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Camille Ifrah, Art Director, Graphic designer, Motion designer

Camille Ifrah

Art Director, Graphic designer, Motion designer·Self-Employed

United Arab Emirates

Bachelor's degree, Graphic Design And Communication

Work experience

Total years of experience: 10 years, 10 months

Art Director, Graphic designer, Motion designer

September 2015 - Present

Self-Employed

Paris, France

September 2015 - Present

Self Employed

Art Director & Multidisciplinary Designer with a decade of crafting high-impact visuals.

✦ THE VISION
My philosophy is built on two pillars: Raw energy and Technical precision. I bridge the gap between static and kinetic design, transforming abstract ideas into striking visual systems.

✢ THE EXPERTISE
Specializing in Brand Identity, Motion Design, 3D, and AI Workflows. I don't just execute; I integrate traditional design craft with cutting-edge technologies (Figma, advanced 3D, AI) to build cohesive, modern brand experiences.

⚡ THE EXPERIENCE
Over the past 10 years, I’ve led projects from initial concept to final render across the sports, gaming, fashion, and music sectors. I am proud to have collaborated with iconic brands to project their voice, including:
▪ PUMA
▪ Riot Games
▪ Ubisoft
▪ beIN Sports
▪ Orange
Company industry:
Graphic Design
Job role:
Design, Creative, and Arts

Freelance Art Director, Brand designer

August 2024 - September 2025

Nines

Brussels, Belgium

August 2024 - September 2025

• Spearheaded the design and creation of a comprehensive visual identity for the new brand Nines, encompassing branding, logos, print, social media, and motion design.

• Developed 6 unique brand universes, including Store, Barber, Cafe, Tea, and Beauty, enhancing brand diversity and appeal.

• Established cohesive visual communication from the ground up, ensuring brand consistency across all platforms.

• Successfully executed the simultaneous launch of multiple outlets in Brussels and Liège, maximizing brand impact and recognition.

• Leveraged innovative design strategies to create engaging and memorable brand experiences.
Company industry:
Merchandising
Job role:
Design, Creative, and Arts

Freelance Art Director, Graphic designer & Motion designer

April 2025 - July 2025

Mauvais chic mauvais genre

Paris, France

April 2025 - July 2025

Complete art direction for the single Give My Money by DJ Peet ft. Leto & NSG Music. Developed the creative concept based on Paris-London duality, materialized through a two-tone graphic treatment and textured urban aesthetic.

Key Deliverables:

* Visual identity creation (cover art featuring diamond chain with Eiffel Tower and Big Ben pendants)

* Production of promotional video teasers

* Cover art animation to capture the track's energy and atmosphere

* Social media content creation adapted for platforms (TikTok, Instagram, YouTube) with viral strategy

* UGC format development optimized for engagement

* Impact: Over 1.000.000 views on YouTube, demonstrating the effectiveness of the deployed creative strategy.
Company industry:
Music Production
Job role:
Design, Creative, and Arts

Art Director & Motion designer

September 2022 - February 2023

La Fourmi

Paris, France

September 2022 - February 2023

• Spearheaded the design and execution of innovative branding and advertising campaigns, enhancing client visibility and engagement.

• Developed compelling motion graphics and 3D animations that captivated audiences and elevated brand storytelling.

• Collaborated with prestigious clients such as PUMA, UBISOFT, and BEIN SPORT, delivering tailored visual solutions that aligned with their strategic objectives.

• Utilized advanced video editing and color grading techniques to produce high-quality content that met industry standards.

• Fostered a creative environment that encouraged collaboration and ideation, leading to award-winning projects in the motion design space.

• Transitioning into a multifaceted role as a Graphic Designer, Motion Graphic Designer, and Creative Director to further elevate visual communication.
Company industry:
Advertising
Job role:
Design, Creative, and Arts

Graphic designer & Motion designer

February 2022 - September 2022

JK Groupe

Paris, France

February 2022 - September 2022

• Delivered comprehensive visual solutions for a leading marketing agency, enhancing brand identity and engagement.

• Conducted strategic client request analysis, ensuring alignment with creative vision and objectives.

• Developed innovative branding and advertising concepts that drove client satisfaction and project success.

• Created engaging motion design and 3D animation, elevating visual storytelling for diverse campaigns.

