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fatima moussawi, Social Media Manager & Content Specialist

fatima moussawi

Social Media Manager & Content Specialist·Withstand Group,

Lebanon

Master's degree, Digital Marketing

Work experience

Total years of experience: 4 years, 1 months

Social Media Manager & Content Specialist

June 2025 - October 2025

Withstand Group,

Doha, Qatar

June 2025 - October 2025

Leading social media and content strategy across multiple F&B brands, ensuring consistent
brand positioning and visual identity.
Conducting market and audience research to inform content planning, trends, and
platform strategy.
Developing and managing content calendars aligned with campaign objectives and
business goals.
Company industry:
Hospitality & Accomodation

Social Media Manager

May 2024 - June 2025

Kulud Pharmacy,

Doha, Qatar

May 2024 - June 2025

Developing and executing social media strategies to enhance brand presence and
customer engagement.
Conducting marketing research to support campaigns and brand positioning.
Creating high-quality content, including reels, carousels, and marketing visuals tailored for
campaigns.
Developing mockups to visualize brand integration across digital and physical platforms.
Company industry:
Pharmaceutical Manufacturing
Job role:
Marketing and PR

trade marketing specialist

November 2023 - October 2024

hearts & hands

Beirut, Lebanon

November 2023 - October 2024

Company industry:
Marketing

Trade Marketing Specialist / Online Brand Owner

January 2022 - January 2024

Hearts & Hands

Beirut, Lebanon

January 2022 - January 2024

• Led brand rebranding and visual identity development.
• Managed content, campaigns, and digital presence for the online store.
• Oversaw packaging, brand assets, and creative direction.
Company industry:
Primary, Prep, & Secondary School

marketing executive

September 2022 - February 2023

The Goat Agency

London, United Kingdom

September 2022 - February 2023

Campaign executive for Disney Junior campaign
Company industry:
Advertising
Job role:
Marketing and PR

Marketing Executive

September 2022 - February 2023

The Goat Agency,

London, United Kingdom

September 2022 - February 2023

Managed day-to-day influencer campaigns for Disney, ensuring content creation and KPI
achievement.
Coordinated influencer briefings and updated campaign planning sheets
Company industry:
Media Production
Job role:
Marketing and PR

Marketing Coordinator & Researcher

October 2021 - September 2022

Brand Relations,

London, United Kingdom

October 2021 - September 2022

Conducted market research and brand development for new food and beverage
companies.
Developed marketing campaigns and email marketing strategies to promote new products.
Company industry:
Marketing
Job role:
Marketing and PR

Education

Brunel University of London

September 2021

September 2021

Master's degree, Digital Marketing

United Kingdom

Brunel University of London

January 2021

January 2021

High school or equivalent, marketing

United Kingdom

Lebanese American University (LAU)

January 2019

January 2019

Bachelor's degree, and Marketing

Lebanon

Skills

ACTIVE LISTENING
Intermediate
ACTIVE LISTENING
Intermediate
ADAPTABILITY
Intermediate
ADAPTABILITY
Intermediate
BRAND MANAGEMENT
Intermediate
BRAND MANAGEMENT
Intermediate
BUSINESS INTELLIGENCE
Intermediate
BUSINESS INTELLIGENCE
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
CAMPAIGN MANAGEMENT
Intermediate
COMMUNICATIONS
Intermediate
COMMUNICATIONS
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
PROJECT MANAGEMENT
Intermediate
PROJECT MANAGEMENT
Intermediate

Languages

English
Expert
Arabic
Beginner

Training and Certifications

Certifications
Fashion Marketing Intensive Short Course