EMAD   ALALFY - CMA - CSCA, Finance Manager

EMAD ALALFY - CMA - CSCA

Finance Manager

Architectural Al-Diyar Company

Location
Saudi Arabia - Jeddah
Education
Bachelor's degree, Accounting
Experience
18 years, 0 Months

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Work Experience

Total years of experience :18 years, 0 Months

Finance Manager at Architectural Al-Diyar Company
  • Saudi Arabia - Jeddah
  • My current job since May 2015

 Lead efforts to ensure proper cash and working capital management, and maintain liquidity in the business while maximizing profitability and maintain proper capital structure.
 Provide and implement recommendations to improve systems and processes to ensure smooth and robust internal control that helps the organization to meet and achieve the targets for the short & long term goals.
 Lead the monthly and the year-end financial closing processes.
 Perform and present financial statement analysis using ratio analysis and other tools and recommend the corrective actions needed to overcome the reported weaknesses.
 Lead, supervise and monitor all financial and accounting activities across the company.
 Lead and manage the financial department team including objective setting, performance management, development and training.
 Setting the sales targets and discussing them with the sales department head and supervise the process of distributing targets to the sales team.
 Demonstrate an In-depth understanding of the P&L, Balance Sheet, Cash flow and Key Drivers of the business and highlights the risk areas and opportunities for the business to ensure profitability and to assist in decision making for all channels.
 Create, deliver and enhance management reports / dashboards that allow business partners to better understand their business and make informed decisions.
 Expertly prepare, maintain cash flow forecast for business and update it on a weekly basis.
 Proficiently analyze monthly sales, margin and operational trends, offering insights into these trends to improve financial results.
 Provide timely, relevant and accurate reporting & analysis of the results of the division’s performance to facilitate decision-making and provide guidance for processes improvement.
 Perform in depth analysis for Accounts Receivables, Inventory and Accounts Payable and provide rating and classification of company clients and inventory items.
 Provide recommendations regarding cost saving or profit generating opportunities across the organization.

Key Achievements:
 Created and applied BSC (Balanced Scorecard) System which professionally assist in performance management processes and provide balanced evaluation of company sales team.
 Applied JIT (Just In Time) approach on local merchandise purchasing which had a significant effect in reducing inventory carrying costs and minimized the idle investments in inventory to a record level.
 Performed In-depth revision of company contracts with insurance companies, car rental, maintenance and operations contracts and provide cost saving recommendations which minimized the operating costs to an ideal level without affecting the quality of the service.
 Developed and Created financial systems, Policies and procedures in different areas of the business.
 Restructured the company chart of accounts and cost centers to be more accurate, flexible and enhance the quality of planning, reporting and decision making.
 Developed and applied a work flow follow-up system and linked department heads and related employees to this system that changed the quality and efficiency of work processes significantly and enhanced the services rendered to company clients.
 Prepared and presented inventory economics and classification study which provided accurate A, B, C, D categorization for inventory items, provided a clear picture of inventory health, demonstrated weaknesses and recommended corrective actions.
 Supervised the credit expansion processes, established and supervised the credit and collection division and prepared related policies and procedures.
 Presented In-depth analysis report to monitor the monthly movement of operating expenses, highlight cost saving opportunities and insure the completeness and accuracy of expenses recording processes.
 Efficiently managed and controlled company cash flow and protected the company from serious financial issues.

