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Bilal Habib, Commercial Director

Bilal Habib

Commercial Director·Nielsen

United Kingdom

Master's degree, Marketing

Work experience

Total years of experience: 18 years, 11 months

Commercial Director

July 2018 - Present

Nielsen

London, United Kingdom

July 2018 - Present

Company industry:
Market Research
Job role:
Consulting

Analytics Partner, Europe and Sub Saharan Africa

May 2012 - Present

Nielsen

London, United Kingdom

May 2012 - Present

Working currently as an Analytics Partner for the Europe and Sub Saharan Africa region for one of our top global clients. I manage a team of people spread across the region and we ensure quick analytical support for the client based on the data we get from all the countries in the region.

Company industry:
Marketing
Job role:
Marketing and PR

Senior Manager Retail Measurement

August 2012 - May 2015

Nielsen

Dubai, United Arab Emirates

August 2012 - May 2015

Worked as a Senior Manager (Middle East North Africa Pakistan) in the Retail Insights Division; supervising a team of executives working on a portfolio stretching the entire MENAP region. Responsible for a number of categories and helping clients devise the right strategies for market expansion.

Company industry:
Marketing
Job role:
Management

Brand Manager

May 2009 - June 2012

Pfizer Pakistan

Karachi, Pakistan

May 2009 - June 2012

I was responsible for marketing and branding activities for Pfizer's Consumer Business in Pakistan. I was responsible for the re-launch after re-packaging and re-branding of the flagship brand for the business: Anne French (Hair Removal cream and lotion). I also supervised the sales function for the brand and worked on production and operations management. I was also responsible for setting up a new distribution network for the consumer business to enhance retail reach.

Company industry:
FMCG
Job role:
Marketing and PR

Research Manager

July 2007 - May 2009

Nielsen Pakistan

Karachi, Pakistan

July 2007 - May 2009

I was responsible for a team of 2 research executives and 1 senior research executive. My unit was the main contact point for all retail research conducted by P&G via Nielsen in Pakistan. Additionally, I also looked after several local food industry clients. I was responsible for generating research backed strategy that would help the client grow their business and gain an edge over the competition.
I was awarded a high performance award just 5 months after joining for regaining data quality levels that enabled P&G to restart a previously paused relationship with Nielsen in Pakistan.

Company industry:
Business Consultancy Services
Job role:
Marketing and PR

Education

SZABIST

December 2005

December 2005

Master's degree, Marketing

Pakistan

GPA (point): 3.82 out of 4

GPA (point): 3.82 out of 4

I finished top of my batch in the MBA (Marketing) program and was awarded the Gold Medal for the highest cumulative GPA.

SZABIST

June 2004

June 2004

Bachelor's degree, Software Engineering

Pakistan

GPA (point): 3.36 out of 4

GPA (point): 3.36 out of 4

Skills

Sales Supervision
Expert
Sales Supervision
Expert
Sales management
Intermediate
Sales management
Intermediate
Branding
Expert
Branding
Expert
Sales Supervision
Expert
Sales Supervision
Expert

Languages

English
Expert
Urdu
Intermediate

Memberships

Marketing Association of Pakistan

Member

January 2011