Marketing manager
Pharmacure pharmaceutical
Total years of experience :21 years, 6 Months
Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth.
• Create buy-in for the product vision both internally and with key external partners.
• Develop product pricing and positioning strategies.
• Translate product strategy into detailed requirements and prototypes.
• Scope and prioritize activities based on business and customer impact.
• Drive product launches including working with public relations team, executives, and other product management team members.
• Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed.
• Act as a product evangelist to build awareness and understanding.
• Represent the company by visiting customers to solicit feedback on company products and services
During my work experience in Solvay I succeed in:
Promoting Solvay products for Physicians in key private and institutional hospitals (S.G.H.G, BAKHSH, KAMMH, Saudi medical service, National Guard etc…) through conducting both face to face and group presentation.
Achieving company targets by implementing company policies and strategies.
Conducting awareness campaigns for Cardiologist, Internist, Psychiatrist, ENT….etc. in western zone, on Teveten, DuspatalinP.R., Faverin, Betaserc, Lipanthyl, which are strategic products for the company
o Organizing group meeting directed to Cardiologist and Internist & E.N.T.
During working and training at Solvay, I have acquired good experience & relations in the field of :
o Cardiology
o Psychology
o E.N.T.
o Internal medicine
o Neurology
o Nephrology.
o Gynecology
In both private & institution sectors in Jeddah.
• Being a Fixed member in the most company new and important launches Starting Duspatalin PR in 2002, Teveten 2004 then Teveten plus, Lipanthyl, Betaserc 24mg, Omacor ….with great success in effective introduction in the most important center and building fast and strong relation with KOL achieving rapid and deep growth and high shares .
Ex in 2008 make great success in relaunching Lipanthyl in National Guard Hospital Jeddah starting with 200 Boxes direct order which raised to be 2000 boxes direct order by 2009 and achieving 2nd rank best achiever Lipanthyl .
• Getting The full company trust in my capabilities in managing hard tasks and building strong relations with KOL which making me almost responsible in handling difficult customers,
Ex in 2005 I traveled as an only escort with group of five KOL consultants cardiology to European Society of Cardiology conference in Stockholm and achieved a great success in managing difficult situations facing all group during the journey