Digital Marketing Specialist
UIG
Total years of experience :8 years, 4 Months
Developed online marketing strategies.
Planned and managed content on social platforms (Facebook, Twitter, Instagram, YouTube, Linked-In).
Conducted social media audits.
Identified the latest trends and technologies to help drive business growth.
Developed and managed companies’ websites.
Oversaw campaigns and analyze campaigns’ performance.
Conducted weekly analytical reports to evaluate a marketing strategy on key metrics.
Communicated client requirements to the team.
Developed online marketing strategies.
Planned and managed content on social platforms (Facebook, Twitter, Instagram, YouTube, Linked-In).
Conducted social media audits.
Identified the latest trends and technologies to help drive business growth.
Developed and managed companies’ websites.
Oversaw campaigns and analyze campaigns’ performance.
Conducted weekly analytical reports to evaluate a marketing strategy on key metrics.
Communicated client requirements to the team.
Managed venue operations.
Managed guest queries in a timely and efficient manner.
Trained all customer service staff.
Interacted with guests to obtain feedback.
Responded to complaints by taking any and all appropriate actions to turn dissatisfied guests into return guests.
Maintained email lists for internal and external communications.
Organized, promoted, and coordinated events.
Developed Festival Planning Calendar.
Conducted weekly reports to share with the management team.
Assisted other departments wherever necessary
Executed the entire marketing mix across Digital, PR, Brand, Events and Social Media
Assisted in the development of marketing strategy, operations, and events including digital advertising & social media management.
Conducted campaign evaluation and reporting on a timely basis.
Managed campaign budgets and identified savings where applicable.
Negotiated with clients in order to reach agreements on contracts.
Supervised a team of employees within the marketing team.
Cooperated with clients, stakeholders, and business partners.
Monitored marketing trends.
Conducted a regular analysis of a target market and an audience.
MA IN MARKETING AND PR• JULY 2017 • RUSSIAN STATE UNIVERSITY FOR THE HUMANITIES Master’s degree in Brand Management, Marketing and PR with honor. MА IN SOCIOLOGY • JUNE 2014 • STATE UNIVERSITY OF MANAGEMENT Master’s degree in personnel management sociology. Publications: «Exhibition industry as the driver of structural changes in the economy», Scientific review - Optimus journal, Moscow (2017)