Financial Analysis Manager at Al Fozan Building Materials Co. / Madar Building Materials Co.
  • Saudi Arabia - Jeddah
  • March 2009 to May 2015

• Monitor sales and expenses to insure compliance with budgets by performing periodic variance analysis.
• Responsible for margin, net profit, inventory and accounts receivables analysis and reporting.
• Develop and maintain database of historical data and producing actual versus historical comparisons and trend analysis for sales, gross profit, expenses, net profit, receivables and inventory.
• Prepare and provide financial ratios based on financial statements analysis.
• Prepare Quarterly/Annually product wise and branch wise profitability.
• Prepare professional PPT Presentations periodically to senior management and board of directors.
• Prepared automized system to classify customers in categories A, B, C, D according to profitability indicators and credit performance for each customer and implemented it in 5 countries including Saudi Arabia. (Total Achievement in 1st three months: collections raised by 12 M. SAR & profitability raised by 3 M. SAR)
• Prepared automized system to classify inventory in categories A, B, C, D according to profitability and inventory adequacy per item and implemented it in 5 countries including Saudi Arabia. (Total Achievement in 1st three months: slow Items reduced by 1.7 M. SAR & Profitability raised by 2 M. Sar.)
• Developed a comprehensive interactive model to evaluate the performance of each branch of the company (54 branches). evaluation includes sales, gross margin, inventory, accounts receivables, expenses and followed by income statement and some recommendations to improve performance.
• Proposed and participated in the development of public policy for the company to shift from a focus on sales to focus on profits and as a result the company's profits rose to a record level in 2013.
• Produce high quality presentations explaining, analyzing and evaluating activity results for management and board of directors meetings on both a quarterly and annual basis.
• Provide support to outlets managers in identifying performance strong and weak points through monthly sales activity analyzing reports & performance measurement reports.
• Produce ad hoc reports including dashboards to decision makers as needed.
• Develop management tools to measure, monitor and analyze financial and operational processes & information (e.g. key performance indicators, financial ratios and others)
• Automate processes to improve rigor and speed in handling large amounts of data and processing of critical information.
• Develop tools and methods to facilitate deeper insight into business performance.

Technical support & consulting services:
• Support other company managements (HR, SA and CS) in building reporting systems, solving MS office problems and creating presentations.
• Assist financial management employees on how to speed up and automate repetitive tasks using excel.

Instructor at New horizons computer learning centers, vergi tec corporation, and Misr higher institute of commerce
  • Egypt
  • January 2006 to October 2008

provide training in the following courses:
MOS - Microsoft Office Specialist
Web design using Microsoft Expression Web
TOT, VCT, ICDL and Internet Applications
Introduction to programming using C++

Education

Bachelor's degree, Accounting
  • at Faculty of commerce - Mansoura university
  • May 2004

Bayt Tests

Accounts Receivable Test
Score 76%

Specialties & Skills

Financial Analysis
Cash Flow Management
Budgeting
Management
Financial Accounting
MS Excel Expert - Pivot tables, Dashboards, VBA, Macros, Formulas, Data Validation, What-If Analysis
MS PowerPoint Expert - Producing Professional and Attractive Presentations using PPT and flash
ERP - Proficient in using Orion System (Oracle Based System)
Good Command in MS Outlook and Internet
Financial Reporting
Financial Accounting
Budgeting
Management Accounting
Financial Analysis
Cash Flow Management
Financial Planning
Management and Board Reporting
Accounts Receivables Management and Analysis
Inventory Management and analysis
Accounts Payable Management and Analysis
Forecasting
Treasury Management
Management
Expenses Management and Analysis
Variance Analysis
KPI setting and reporting
Balanced Scorecard System (BSC) Preparation and Application
Financial Statements Preparation and analysis
Business Development
GAAP (Generally Accepted Accounting Principals)
IFRS ( International Financial Reporting Standards )
Performance Management
Team Leadership
Profitability Analysis

Languages

Arabic
Expert
English
Intermediate

Memberships

IMA (the association of accountants and financial professionals in business)
  • Member ID: 8886061
  • April 2016

Training and Certifications

CSCA - Certified in Strategy and Competitive Analysis (Certificate)
Date Attended:
November 2017
CMA - Certified Management Accountant, USA - Certification No. 53212 (Certificate)
Date Attended:
April 2017
ICDL (Certificate)
Date Attended:
August 2005
Valid Until:
September 2005
Microsoft Office Specialist - MOS (Certificate)
Date Attended:
April 2007
Valid Until:
January 9999