• Executed professional video editing and graphic design, resulting in polished and impactful media content.

• Specialized in gaming-related projects, collaborating with industry giants like Riot Games, Electronic Arts, and Ubisoft to produce cutting-edge visuals.

• Transitioning into roles as Graphic Designer, Motion Graphic Designer, 3D Designer, Art Director and Creative Director.
Company industry:
Advertising
Job role:
Design, Creative, and Arts

Freelance Art Director, Graphic designer & Motion designer

January 2020 - February 2022

Play two

Paris, France

January 2020 - February 2022

• Spearheaded the visual communication and animation for the high-profile I Love Portugal concert, attracting over 30, 000 attendees.

• Developed and executed key visual assets, including a striking main poster, enhancing online and offline engagement across various platforms.

• Created dynamic motion design content and eye-catching banners that elevated the event's promotional strategy.

• Ensured brand consistency and a cohesive visual identity throughout all digital communication materials, maximizing audience impact.

• Collaborated with cross-functional teams to deliver innovative design solutions that resonated with diverse audiences.

• Leveraged industry trends to enhance creative direction, positioning the event as a standout experience in the cultural landscape.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Freelance Graphic designer & Motion designer

May 2021 - December 2021

900 Creativ

Paris, France

May 2021 - December 2021

• Led the management of visual identity and communication for the prestigious World Hip-Hop Dance Championship at the Théâtre du Châtelet in Paris.

• Designed eye-catching promotional posters and comprehensive print and digital media kits to enhance event visibility.

• Developed engaging visual content for social media platforms, driving audience engagement and excitement.

• Created dynamic motion design elements for TV broadcast, including titles, credits, transitions, and on-screen graphics, ensuring a polished and professional presentation.

• Collaborated with cross-functional teams to align creative vision with event objectives, showcasing my ability to work in fast-paced environments.

• Enhanced brand recognition and audience experience through innovative design solutions, demonstrating my expertise as a Graphic Designer and Motion Graphic Designer.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Graphic designer & Motion designer

May 2021 - December 2021

Alena Groupe

Dubai, United Arab Emirates

May 2021 - December 2021

• Crafted a cohesive visual identity for a diverse multi-brand group, enhancing brand recognition across 8 distinct sub-brands.

• Spearheaded website design and digital strategy, resulting in a user-friendly interface and improved user engagement.

• Developed dynamic motion graphics and video content that captivated audiences and strengthened brand storytelling.

• Amplified the digital presence of the group with a modern visual language, driving brand consistency and elevating overall aesthetics.

• Collaborated with cross-functional teams to ensure alignment of design initiatives with business objectives, fostering innovation and creativity.

• Leveraged industry trends to inform design decisions, ensuring relevance and appeal in a competitive market.
Company industry:
Real Estate
Job role:
Design, Creative, and Arts

Freelance Graphic & Motion designer

March 2020 - June 2021

Artistide

Paris, France

March 2020 - June 2021

• Developed captivating animated visuals for Artistide, a leading European talent management agency, enhancing their brand presence.

• Crafted dynamic motion graphics tailored for social media platforms, effectively engaging diverse audiences.

• Strengthened the agency's visual identity by aligning designs with their creative universe, showcasing a range of artists, actors, authors, models, and influencers.

• Collaborated closely with clients to ensure creative direction met their vision, resulting in impactful visual storytelling.

• Leveraged industry trends to produce innovative content that increased audience interaction and brand recognition.
Company industry:
Media Production
Job role:
Design, Creative, and Arts

Graphic designer & Motion designer

February 2021 - March 2021

Wane by SoMiya

Dubai, United Arab Emirates

February 2021 - March 2021

• Collaborated with the marketing team to conceptualize and execute innovative design solutions that elevated brand aesthetics across luxury and lifestyle sectors.

• Designed engaging graphics, layouts, and packaging that resonated with target audiences and strengthened brand identity.

• Produced high-quality videos and motion graphics that enhanced storytelling and user engagement, driving increased brand visibility.

• Contributed to strategic digital marketing initiatives, leveraging visually compelling content to boost audience interaction and brand loyalty.

• Demonstrated versatility in design by adapting styles to fit various brands (Wane By Somiya, Le Kong, The Address & Clinique des Champs Elysées), ensuring cohesive visual communication across all platforms.

