Charlie Sukljian, Product Designer/Consultant [CONTRACT]

Charlie Sukljian

Product Designer/Consultant [CONTRACT]

Verity

Location
Jordan - Amman
Education
Diploma, Art Direction
Experience
6 years, 11 Months

Share My Profile

Block User


Work Experience

Total years of experience :6 years, 11 Months

Product Designer/Consultant [CONTRACT] at Verity
  • United Arab Emirates - Dubai
  • My current job since March 2024

• Collaborating closely with co-founders and the team to shape the product's vision and design strategy.
• Conducting research to inform design decisions within budget and time constraints.
• Evaluating screens by identifying usability issues based on UX design principles and methodologies to improve overall experience. • Designing user flows and wireframes, applying interaction design improvements, followed by detailed interface designs.
• Creating interactive prototypes including micro-animations to effectively communicate design intent and user interactions.
• Leading weekly alignment meetings with the team to gather feedback and ensure design consistency.

Senior UX Designer at UX Labs
  • Saudi Arabia - Riyadh
  • October 2020 to June 2022

• CLIENTS: TAMARA.CO - ABJJAD - TPL MAPS - MAKESY.
• Led discovery meetings and workshops to grasp client business needs, goals, and product vision.
• Managed task assignments for junior designers while working with them and providing them with guidance and feedback. • Ensured timely delivery of deliverables by continuously reviewing the team's work and helping out where needed.
• Provided the UX researcher with steps and guidance to better gather valuable information and carry out user interviews.
• Designed wireframes, journeys, and user flows using findings provided by the UX researcher.
• Conducted weekly review meetings with clients to align design concepts with their business goals and capabilities.
• Relayed feedback and modification requests from clients to internal team members.
• Performed final reviews of all deliverables to ensure accuracy and completeness before the final hand-off.

UX/UI Designer at UX Labs
  • Saudi Arabia - Al Qurayn
  • April 2019 to September 2020

• CLIENTS: QUEEN RANIA AWARD - QARAR - BANK AL AFKAR - CAREEM - RONOCK - TANIA WATER - SAMA - KAYAN - ELAMS.
• Conducted audits and heuristic evaluations of client products, identifying and assessing issues based on their severity, and providing
valuable insights for improved user experiences.
• Crafted journey maps, flows, and sitemaps, serving as a reference throughout the design process, to ensure a user-centric approach.
• Collaborated with clients to create well-defined personas, enabling a deeper understanding of current and potential user types.
• Leveraged competitor research to conduct comprehensive competitor analyses, effectively highlighting strong features and formulating
strategies for differentiation and improvement.
• Produced wireframes, setting the entire flow and screens, and collaborating closely with clients for confirmation.
• Conducted and moderated usability tests, gathering valuable feedback, and validating design choices to enhance user satisfaction.
• Created style guides and design systems on both Sketch and Figma, facilitating seamless collaboration among team members and
enabling streamlined design processes as well as creating interactive prototypes.
• Designed UI screens for both web and mobile platforms by utilizing created components for efficiency and consistency.

UX Strategist/Consultant [REMOTE] at DOGC
  • United States - New York
  • August 2018 to December 2019

• Collaborated closely with the co-founders during the critical early stages of shaping the product, defining and aligning business objectives with the envisioned product's positioning, ensuring a strong foundation.
• Demonstrated a keen understanding of business and user needs, providing valuable insights and recommending features, ideas, and solutions that harmoniously addressed both aspects, enhancing the product's value proposition.
• Assumed a pivotal role in product planning and launching, advised on building an MVP and strategically mapping out the first release.
• Employed a user-centric approach to design, crafting sitemaps and flows that optimized the product's functionality and experience.

Visual Designer at Jetsweat
  • United States - New York
  • February 2018 to April 2018

• Aligned business objectives with a keen creative vision, producing visually captivating and consistent assets across various customer touch-points, amplifying brand impact, and engagement.
• Collaborated closely with the founders and CMO, contributing to the ongoing refinement and evolution of the brand's visual aesthetics, ensuring a seamless representation of the brand identity.
• Defined UX/UI requirements, collaborating with the team to implement user-centric design elements that elevated the user experience and interface.
• Identified and addressed issues on web and mobile platforms, optimizing UI elements for a polished and user-friendly final product.
• Drove promotional efforts and visibility by creating eye-catching materials, increasing brand awareness and dialogue.

Art Direction Apprenticeship at Dentsu Creative
  • United States - New York
  • July 2017 to September 2017

• CLIENTS: NEW ORLEANS TOURISM and MARKETING CORP. - OREO - YOUTUBE RED - MINI COOPER - LEAN CUISINE - RITZ.
• Collaborated closely with the senior art director, senior copywriter, and design team in project planning and strategy sessions, actively
contributing to aligning project requirements with business objectives.
• Conducted research to extract valuable insights into the brand and design challenges, facilitating the generation of culturally relevant
and impactful ideas in conjunction with the design team.
• Demonstrated creativity and innovation by conceptualizing, mocking up ideas, and preparing compelling presentations for review by
senior designers and stakeholders.
• Assumed a key role in the execution phase, taking approved concepts to completion with a sharp focus on delivering polished, high-
quality designs that met or exceeded project expectations.

Content Marketer at Seat Jordan
  • Jordan - Amman
  • November 2012 to October 2014

• Oversaw end-to-end creation and production of compelling marketing content, both for online and offline channels, ensuring brand consistency.
• Collaborated with cross-functional teams, including designers, product marketing, sales, and external influencers, to execute targeted campaigns, resulting in a significant increase in customer reach and brand awareness.
• Strategically curated and managed engaging content that effectively channeled the target audience to SEAT's social media platforms, driving higher engagement and follower growth.
• Implemented strategies to capture and nurture potential customers from social media traffic, employing effective calls-to-action, landing pages, and lead-generation content.
• Analyzed valuable insights into customer conversion, and continuously optimized marketing tactics to boost customer acquisition and retention rates, ultimately contributing to revenue growth.

Education

Diploma, Art Direction
  • at Miami Ad School
  • September 2017
Bachelor's degree, Marketing And Advertising
  • at University Of Nicosia
  • May 2012
High school or equivalent, Primary and Secondary Education
  • at New English School
  • June 2006

Specialties & Skills

Interaction Design
Wire Framing
User Experience
Information Architecture
Information Architecture
Prototyping
Usability Testing
Wireframing
User Journey
User Flow
User Interface Design
User Experience Design
User Interviews
Card Sorting
Comparative Analysis
Competitive Analysis
User Research
Sitemaps
Problem Solving

Languages

Arabic
Expert
English
Expert
Armenian
Intermediate
Greek
Beginner