Chaima Hmissi, digital marketing manager

Chaima Hmissi

digital marketing manager

GCA International

Location
Tunisia - Al Marsa
Education
Doctorate, Marketing
Experience
6 years, 3 Months

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Work Experience

Total years of experience :6 years, 3 Months

digital marketing manager at GCA International
  • Tunisia - Tunis
  • My current job since January 2023

As a digital marketing manager in an advertising company, I'm at the forefront of driving online engagement and maximizing brand visibility. My role is dynamic, involving strategic planning, data analysis, and creative execution across various digital channels. From developing targeted advertising campaigns to optimizing website performance and managing social media presence, I leverage cutting-edge tools and technologies to deliver measurable results for clients. I thrive on staying ahead of digital trends, constantly experimenting with new strategies to reach and resonate with target audiences effectively. In this fast-paced environment, my ability to analyze data, interpret consumer behavior, and adapt strategies accordingly is key to delivering impactful campaigns that drive growth and exceed client expectations.

digital marketing manager at Assurmed
  • Tunisia - Tunis
  • February 2022 to December 2023

At AssurMed, my role primarily focused on handling communication and marketing activities for the company. I was tasked with creating and managing written and graphical content across the company's social media platforms. Additionally, I took charge of prospecting insurance providers, hotels, and clinics for potential collaborations with AssurMed. I actively participated in health-related expos and events in Tunisia to promote the company. Lastly, I assumed responsibility for drafting blogs and website content for AssurMed, aiming to inform international patients about the services offered and the benefits of choosing AssurMed for medical tourism in Tunisia.

social media community manager at Groupodeal
  • Tunisia - Tunis
  • June 2018 to September 2023
marketing intern at Groupodeal
  • Tunisia - Tunis
  • February 2018 to May 2023
small business owner at EZAM Communication
  • Tunisia - Tunis
  • June 2022 to December 2022

As the manager of EZAM Communication, my role involves analyzing client needs, managing accounts, and ensuring personalized support for client satisfaction. Acquiring new clients is crucial for business growth, while team management ensures effective coordination. Staying updated on industry developments is essential for adapting to market changes. Additionally, handling blogs and community management enhances our online presence.

corporate marketing manager at Advert'Up
  • Tunisia - Tunis
  • January 2021 to January 2022

As a marketing manager in a tech business, I thrive on the intersection of innovation and strategy. My days are filled with crafting compelling narratives that showcase the unique value propositions of my company's products or services. I'm constantly analyzing market trends, identifying opportunities for growth, and devising creative campaigns to engage our target audience. My role isn't just about promoting products; it's about building meaningful connections with customers and stakeholders, leveraging my expertise in digital platforms to amplify our message. I'm a strategic thinker, a master communicator, and a relentless advocate for our brand, driving success and shaping the future of technology through my marketing efforts.

Marketing Manager at Leaders Magazine
  • Tunisia - Tunis
  • March 2019 to December 2020

As a marketing manager in a journalism and PR firm, I am at the forefront of shaping narratives and influencing perceptions. My days are dynamic, filled with strategic planning, crafting compelling stories, and fostering strong relationships with media outlets, influencers, and clients. I thrive on the challenge of navigating the ever-changing media landscape, identifying opportunities for coverage, and executing impactful PR campaigns. Whether it's drafting press releases, coordinating press events, or managing crisis communications, I am dedicated to upholding the reputation and advancing the goals of the organizations I represent. In this fast-paced environment, my adaptability, creativity, and strong communication skills are invaluable assets that drive success and elevate brands to new heights.

Education

Doctorate, Marketing
  • at Higher Institute of Management of Tunis
  • September 2024
Master's degree, Marketing
  • at Higher Institute of Management of Tunis
  • November 2020
Bachelor's degree, Marketing And Advertising
  • at Higher institute of management of Tunis
  • June 2018
High school or equivalent, Exact And Natural Sciences
  • at Hannibal High School
  • June 2015

Specialties & Skills

Social Media Marketing
Brand Communication
Management
Strategic Marketing
Digital Marketing
Adobe Premiere Pro
Illustrator
Management
Microsoft Office
After Effect
Photoshop
Customer Service
Marketing Strategy
Digital Marketing
Marketing
Brand Management
Administration
Business Development
Project Management

Languages

Arabic
Native Speaker
French
Expert
English
Expert