• Continuously explored new design trends and technologies to maintain a cutting-edge approach in creative projects.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Freelance Graphic Designer

May 2018 - February 2021

Nwar Paris

Paris, France

May 2018 - February 2021

• Developed a comprehensive brand identity that turns clothing into a compelling storytelling experience.

• Created strategic graphic charters that enhance brand recognition and consistency.

• Designed distinctive logos for clothing collections, reinforcing brand identity and appeal.

• Built an engaging social media visual ecosystem that fosters community and brand loyalty.

• Translated brand essence into a cohesive visual language, emotionally connecting with the target audience.

• Elevated the clothing line from simple garments to a powerful lifestyle statement, driving customer engagement and brand affinity.

• Leveraged innovative design techniques to enhance visual storytelling across various platforms.
Company industry:
Merchandising
Job role:
Design, Creative, and Arts

Freelance Art Director, Graphic designer & Motion designer

December 2020 - January 2021

Xfuture

Dubai, United Arab Emirates

December 2020 - January 2021

• Crafted dynamic event branding that resonated with the vibrant atmosphere of Paradise Beach.

• Developed immersive social media visuals that engaged and captivated the audience, enhancing event visibility.

• Created eye-catching animated countdown teasers that built anticipation and excitement leading up to the celebration.

• Transformed a single night into a stunning visual experience, effectively capturing and reflecting Dubai's festive spirit.

• Leveraged design expertise to elevate the overall aesthetic, ensuring a memorable and impactful event.

• Collaborated with cross-functional teams to deliver cohesive and innovative visual solutions that exceeded client expectations.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Freelance Graphic Designer

January 2017 - January 2021

O'Tacos

Paris, France

January 2017 - January 2021

• Developed a cohesive visual identity for the O'Tacos franchise, enhancing brand recognition.

• Implemented a multi-format design strategy that effectively integrated digital and print media.

• Created dynamic communication materials that resonated with target audiences, boosting engagement.

• Crafted compelling brand storytelling across diverse marketing collaterals, elevating brand narrative.

• Transformed the local franchise into a vibrant visual experience, reflecting the essence of French street food culture.

• Leveraged innovative design techniques to create immersive experiences that captivated and retained customers.

• Collaborated with cross-functional teams to ensure alignment with brand vision and objectives.
Company industry:
Food & Beverage Production
Job role:
Design, Creative, and Arts

Freelance Graphic & Motion designer

November 2020 - December 2020

The Black Pearl Dubai

Dubai, United Arab Emirates

November 2020 - December 2020

• Developed a comprehensive visual identity for Dubai's iconic Black Pearl yacht, enhancing maritime entertainment through innovative design.

• Created immersive motion graphics that vividly capture the vessel's captivating pirate-themed essence.

• Designed striking digital and print flyers that effectively highlight the unique cruise experience, attracting a diverse audience.

• Crafted elegant business card concepts that reflect luxury maritime aesthetics, reinforcing brand identity.

• Produced an engaging Snapchat filter that transforms users into modern-day pirates, increasing social media engagement.

• Delivered a cohesive visual narrative that aligns with brand values and enhances user experience across multiple platforms.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Freelance Graphic & Motion designer

September 2019 - October 2020

SportsTotal GmbH

Paris, France

September 2019 - October 2020

• Developed captivating 2D and 3D animated visuals for Dayot Upamecano, a professional footballer at RB Leipzig, enhancing his digital presence.

• Designed engaging content tailored for social media platforms, successfully increasing fan interaction and engagement.

• Collaborated closely with the athlete to ensure the visuals effectively highlighted his performances and personal brand.

• Utilized industry-standard software to create high-quality animations that resonated with the target audience.

• Contributed to the overall marketing strategy by producing eye-catching visuals that were shared before games, amplifying fan excitement and anticipation.

• Demonstrated a strong understanding of motion design principles and trends, ensuring all content was innovative and visually appealing.
Company industry:
Sports & Outdoor Activities
Job role:
Design, Creative, and Arts

Freelance Graphic designer & Motion designer

September 2019 - March 2020

Yuma productions

Paris, France

September 2019 - March 2020

• Spearheaded the visual identity and motion design for Battle Pro, a prestigious world hip-hop championship featuring over 100 dancers.

