FASAHAT ALI OMER MOHAMMED

Y FI WORLD, Hyderabad, India.
Distributor of Advanced Electronics from reputed international vendors.

Business Development Manager (From March 2011 to Present)
Job Responsibilities - Reporting to the Director

Sales/Marketing
• Generated profitable new business through prospecting and enquiry handling within the region.
• Driven and maximized revenue through up-selling of varied products to new and existing customers.
• Conducted road shows and tours; participate in exhibitions with a goal of converting prospective customers by effectively listening and selling the required products.
• Prospecting to generate leads and effectively manage leads and continuously update CRM throughout.
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Operations/Financial Management
• Accountable for Business profitability, performance and success through P&L management.
• Effectively managed the renewal process working to retain every customer at a profitable margin.
• Maximized occupancy and profitability by proactively managing customer’s expansion requirements.
• Regularly participated in the monthly business review process and account for profit & loss and drive agreed actions to enhance performance.

Customer Service
• Focused on meeting Customer satisfaction and retention metrics, maintain and develop existing customer relationships ensuring that the team is delivering exceptional customer service and customer’s needs are handled effectively with a clear focus on delivering good customer satisfaction.

Leadership
• Responsible for inducting, training, managing, motivating, leading and developing the team.
• Set clear performance expectations for each team member and hold them accountable for results
• Conducted meetings in order to brief the team on daily workflow, prioritizing and delegating to the team in order to meet deadlines and customer needs and one to one meetings with team members setting individual targets.
• Communicated clearly, performance and team objectives on a regular basis through monthly meetings.

INTERPLAST CO. LTD., Sharjah, UAE.
A leading manufacturer of electrical products in the Middle East, an ASTA certified ISO 9001 company with its own design and manufacturing facilities conforming to latest British Standards and European norms.

Sales Support Engineer (May 2000 to Jan 2010)
Job Profile - Reporting to the Divisional Manager

Sales/Marketing
• Played an important role in the growth of territory market share and managing applicable internal / external business relationships
• Generated new sales opportunities and expanded customer base(Participated in trade shows, dealer open houses & Industry associations and conventions)
• Evaluated Consultant specification requirements and ordered with Production for addition in product line, liaising with the tool room and the product development team.
• Developed and implemented growth strategies in the market and responsible for meeting the Sales AOP for Dealers, with target gross margin levels.
• Communicated effectively and worked closely with the dealers/ Distributors’ Sales Managers’ to ensure increase in business, taking the lead in customer dealer support.
• Dealt with the major end user, the Contractors directly from the factory, in order not to lose the major works.

Operations/ Support
• Assist the area Dealers in getting the products approved with the different Ministries & Government Departments, Consultants and Clients.
• Ensured the company policy and procedures are adhered to represented Interplast with professionalism & Integrity providing “one face” to the customer and were responsible for the growth of new and existing sales.
• Coordinated with the other Middle Eastern branches/Distributors’ for various issues, for example, conducting a visit of the Engineers of their Country Government Departments to visit and evaluate the production process and approve IP Products.
• Supported the implementation of standard IT tools (BAAN IV) ERP for sales, operations, production and others.

Customer Service
• Conducted site surveys, Consultant & Client meetings where the complexity of the enquiry demands a visit.
• Responded to project sales requests offering advice, guidance and reference materials where necessary and log and maintain inquiries within the quote log and regular update of forecasts.
• Developed and maintained customer profiles and action plans, and coordinate involvement from appropriate departments within Harwal Group to develop action plans for key accounts

Leadership
• Followed up regularly with the sales team and work closely with them to improve their sales skills to grow the sales capability and conducted weekly / Monthly / Quarterly review business meeting to understand market and re-evaluate business activities and keeping abreast with the latest developments in the market.
• Assisted finance team in overdue collections leveraging customer relationships when required.
• Reviewed and maintained (through business case development) optimum stock levels of championed products
• Maintained specified market / customer/channel partner leadership for overall Interplast Electrical Products
• Updated and organized customer/dealer contact/information databases

Business Promotions
• Get the budget allocated for the Advertising / Business promotions from the Management and accordingly distribute to the different regions and product wise.

Achievements
• Played commendable role in 500% sales growth with handsome margin during the tenure.
• Credited with exceptional efforts and capabilities in establishing access to certifying and approving authorities, and obtaining approvals from Government Departments & Consultants for use in all major projects.

IMPACT POWDER COATING CO., Sharjah, UAE.
Carrying out powder coating jobs catering to Aluminum and Glass Cladding industry

Manager (From May 1999 to April 2000)
Job Responsibilities - Reporting to the General Manager
• Developed new operating lines for small jobs, dedicating main lines for major jobs and ensured improved time management.
• Obtained clearance from various Departments and Ministries and got products approved under specified lists for use in projects governed by respective Departments/Ministries and Consultants.

• Was responsible for sales and operational plans with the different Aluminum Fabricating companies setting revenue and margin targets.


• Captured new opportunities and expanded customer base by initiating sales campaigns and participating in Trade Shows, Exhibitions and Seminars.
• Conducted feasibility studies on projects and their cost viability recommended rewards to the production team.
• Supervised site work force, allocated works, enforced cost & quality measures and streamlined procurement activities.
• Regularly guided the engineers with technical/commercial inputs and necessary training, and worked jointly for complex and high value sales projects.
• Led the sales team to achieve targets added customers and retained existing ones.

TECHNO GULF TRADING, Dubai, UAE.
Sole Agent and Distributor of numerous Industrial, Construction and Engineering products.

Sales Engineer (From June 1997 to April 1999)
Job Responsibilities - Reporting to the General Manager
• Provided technical sales support to promote and develop the TGT Products.
• Provided monthly sales forecast for review of the sales performance in order to meet/exceed targets
• Was responsible for sales and marketing of New Power Tools ( Casals)
• Maintained and developed relations with existing customers via meetings and telephone calls.
• Identified new potential customers and ensured customer satisfaction level is met and reported internally.
• Constantly increase the knowledge of the target customers and ensure visits and calls made are in accordance with a predetermined objective
• Worked according to TGT internal policies and adhered to Company trade compliance policies and ethic code of conduct within the granted level of authority supported by the General Manager

CONTINENTAL GRANITES, Hyderabad, India.
Manufacturers - Production of Granite Slabs & Tiles

Operation Engineer (From June 1993 to May 1997)
Job Responsibilities - Reporting to the Proprietor
• Worked as Operation Engineer managing the various processes of production and sales.
• Supervised the production process involving in the cutting and polishing of the granite slabs.
• Looked after the purchases mainly consisting of the raw material through the quarries visiting personally to measure the rocks and also the diamond cutting tools, maintaining sufficient stocks of both.
• Looked after the maintenance getting the machines or accessories repaired in time to avoid machine time loss.
• Maintained schedules of production, accounts and also involved in sales locally and to different places of India.
• Maintain the logs of the workers and accounting for the overtime logged in by the workers.
• Managed the transportation, utilities and the workers to get the best of the profits to the company and at the
• same time providing benefits to the workers.
• Maintain the logs of the workers and accounting for the overtime logged in by the workers