Total Years of Experience: 14 Years, 8 Months
April 2021
To Present
Head Of Marketing
at KAICO AlShaya & AlSagar (Mazda, Peugeot, Michelin, Mobil, Iveco, Royal Enfield)
Location :
Kuwait - Al Kuwait
• Successfully managed all aspects of company marketing and spearheaded integrated campaigns that delivered a significant 37.7% increase in revenue and a 44.3% increase in customer retention.
• Developed and executed a comprehensive marketing plan incorporating traditional, digital, and emerging media channels to reach target audiences and grow the customer base effectively used.
• Supervised, trained, and led a team of 8 while efficiently allocating resources to maximize marketing ROI, resulting in a noteworthy 12.3% decrease in marketing spend while enhancing engagement, lead qualification, and sales.
• Formulated and executed a comprehensive branding highly acclaimed by critical partners and principals, resulting in a 30% increase in top-of-mind awareness.
• Fostered strategic partnerships with offline and online influencers to elevate brand recognition and loyalty, particularly among millennials.
• Led a successful rebranding effort to develop corporate guidelines for logos, fonts, messaging, and visual identity, effectively highlighting the company's size, history, and portfolio.
• Tracked, analyzed, and reported on all marketing initiatives and successes, utilizing data metrics, digital dashboards, and sales funnel analytics.
• Implemented a content strategy to create and curate meaningful interactions with the target audience, resulting in a notable 38.1% increase in brand awareness.
• Developed and executed a comprehensive marketing plan incorporating traditional, digital, and emerging media channels to reach target audiences and grow the customer base effectively used.
• Supervised, trained, and led a team of 8 while efficiently allocating resources to maximize marketing ROI, resulting in a noteworthy 12.3% decrease in marketing spend while enhancing engagement, lead qualification, and sales.
• Formulated and executed a comprehensive branding highly acclaimed by critical partners and principals, resulting in a 30% increase in top-of-mind awareness.
• Fostered strategic partnerships with offline and online influencers to elevate brand recognition and loyalty, particularly among millennials.
• Led a successful rebranding effort to develop corporate guidelines for logos, fonts, messaging, and visual identity, effectively highlighting the company's size, history, and portfolio.
• Tracked, analyzed, and reported on all marketing initiatives and successes, utilizing data metrics, digital dashboards, and sales funnel analytics.
• Implemented a content strategy to create and curate meaningful interactions with the target audience, resulting in a notable 38.1% increase in brand awareness.
March 2017
To March 2021
Creative Account Manager - Marketing Consultant
at AKQA
Location :
Kuwait - Al Kuwait
• Increased client’s market share from 23% to 36% by providing custom marketing solutions.
• Developed strong relationships with clients and stakeholders by providing clear strategic plans and managing associated budgets by monitoring expenditures and delivering successful ROI outcomes.
• Developed and implemented a successful marketing campaign that achieved a 10.1% increase in branded content engagement.
• Developed recommendable strategies that generated a sales revenue increase of 20.2%.
• Ensured delivery of high-quality work on time and within budget, with 97% of projects delivered ahead of timeline targets.
• Led projects through the entire development process, from conception to completion.
• Developed comprehensive storytelling and pitching plans for clients.
• Crafted and monitored complex project plans, including teams of up to 20 people.
• Monitored and communicated project progress, ensuring transparency and ensuring client satisfaction.
• Developed strong relationships with clients and stakeholders by providing clear strategic plans and managing associated budgets by monitoring expenditures and delivering successful ROI outcomes.
• Developed and implemented a successful marketing campaign that achieved a 10.1% increase in branded content engagement.
• Developed recommendable strategies that generated a sales revenue increase of 20.2%.
• Ensured delivery of high-quality work on time and within budget, with 97% of projects delivered ahead of timeline targets.
• Led projects through the entire development process, from conception to completion.
• Developed comprehensive storytelling and pitching plans for clients.
• Crafted and monitored complex project plans, including teams of up to 20 people.
• Monitored and communicated project progress, ensuring transparency and ensuring client satisfaction.
March 2015
To March 2017
Account Manager
at P&A Advertising Agency
Location :
Kuwait - Al Kuwait
• Successfully pitched new ideas and strategies to KFH, increasing revenue and profitability for both KFH and P&A advertising agency.
• Served as the primary point of contact for assigned clients, maintaining regular communication and providing exceptional customer service.
• Managed and tracked project timelines and budgets, ensuring work was timely and within budget.
• Conducted regular meetings with clients to review campaign performance and discuss upcoming projects and initiatives.
• Coordinated with creatives and media teams to develop and execute advertising campaigns across various channels, including print, digital, and social media.
• Worked closely with creatives and media teams to develop and implement effective advertising strategies for multiple clients, resulting in increased sales and brand recognition.
• Served as the primary point of contact for assigned clients, maintaining regular communication and providing exceptional customer service.
• Managed and tracked project timelines and budgets, ensuring work was timely and within budget.
• Conducted regular meetings with clients to review campaign performance and discuss upcoming projects and initiatives.
• Coordinated with creatives and media teams to develop and execute advertising campaigns across various channels, including print, digital, and social media.
• Worked closely with creatives and media teams to develop and implement effective advertising strategies for multiple clients, resulting in increased sales and brand recognition.
October 2013
To March 2015
Account Manager
at AWI
Location :
Kuwait - Al Kuwait
• Generated and closed new accounts with a 40% conversion rate, resulting in a 130% increase in yearly revenue.
• Successfully developed and implemented sales strategy to expand customer base and markets, leading to increased sales and improved customer retention and satisfaction.
• Researched and identified potential customers and developed a customer database, contacting prospective customers via e-mails, telephone calls, and in-person meet-ups to promote products and services
• Successfully developed and implemented sales strategy to expand customer base and markets, leading to increased sales and improved customer retention and satisfaction.
• Researched and identified potential customers and developed a customer database, contacting prospective customers via e-mails, telephone calls, and in-person meet-ups to promote products and services
July 2009
To October 2013
Sr. Account Executive
at The Meaza Group - Special Events
Location :
Kuwait - Al Farawaniyah
• Handled significant accounts such as National Bank of Kuwait, Zain, Al-Sayer, Equate, Nestle & Burgan Bank.
• Drive client service to excellence and maintain client retention.
• Brainstorm with creatives and the production team to develop ideas and concepts.
• Prepare and present 3D/2D presentations to the clients.
• Coordinate with the production team during the installation.
• Prepare ERS - Event Running Sequence agendas.
• Drive client service to excellence and maintain client retention.
• Brainstorm with creatives and the production team to develop ideas and concepts.
• Prepare and present 3D/2D presentations to the clients.
• Coordinate with the production team during the installation.
• Prepare ERS - Event Running Sequence agendas.
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