druv chaney

Elicit and document functional business requirements for HubSpot CMS enhancements, collaborating with marketing,
design and development teams to translate user needs into detailed user stories and acceptance criteria.
• Map and analyse existing content-publishing workflows using BPMN, identifying bottlenecks and
implementing process improvements that reduced average cycle time by 25%.
• Perform gap analyses on SEO and content management processes, designing and configuring system changes
that boosted organic traffic by 15% and increased average time on page by 20%.
• Develop and maintain comprehensive process documentation requirements specifications, data-migration
plans and test cases ensuring all system updates align with business objectives and quality standards.
• Facilitate stakeholder workshops and walkthroughs to validate requirements and system designs, driving
cross-functional alignment and clear communication.
• Monitor key performance indicators via HubSpot analytics dashboards, translating insights into prioritized
system refinements and reporting progress to senior leadership.

Conducted requirements analysis and gathered user requirements to improve business processes.
• Collaborated with stakeholders to define project scope, goals, and deliverables.
• Utilised SQL for data analysis, extracting insights to support business decisions.
• Developed business process models and workflows to enhance operational efficiency.
• Assisted in the creation of detailed documentation, including business requirements, functional specifications,
and user manuals.
• Participated in the design and implementation of IT solutions, ensuring alignment with business objectives.
• Conducted user acceptance testing (UAT) and provided training to end-users.

Gained practical experience in data analysis, utilising tools such as Power BI for data visualization and SQL for database
management.
• Applied Python programming to analyse large datasets, extracting valuable insights and enhancing decision
making processes.
• Worked on real-world projects, enhancing proficiency in statistical analysis and predictive modelling
techniques.
• Developed a strong understanding of data pre-processing, data cleaning, and feature engineering.
• Contributed to the automation of data extraction and reporting, optimising workflow efficiency.
• Cultivated skills in data storytelling, translating complex findings into actionable insights for stakeholders.

Provided tax consultancy services to clients, focusing on optimal tax strategies and compliance.
• Analysed complex data sets using Excel, providing detailed business reports that informed strategic decisions.
• Leveraged Xero for efficient financial management and bookkeeping tasks.
• Conducted business analysis to identify areas for improvement, enhancing business efficiency.
• Created detailed financial models to support decision-making processes.
• Developed and implemented efficient accounting systems and processes, leveraging strong technical skills.
• Communicated complex tax-related concepts effectively to clients.
• Managed multiple client accounts concurrently, demonstrating strong organisational skills and attention to
detail.
• Contributed to team goals through a proactive and collaborative approach.