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تم إلغاء حظر المستخدم بنجاح
Fatin Said, Director of Marketing and Communications

Fatin Said

Director of Marketing and Communications·Sabre Corporation

البحرين

ماجستير, MBA

الخبرة العملية

مجموع سنوات الخبرة: 15 سنوات, 5 أشهر

Director of Marketing and Communications

يناير 2015 - حتى الآن

Sabre Corporation

المنامة، البحرين

يناير 2015 - حتى الآن

Strategic Planning and Campaign Execution: Spearhead integrated marketing and communications strategy across EMEA, aligning with regional business objectives and revenue goals.
Executed multichannel campaigns that increased brand visibility and supported double-digit revenue growth in priority markets.
Brand Messaging and Content Strategy: Led content and brand messaging strategy across digital and media channels, strengthening executive positioning and brand consistency.
Delivered high-impact narratives that improved stakeholder engagement and enhanced brand reputation across 15+ markets.
Market Insights and Competitive Intelligence: Conducted in-depth market analysis and competitive benchmarking to shape regional go-to-market
strategies.
Stakeholder and Media Relations: Cultivated strategic relationships with tier-1 media, government stakeholders, and industry partners.
Secured consistent executive visibility and thought leadership coverage, positioning Sabre as a trusted voice in the tech and travel space.

مجال الشركة:
خدمات تكنولوجيا المعلومات

Marketing and Communications Manager

مارس 2014 - ديسمبر 2014

Rosewood Hotel

الرياض، المملكة العربية السعودية

مارس 2014 - ديسمبر 2014

Designed and implemented an annual marketing strategy aligned with global brand standards, resulting in a 15% increase in brand visibility and 10% uplift in
F&B revenue.
Collaborated with F&B, Spa, Events, and Sales teams to develop targeted
promotional campaigns that boosted revenue.
Drove event planning and digital marketing execution, increasing local market
engagement.
Acted as brand ambassador, strengthening media relationships and internal
brand alignment.

مجال الشركة:
الضيافة والسكن

Marketing and Communications Manager

يناير 2013 - مايو 2014

The Ritz-Carlton, Bahrain Hotel & Spa

المنامة، البحرين

يناير 2013 - مايو 2014

Maximized business results, attracted and retained guests and members and
increased brand awareness within target markets.
Set and executed marketing & communication plans and budget that are aligned
with the global brand guidelines.
Identified and maintained regular competitor and market trend analysis to
deliver competitive customer products and services.
Organized promotional events and press conferences to promote the brand and
its outlets.
Prepared, reviewed and edited materials including media releases, reactive
statements, blogs, online content, talking points and social media campaigns.

مجال الشركة:
الضيافة والسكن

Marketing Manager

يناير 2011 - يناير 2013

Rotana Media Group, Al Arab News Channel,

المنامة، البحرين

يناير 2011 - يناير 2013

Pre-launch experience - Entertainment and TV channels.
Developed new identity, brand and guidelines for Al Arab news channel.
Established and executed pre-launch advertising and communications plan.
Created awareness campaigns by engaging media contacts, association
memberships, trade groups, employees and government officials.
Headhunted and recruited the right talents for the news channel and helped hire
six of the top executive management team.
Wrote collateral, website content, press releases, and arranged for media
interviews with stakeholders.

مجال الشركة:
الترفيه

التعليم

Manchester Metropolitan University

يناير 2023

يناير 2023

ماجستير، MBA

المملكة المتحدة

The University Of Jordan

يونيو 2005

يونيو 2005

بكالوريوس، Computer Science

الأردن

Skills

Website Management
Expert
Website Management
Expert
Marketing Materials
Expert
Marketing Materials
Expert
Project Plans
Expert
Project Plans
Expert
Media Events
Expert
Media Events
Expert
Organization Of Events
Expert
Organization Of Events
Expert
MARKETING
Expert
MARKETING
Expert
STRATEGIC PLANNING
Expert
STRATEGIC PLANNING
Expert
Supporting BUSINESS OBJECTIVES
Expert
Supporting BUSINESS OBJECTIVES
Expert
CONTENT STRATEGY
Expert
CONTENT STRATEGY
Expert
STAKEHOLDER ENGAGEMENT
Expert
STAKEHOLDER ENGAGEMENT
Expert
MARKET ANALYSIS
Expert
MARKET ANALYSIS
Expert
COMPETITIVE INTELLIGENCE
Expert
COMPETITIVE INTELLIGENCE
Expert
CUSTOMER EXPERIENCE
Expert
CUSTOMER EXPERIENCE
Expert
SOCIAL MEDIA CAMPAIGNS
Intermediate
SOCIAL MEDIA CAMPAIGNS
Intermediate
TECHNOLOGY SOLUTIONS
Expert
TECHNOLOGY SOLUTIONS
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
leadership
Expert
leadership
Expert
Executives communications
Expert
Executives communications
Expert
Media relations
Expert
Media relations
Expert
Content creation
Expert
Content creation
Expert
Strategic communications
Expert
Strategic communications
Expert
Marketing intelligence
Expert
Marketing intelligence
Expert
Internal Communications
Expert
Internal Communications
Expert
COMPETITIVE ANALYSIS
Expert
COMPETITIVE ANALYSIS
Expert
CORPORATE COMMUNICATIONS
Expert
CORPORATE COMMUNICATIONS
Expert
Website Management
Expert
Website Management
Expert
Marketing Materials
Expert
Marketing Materials
Expert
Project Plans
Expert
Project Plans
Expert
Media Events
Expert
Media Events
Expert
Organization Of Events
Expert
Organization Of Events
Expert

اللغات

الانجليزية
متمرّس
العربية
متمرّس