FATEMEH SHAFIEI

Successful pre-opening marketing strategy for OnTravel, achieving awareness about OnTravel among the target audiences.
Developed a digital marketing campaign for the agency that resulted in a 20% increase in website traffic and a 15% increase in online bookings. Increasing the sales of adventure tours by 30% through influencer reviews and collaborations.
Content creation for social media posts and website to promote the agency's services and manage the agency's social media accounts by scheduling posts, engaging with followers, and monitoring social media analytics.

Developed and delivered engaging lectures on tourism marketing principles.
Mentored students on research projects and marketing campaigns.
Updated curriculum to incorporate emerging trends in tourism marketing.
Engaged in continuous professional development to bring real-world insights to the classroom.

Developed marketing strategies tailored to each client's unique goals, including brand positioning, messaging, and channel selection. Designed and executed an email marketing campaign for a food delivery startup, segmenting audiences and crafting compelling messages to nurture leads and retain customers.
Collaborated with influencers to expand the brand's reach and credibility for a local spa business, which resulted in a 50% increase in online bookings.
Created Content and managed social media for a decorative accessories store, that resulted in a 20% increase in online sales.

Developed and executed marketing strategies to promote HKH Tour & Travel Agency's services and offerings. Utilize various marketing channels, such as digital marketing, social media, email campaigns, and advertising, to enhance brand visibility and attract potential customers. Conducted market research to identify customer needs, preferences, and trends, and use this information to develop targeted marketing campaigns and promotions.
Created engaging content for marketing materials, including website content, blog articles, and social media posts.