, and Accessories.Our chain of cutting-edge department stores carries fashion merchandise and lifestyle products for women, men and children.
As a leading market retailer with a distinct identity, Salam offers more than 350 of the world’s top designer labels with some of them being represented at the afore-mentioned stand-alone stores.

Scope Of Work : Divided into two parts:

1st Part/ Distribution :
Handling luxury products for the distribution in Perfumes and Cosmetics. Two supervisors who reports directly to me and two sales representatives in charge of the local market.

Responsibilities:
- Prepare yearly targets by Brand.
- Monitoring stocks.
- Ensure of the implementation of the marketing activities.
- Conducting training.
- Plan for Media and Events.
- Ensure that all financial expenses are within the allocated budget.

2nd Part/ Retail :
In charge of all Salam retail outlets in Oman we have 13 stores which are distributed in all Oman territory. One retail coordinator reporting directly to me and 13 store supervisors.

Responsibilities:
- Recruiting employees.
- Preparing yearly and monthly targets by store.
- Conducting training for the employees .
- Weekly meetings with the retail coordinator and supervisors .
- Monitoring sales and stocks on daily bases by store.
- Conducting and planing promotional activities .
- Coordinating with all local suppliers.
- Insure that deliveries of the orders are on time by store.
- Insure proper costumer services.
- Incentives and motivate all employees based on their achievements.

Gulf Beauty is a Partnership between Blue Salon Group and Al-Fahim Enterprises-UAE.
Which develops and operates wholesale and retail business for (Perfumes, Cosmetics & Luxury watches).

which includes brands like:-
• Cartier
• Clarins Group Brands.
• Interparfums Group (Burberry, ST. Dupont and Paul Smith).
• Lolita Lempicka.
• Selective Beauty Group Brands (Trussardi, Benetton, Max Mara).
• Al Fahimitalia Group (Versace and Moschino).
• Coty ME. Group Brands (Joop and Jil Sander).
• Puig ME Group Brands (Aigner, Barbie, Antonio Banderas and Mango).
• Loewe Perfumes.

Since we moved from Blue Salon to Gulf Beauty International I have been assigned as a "Sales&Marketing" Manager.

Scope Of Work :

- Supervising 6 brand Managers in promoting the leading perfume brands.
- Supervising a total number of 15 Sales promoters in more than 15 retail outlets.
- Managing 3 sales representatives responsible for wholesale distribution in Qatar.
- Weekly Meeting with the Brand Managers.
- Monitoring the inventory through open to buy planning.
- Develop the business with the retail stores (Independent Perfumeries, Local Chains and International Chains).
- Conducting presentations and press conferences for launching new perfume brands when ever there is a new major launch.
- Organizing activities for promoting existing as well as new cosmetics and perfumes.
- Organizing all training activities conducted by the international suppliers.
- Coordinating all types of marketing activities in an ongoing basis with suppliers
- Competitors monitoring on monthly bases.
- Monitoring the brand performance.
- Quarterly presentation to the board of directors on the sales, division performance and
brands activities.
- Preparing the yearly targets for the organization per brand per month.
- Preparing sales target for the sales representative per store.

Blue Salon is one
of the leading commercial establishments in Doha, Qatar, which develops and operates
wholesale and retail business.

• I have joined Blue Salon as a "Sales representative" in the Perfumes & Cosmetics Division

• I have been promoted as a "Sales Supervisor" for the same division.

• I have been promoted as "Assistant Perfume Division Manager".

• I have been promoted as a "Division Manager" for Perfumes and Cosmetics.