• Developed and executed 50+ dynamic visuals and promotional materials per edition, achieving a remarkable 30% increase in online engagement.

• Crafted immersive motion graphics for live events, captivating an audience of 1000+ spectators and enhancing digital broadcasts.

• Collaborated internationally to elevate the brand's global recognition and presence in the competitive creative landscape.

• Leveraged innovative design techniques to create compelling narratives and experiences that resonate with diverse audiences.

• Pursued continuous professional development to stay ahead of design trends and technologies in graphic and motion design.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Freelance Graphic Designer

February 2019 - June 2019

Play two

Paris, France

February 2019 - June 2019

• Led the design and execution of comprehensive image, print, and digital communication strategies for the high-profile Daddy Yankee concert.

• Collaborated with cross-functional teams to create visually compelling promotional materials that enhanced audience engagement.

• Developed dynamic graphics and digital content that resonated with diverse audiences, showcasing my versatility as a Graphic Designer and Motion Graphic Designer.

• Utilized advanced design software to produce eye-catching visuals, contributing to the overall success of the event at Accor Hotels Arena, Paris.

• Demonstrated strong project management skills, ensuring timely delivery of all design elements while maintaining high-quality standards.

• Enhanced brand visibility and recognition through innovative design solutions, positioning myself as a creative leader in the industry.
Company industry:
Events Management
Job role:
Design, Creative, and Arts

Freelance Photographer

March 2019 - March 2019

Freelance

Paris, France

March 2019 - March 2019

Crafted dynamic studio photography capturing artist's unique musical essence:


- Professional lighting design highlighting artist's individuality
- Strategic shooting techniques emphasizing personal style
- Precise image editing to create compelling visual narrative
- Transformed standard studio session into a powerful visual representation of THE S musical identity, blending technical expertise with creative vision.
Company industry:
Photography
Job role:
Design, Creative, and Arts

Videographer And Editor

November 2018 - November 2018

Booska-p

Paris, France

November 2018 - November 2018

• Captured and crafted a dynamic visual narrative through filming and editing an engaging interview with renowned French-speaking artist Soprano

• Executed the project across three vibrant cities: Paris, Marseille, and Lille, showcasing diverse cultural backdrops.

• Enhanced storytelling through effective use of motion graphics and creative editing techniques.

• Leveraged YouTube as a platform to reach a broader audience, increasing visibility and engagement with the artist's work.

• Developed strong collaborative skills by working closely with the artist and production team to align creative visions.

• Emphasized attention to detail and artistic direction to produce high-quality visual content that resonates with viewers.
Company industry:
Media Production
Job role:
Design, Creative, and Arts

Freelance Photographer

October 2018 - October 2018

Freelance

Paris, France

October 2018 - October 2018

Crafted dynamic studio photography capturing artist's unique essence:
Professional lighting design that highlights musical persona
Strategic shooting techniques emphasizing artist's individuality
Precise image editing to create compelling visual narrative
Transformed standard studio session into a powerful visual representation of
Badjer's musical identity, blending technical expertise with creative vision.
Company industry:
Photography
Job role:
Design, Creative, and Arts

Education

Ecole Supérieure Estienne des Arts et des Industries Graphiques

January 2016

January 2016

Bachelor's degree, Graphic Design And Communication

France

Applied Physics and Chemistry, graphic expression, technology of graphic production systems, organization and implementation of graphic production processes, realization and control.

Lycée Maximilien Vox

January 2015

January 2015

High school or equivalent, Graphic Design And Communication

France

Study of the graphic chain and printing processes, composition rules, typographical codes, IT (PAO, digitization), flashing techniques, cost calculation, quality control.

Skills

Art Direction

Expert

Motion Design

Expert

Teamwork

Expert

Innovation

Expert

Premiere

Expert

ASSETS RECOVERY

Expert

COM

Expert

NETWORKING

Expert

3D

Expert

BROCHURE DESIGN

Expert

FREELANCE GRAPHICS

Expert

GRAPHICS SOFTWARE

Expert

IMAGING

Expert

LOGO DESIGN

Expert

MICROSOFT WINDOWS

Expert

Social profiles

Languages

French

Native Speaker

English

Expert

Hobbies and interests

MMA
Listening To Music
Photography
Gymnastics
Traveling
Soccer