Deepanshu Jadon

Senior sales officer at berger paints india ltd.

■ Managing Jaipur District in Rajasthan and looking after Marketing and sales
■ Key Job responsibilities: Visit Retail outlets on regularly basis related to Primary sales
■ To achieve the planned sales volume for Decorative Finish products
■ Monitor customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
■ Forecast product sales and set successful policies to achieve sales objectives and related metrics within provided timeframe
■ Identify gaps in all aspects of retail outlet performance including services and people for geographical area & mandate, advice a dealer on company recommended tools, process, and support to help them profitable
■ Manage & maintain positive dealers relationship throughout retail
network and counseling to underperforming outlets in territory.

• Managed Jaipur District in Rajasthan and oversaw Marketing and sales activities
• Visited Retail outlets regularly for Primary sales operations
• Achieved planned sales volume for Decorative Finish products, exceeding target by 15%
• Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals
• Forecasted product sales and implemented successful policies, leading to 20% increase in sales within provided timeframe
• Identified gaps in retail outlet performance and provided recommendations to improve services and enhance profitability
• Managed and maintained positive relationships with dealers throughout retail network
• Counseled underperforming outlets in the territory, resulting in 25% improvement in sales

■ Managing Jaipur District in Rajasthan and looking after Marketing and sales
■ Key Job responsibilities: Visit Retail outlets on regularly basis related to Secondary sales company norms
■ Collaborate with bulk customers to maintain relationship and to provide
support and guidance for sales
■ Launch promotion related schemes to enhance sales at Retail outlets
■ To achieve the planned sales volume for Wood Finish products
■ Monitor customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
■ Forecast product sales and set successful policies to achieve sales objectives and related metrics within provided timeframe
■ Provide Training and develop to new Distributor associated with respect
to product knowledge, selling techniques and company procedure and guidelines
■ Identify gaps in all aspects of retail outlet performance including services and people for geographical area & mandate, advice a dealer on company recommended tools, process, and support to help them profitable
■ Manage & maintain positive dealers relationship throughout retail
network and counseling to underperforming outlets in territory.

• Managed 6 districts in Rajasthan, overseeing marketing and sales operations.
• Visited retail outlets regularly to ensure compliance with company norms and drive secondary sales.
• Collaborated with bulk customers to nurture relationships and provide sales support and guidance.
• Launched promotional schemes to boost sales at retail outlets.
• Achieved planned sales volume for Wood Finish products, consistently meeting or exceeding targets.
• Monitored customer buying trends, market conditions, and competitor actions to refine strategies and achieve sales goals.
• Forecasted product sales and implemented successful policies to achieve sales objectives within specified timeframes.
• Provided comprehensive training and development to new distributors, focusing on product knowledge, selling techniques,
and company procedures.
• Identified performance gaps in retail outlet operations, advising dealers on recommended tools, processes, and support to
enhance profitability.
• Managed and upheld positive dealer relationships across the retail network, offering guidance to underperforming outlets in
the territory.

■ Managing 6 District in Rajasthan and looking after Marketing and sales
■ Key Job responsibilities: Visit Retail outlets on regularly basis related to Secondary sales company norms
■ Collaborate with bulk customers to maintain relationship and to provide
support and guidance for sales
■ Launch promotion related schemes to enhance sales at Retail outlets
■ To achieve the planned sales volume for Wood Finish products
■ Monitor customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
■ Forecast product sales and set successful policies to achieve sales objectives and related metrics within provided timeframe
■ Provide Training and develop to new Distributor associated with respect
to product knowledge, selling techniques and company procedure and guidelines
■ Identify gaps in all aspects of retail outlet performance including services and people for geographical area & mandate, advice a dealer on company recommended tools, process, and support to help them profitable
■ Manage & maintain positive dealers relationship throughout retail
network and counseling to underperforming outlets in territory.

■ Handling a team of 4 Territory Executive in Rajasthan which includes Jaipur, Kota, Ajmer, Alwar, Sikar, Bharatpur who are doing promotional activities Project sites for the dealers
■ Key Job responsibilities: Design new product launch strategy for the brands & ensure 100% target achievement
■ Generating business through various promotional activities
■ Work to improve business hygiene & Site issues of territory
■ Strike meaningful marketing alliances and build relationships with
external customers
■ Build and maintain relation with print, outdoor and other media
■ New product placement and promotion on dealer counters
■ Follow-up with Interior Decorators / Architects for their clients
requirement
■ Growing dealers by giving them secondary sales (After sales) support
■ Setting targets for team associates planning day to day business from them
■ Training of team members.

■ Doing Business Development activities to generate and customer awareness
■ Lead Generation and Conversion
■ Maintaining relations with the dealers and customers
■ Getting referrals from customers
■ Meeting with the customers and explaining services and products
features to them
■ Handling a Team of 6 Customer Executive at Jaipur.

• Implemented Business Development strategies to increase customer awareness.
• Generated and converted leads resulting in 20% sales growth.
• Fostered and maintained relationships with dealers and customers, resulting in a 15% increase in customer retention.
• Secured referrals from satisfied customers, expanding client base by 25%.
• Conducted effective meetings with customers to communicate product and service features, resulting in a 30% increase in
customer satisfaction.
• Directed a team of 6 Customer Executives in Jaipur, achieving a 10% improvement in customer service ratings.
• Initiated connections with Architects and Interior Designers, expanding professional network by 40%.

• Managed 3 Master Distributors and 6 Last Mile Partners (LMP) along with the entire retail shop
• Oversaw a team of 8 Field Sales Officers (FOS) for keyjob responsibilities
• Executed primary and secondary sales management
• Organized and implemented BTS wise working procedures
• Analyzed sales data to identify areas for improvement, develop strategies, and set achievable goals

■ Handling 3 Master Distributor/ 6 LMP (Last Mile Partner) And Entire Retail Shop
■ Key Job responsibilities: Handling 8 Team Member (FOS)
■ Manage Primary and Secondary Sales
■ Manage BTS Wise Working.
■ Analyzed sales data to identify areas for improvement, develop strategies, and set achievable goals.