Dhiraj M, Director - Digital Marketing & AdOperations

Dhiraj M

Director - Digital Marketing & AdOperations

EssenceGlobal | GroupM | Wpp

Location
India
Education
Bachelor's degree, Computer Engineering
Experience
11 years, 10 Months

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Work Experience

Total years of experience :11 years, 10 Months

Director - Digital Marketing & AdOperations at EssenceGlobal | GroupM | Wpp
  • India - Delhi
  • My current job since July 2016

Act as a :
- Martech Consultant (Strategy, Planning & Operations)
- Data Driven Marketing
- Marketing Analytics

Clients : Google, Flipkart, Airtel, Upgrad
Marketing experience for : Tech, eCom, Telco, Education domain

Digital Account Manager / Team Lead at Opera MediaWorks
  • India - Pune
  • January 2013 to July 2016

- Handed Premium Advertisers (Tier-1, MENA, US & Europe) and their huge budgets
- Media Planning and Buying at major 3 levels Advertisers (Agency), Publishers (SSP), Adnetworks
- Creating reporting metrics after analysis of previous quarter trends and making projection for next quarters with strategic planning

Operations Engineer - AdOps at Audience Science Pvt Ltd
  • India - Pune
  • July 2012 to January 2013

- Worked on major clients in FMCG & Automobile domain (P&G, Toyota etc) for their digital marketing & end to end campaign management

Education

Bachelor's degree, Computer Engineering
  • at University of Pune
  • August 2011

Studied following subjects : 1) Mathematics 2) Marketing

Specialties & Skills

Advertising
Branding
Video Advertising
Online Advertising
Digital Media
Business Development
Digital Marketing
Client Service
Media Planning
Media Buying
Media Sales
Programmatic Advertising
Account/Campaign Management
Time Management and Multitasking
CPM/CPA/CPI/CPD
DoubleClick, DFP, Facebook, Twitter etc

Languages

English
Expert