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Feras Shuaibi, Managing Director

Feras Shuaibi

Managing Director·Viacentra

United Arab Emirates

Bachelor's degree, Pharmacy

Work experience

Total years of experience: 28 years, 9 months

Managing Director

February 2008 - Present

Viacentra

Abu Dhabi, United Arab Emirates

February 2008 - Present

I carry out a comprehensive role in overlooking the company's Marketing, Business Development, Sales and Financial throughout area of responsibility; covering UAE, Kuwait, Oman, Jordan.
Establishment:
Evaluate best business entity of planned business.
Research country regulations regarding band of activities.
Ensure compliance to local regulations.
Gain access to target costumers through meeting their requirements for vendor registration.
Draft and optimize organizational structure to operations needs.
Marketing:
Overlook Marketing activities through out, both, geographical and target markets.
Customize global marketing plan to local relevance.
Decide best practice marketing channel for each brand.
Business Development:
Three axis business development:
Establishing and growing company portfolio of represented global companies with market potential.
Selection of country distributors and maintain cooperation to ensure achievements.
Direct communication with key customers to institute and conserve loyalty and business continuity.
Sales:
Plan S.M.A.R.T forecasts.
Tap into floating tenders and opportunities.
Maintain customer relation through implementation of effective CRM.
Deliver objectives by regular follow up of achievements Vs. plan.
Develop alternative resources to achieve results.
Financial:
Raising funds: by budgeting operational costs.
Fund allocation: distribution of budget on various company departments.
Profit planing: Proper utilization of profit generated to meet investors expectations.

Company industry:
Other Healthcare Services
Job role:
Management

Formulary/Academic Detailing

April 2005 - February 2008

Sheik Khalifa Medical City

Abu Dhabi, United Arab Emirates

April 2005 - February 2008

•Formulary Management.
•Chairman of Formulary Review Committee.
•Chairman of Pharmacy Patient Education Committee.
•Member of SKMC Pharmacy and Therapeutic committee.
•Member of Health Authority-Abu Dhabi Pharmacy and Therapeutic committee.
•Detailing to physicians new products and guidelines in treatment.
•Informing physicians about new international regulatory bodies (e.g. FDA, Health Canada) warning letters, alerts and advisories.
•Physician education through lecture presentations about differences in drug therapies, optimal therapies and latest international guidelines.

Company industry:
Other Healthcare Services
Job role:
Administration

Therapy Specialist

October 2003 - April 2005

AstraZeneca

Dubai, United Arab Emirates

October 2003 - April 2005

•Marketing and promotion of AstraZeneca high specialty therapies in UAE.
•Educating physicians, surgeons and psychiatrist on therapies in Infectious Diseases, Oncology and psychiatry related medications.

Company industry:
Pharmaceutical Manufacturing
Job role:
Sales

Medical Representative

February 2001 - October 2003

AstraZeneca

Saudi Arabia

February 2001 - October 2003

Institutions Medical Representative detailing and registering ethical products; Cardiovascular related Medicaments.

Company industry:
Petrochemicals & Refined Petroleum Products Manufacture
Job role:
Sales

Medical Representative

January 2000 - January 2001

Parke Davis

Jeddah, Saudi Arabia

January 2000 - January 2001

Institutions Medical Representative detailing and registering ethical products; Cardiovascular and Neurology related Medicaments.

Company industry:
Pharmaceutical Manufacturing
Job role:
Sales

Medical Representative

January 1999 - December 1999

Parke Davis

Jeddah, Saudi Arabia

January 1999 - December 1999

Medical Representative detailing ethical products; Cardiovascular and Neurology related Medicaments.

Company industry:
Pharmaceutical Manufacturing
Job role:
Sales

Medical Representative

September 1997 - December 1998

Parke Davis

Amman, Jordan

September 1997 - December 1998

Medical Representative detailing ethical products; Cardiovascular and Neurology related Medicaments in Amman and North of Jordan.

Company industry:
Pharmaceutical Manufacturing
Job role:
Sales

Education

Amman Private University

January 1997

January 1997

Bachelor's degree, Pharmacy

Jordan

Bs.c of pharmacy / Very Good

Manhal International School

July 1992

July 1992

High school or equivalent, Certificate of Secondary Education/science

Jordan

Skills

Market Access
Expert
Market Access
Expert
Healthcare
Expert
Healthcare
Expert
Pharmaceutical Sales
Expert
Pharmaceutical Sales
Expert
Distributors
Expert
Distributors
Expert
Medical Devices
Expert
Medical Devices
Expert
Pharma
Expert
Pharma
Expert
selling skills
Expert
selling skills
Expert
Presentation Skills
Expert
Presentation Skills
Expert
Computer & Internet
Intermediate
Computer & Internet
Intermediate
Team Building
Expert
Team Building
Expert
management
Expert
management
Expert
Healthcare
Expert
Healthcare
Expert
Market Access
Expert
Market Access
Expert
Pharmaceutical Sales
Expert
Pharmaceutical Sales
Expert
Distributors
Expert
Distributors
Expert
Medical Devices
Expert
Medical Devices
Expert

Languages

Arabic
Expert
English
Expert